365 members in 12 months. One new member every single day.

Most practices chase new patients with ads, discounts and promotions — and never fix the underlying model. Retention stays flat, revenue resets to zero every month, and the PPO keeps setting the price.

Gina's mission when she moved from hygiene into practice management was different: simplify care for patients while creating predictable revenue for the practice.

A dental membership program is like Netflix for your patients. For a monthly or yearly fee, patients get preventive care, discounts on treatment, and no insurance maximums, deductibles or hoops.

Gina's real genius wasn't launching the plan — it was getting the whole team on board. Dentists, hygienists and front desk were all trained to talk about membership benefits. Instead of siloing financial conversations to the admin team, membership discussions were integrated into clinical care.

BoomCloud handled the rest: online and in-office signup in minutes, automated billing with no awkward declined-card calls, real-time MRR and member growth data, and a support team a call or text away.

365 patients signed up at $39.99/mo — $14,596.35 in monthly recurring revenue and $174,000 annually.

Members spend $1,200/year on average, versus $400/year for PPO patients.

With zero dollars spent on ads, the practice averaged 30 new members per month, all from word of mouth. Gina's next goal: 1,100 patients in the following 12 months.

"This is the best decision I've ever made for my dental health!" — a member during renewal season.

• Build a dedicated team — a subcommittee of admin and clinical staff, not the dentist-owner alone
• Keep it simple — clear benefits, easy pricing, no PhD required
• Use the right tools — let BoomCloud handle automation, analytics and support
• Talk about it, a lot — make membership part of every patient interaction
• Track and adjust — review member feedback regularly and keep the plan relevant

What results have practices achieved with BoomCloud?

Results in these documented case studies range from 154 members in three months at Grass Valley Smiles to 3,484 members and $1.88 million in annual recurring revenue across nine 7 to 7 Dental locations. Results vary by practice, pricing, team participation, and time in the program.

How do practices grow a successful membership plan?

The featured practices made membership part of daily operations: they published plans on their websites, discussed them during calls and visits, used team huddles and brochures, reviewed charts for uninsured patients, and tracked enrollment and recurring billing in BoomCloud instead of spreadsheets.

How long does it take to grow a membership plan?

The timeline depends on the practice and its enrollment process. Grass Valley Smiles reached 154 members in three months, Pioneer Valley Dental Arts reached 365 in 12 months, and Wood River Dental reached 918 in 24 months. These are documented examples, not guaranteed results.

Choosing software for your own plan? Read what software to use to launch a dental membership plan or compare BoomCloud against the alternatives.