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The Revenue & Retention Blog
A business strategy blog for dental, optometry, spa and wellness practice owners & their team members.
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3737 articles
The Ultimate Guide to Email Marketing for Chiropractors
Email Marketing for Chiropractors Let’s be blunt: Most chiropractic emails are a snooze-fest. “Reminder: You’re due for an adjustment.”“Hope you’re feeling aligned!”“Happy Spine Awareness Month!” BORING. These don’t make you money. They make people unsubscribe. I’m Jordon Comstock, CEO of BoomCloud™, and if you’re not using email marketing for chiropractors to build recurring revenue, upsell […]
The Ultimate Guide to Marketing Tools for Chiropractors
Marketing Tools for Chiropractors Let’s chat about marketing tools for chiropractors If your practice is still running on sticky notes, Facebook DMs, and crossed fingers, I’ve got bad news — you’re not marketing, you’re just hoping. Meanwhile, the smart chiropractors? They’ve built lean, mean recurring revenue machines using automated systems, patient-focused platforms, and strategic membership […]
Marketing Is the Master of ALL: Why Smart Practices Win at Healthcare Marketing
My Thoughts as a CEO… Healthcare Marketing Let’s talk about healthcare marketing! Most people think marketing is just about getting leads. That’s like saying electricity is just for turning on a light.The truth? Marketing is the master of ALL. At BoomCloud™, we’ve learned (sometimes the hard way) that without marketing, nothing moves. Not leads. Not […]
Optometrists Marketing That Actually Works: How to Attract Loyal Patients and Scale Recurring Revenue
Optometrists Marketing Let’s be honest. Most optometrists marketing strategies are weak sauce. If your plan is just “post on Facebook sometimes,” or “run a back-to-school special,” you’re not marketing—you’re throwing darts blindfolded and praying for LASIK. I’m Jordon Comstock, CEO of BoomCloud™, and I’m about to show you how real optometrists are scaling predictable, profitable […]
Optometrist Digital Marketing: The Ultimate No B.S. Guide to Growing Without Insurance Headaches
Optometrist Digital Marketing Let’s be blunt & discuss the ultimate guide for optometrist digital marketing. If your marketing strategy is still stuck in “post a blurry frame selfie and hope for the best” mode—you’re not building a business, you’re babysitting one. Meanwhile, the practices scaling like crazy? They’ve ditched the PPO hamster wheel, added membership […]
Marketing Dry Eye in Your Practice Without Insurance Headaches
— Here’s the Marketing & Recurring Revenue Strategy That Works Marketing Dry Eye in Your Practice Let’s cut the fluff: marketing dry eye services in your optometry or med spa practice without a real strategy is like offering an eye drop sample and hoping they’ll come back for LipiFlow. Dry eye isn’t just a chronic […]
How Do You Market a Dental Office Without Selling Your Soul (or Discounting Your Crown Fees)
“We Accept New Patients” Is NOT a Marketing Strategy Let’s be brutally honest…how do you market a dental office? If your idea of marketing is taping a “Now Accepting New Patients” sign on your front door and tossing some $99 cleaning ads on Facebook — you’re not marketing. You’re begging. Marketing a dental office the […]
How Do You Manage a Dental Office Without Losing Your Mind? (And Actually Make It Profitable)
If Managing Your Dental Office Feels Like Herding Cats… Read This. Let’s be real — managing a dental office is like juggling flaming burritos while riding a unicycle through a minefield. You’ve got: Late patients Insurance drama A front desk team on the brink of rebellion Treatment plans ignored like spam emails A marketing strategy […]
How to Grow an Optometry Practice with Membership Plans, SEO, PPC, and Social Ads
How to Grow an Optometry Practice Let’s be honest: The old model of “build it and they will come” just doesn’t cut it anymore for optometrists. ️ If you’re relying solely on insurance patients, hoping for word-of-mouth, or waiting for your front desk to magically fill your books—you’re missing the boat. I’m Jordon Comstock, founder […]
Dental Membership Club Software That Prints MRR, Loyalty & Smiles
Tired of PPOs Squeezing You Like a Tube of Crest? Let’s get one thing straight. If you’re still letting insurance companies dictate your fees, steal your profits, and stress out your front desk — you’re basically running a dental charity. And you deserve better. A lot better. Enter stage left: Dental Membership Club Software. Not […]
How to Use Dental Marketing Videos to Drive MRR, Loyalty & Growth
Still Using Stock Toothbrush Photos? No Wonder You’re Not Getting Patients. Let’s face it — your dental marketing videos probably suck. They either look like: A hostage situation in front of your reception desk A weird PowerPoint with flute music Or worse… a slideshow of molars with Comic Sans captions And guess what? Patients don’t […]
The Ultimate Dental Marketing System Template & Explode MRR & Loyalty
Want to Stop Hustling for Patients Every Month? Let’s get brutally honest, my floss-wielding friend…dental marketing system template Your dental marketing probably looks like a confused IKEA instruction manual. A bunch of random tactics with zero blueprint, three missing bolts, and a Swedish guy named Lars telling you to “just keep going.” You deserve better […]