Case studies
BoomCloud case studies show how dental practices replaced manual membership tracking with automated enrollment and recurring billing. Featured practices grew from 154 to 3,484 active members, with documented annual recurring revenue reaching $1.88 million. Their results came from consistent team enrollment, online sign-up, clear plan pricing, and daily promotion—not software alone.
Written by Jordon Comstock, Founder of BoomCloud
166 active members, $7,036.75 MRR, and $84,441 in yearly recurring revenue.
Read the case study →91 active members, $2,600.83 MRR, and $31,210 in yearly recurring revenue.
Read the case study →330 active members, $8,420.83 MRR, and $101,050 in yearly recurring revenue.
Read the case study →233 active members, $6,652.33 MRR, and $79,828 in yearly recurring revenue.
Read the case study →Zero to 918 members and $367K in annual recurring revenue in 24 months.
Read the case study →9 locations, 3,484 members, $156,780/mo in recurring revenue.
Read the case study →365 members in 12 months, $174K ARR, and no ad spend at all.
Read the case study →1,964 members and $485,613 in annual recurring revenue in 24 months.
Read the case study →154 members and $75,222 in annual recurring revenue in three months.
Read the case study →437 active members at $99.99/mo, $43,695.63 in monthly recurring revenue, and $524,347.56 annualized.
Read the case study →652 active members at $119/mo, $77,588.00 in monthly recurring revenue, and $931,056.00 annualized.
Read the case study →287 active members at $129/mo, $37,023.00 in monthly recurring revenue, and $444,276.00 annualized.
Read the case study →403 active members at $150/mo, $60,450.00 in monthly recurring revenue, and $725,400.00 annualized.
Read the case study →267 active members at $155/mo, $41,385.00 in monthly recurring revenue, and $496,620.00 annualized.
Read the case study →197 active members at $159/mo, $31,323.00 in monthly recurring revenue, and $375,876.00 annualized.
Read the case study →673 active members at $119/mo, $80,087.00 in monthly recurring revenue, and $961,044.00 annualized.
Read the case study →1,278 active members at $125/mo, $159,750.00 in monthly recurring revenue, and $1,917,000.00 annualized.
Read the case study →1,687 active members at $99.99/mo, $168,683.13 in monthly recurring revenue, and $2,024,197.56 annualized.
Read the case study →Frequently asked questions
Results in these documented case studies range from 154 members in three months at Grass Valley Smiles to 3,484 members and $1.88 million in annual recurring revenue across nine 7 to 7 Dental locations. Results vary by practice, pricing, team participation, and time in the program.
The featured practices made membership part of daily operations: they published plans on their websites, discussed them during calls and visits, used team huddles and brochures, reviewed charts for uninsured patients, and tracked enrollment and recurring billing in BoomCloud instead of spreadsheets.
The timeline depends on the practice and its enrollment process. Grass Valley Smiles reached 154 members in three months, Pioneer Valley Dental Arts reached 365 in 12 months, and Wood River Dental reached 918 in 24 months. These are documented examples, not guaranteed results.
Want the numbers side by side? See membership plan benchmarks.
External evidence · Separate from practice results
External findings below are not results for the featured practices and do not guarantee outcomes. Results at each practice are presented separately in the case studies; these sources do not validate their other figures or claims.
In a 2019 RevenueWell article, Jordon Comstock described an original BoomCloud/Divergent Dental analysis reportedly covering thousands of uninsured dental patients: annual spending was $1,576.12 among membership patients versus $772.79 among nonmembers.
Dental-only, vendor-reported observational comparison. This is not randomized or independent clinical research and does not establish that membership caused the difference.
Jordon Comstock · RevenueWell, 2019 →Dan Nelson of Wood River Dental reports that, in his office, membership patients had about 2× the annual patient value of Delta Dental patients and 1.5× that of cash patients (28:23–29:11).
Practitioner-reported, office-specific experience—not universal research. The measurement period, cohort definitions, and fee inclusion are unknown. Annual patient value is not a comparison of fees or total healthcare spending. This report does not validate other Wood River case-study figures.
Dan Nelson · Wood River Dental podcast, 28:23–29:11 →A peer-reviewed 2022 Journal of Marketing Research study of retail subscriptions provides qualitative context: subscription programs can affect purchase behavior through economic benefits and psychological mechanisms.
Cross-industry background only. The study concerns retail, not healthcare or studio services; it does not establish sector-specific spending, retention, or clinical outcomes for BoomCloud users.
Journal of Marketing Research · 2022 retail-subscription study (PDF) →External evidence · Separate from practice results
External findings below are not results for the featured practices and do not guarantee outcomes. Results at each practice are presented separately in the case studies; these sources do not validate their other figures or claims.
Zenoti reports that medspa members visit 2.9× as often and spend 35% more per visit than nonmembers.
Med-spa observational vendor comparison—not BoomCloud customer outcomes or evidence that membership caused these differences. Visit frequency and per-visit spending are separate measures, not a calculated annual lift.
Zenoti · Med-spa vendor report →A peer-reviewed 2022 Journal of Marketing Research study of retail subscriptions provides qualitative context: subscription programs can affect purchase behavior through economic benefits and psychological mechanisms.
Cross-industry background only. The study concerns retail, not healthcare or studio services; it does not establish sector-specific spending, retention, or clinical outcomes for BoomCloud users.
Journal of Marketing Research · 2022 retail-subscription study (PDF) →Launch a membership plan, enroll your uninsured patients, and watch recurring revenue land every month — no claims, no write-offs.
Free 30 days · Setup help included · Keep every member you enroll