Concierge Medicine Pricing Models: Monthly, Annual, and Hybrid Fees
A pricing guide for concierge and membership-based medical practices, covering monthly, annual, hybrid, family, and employer-group models.
By Jordon ComstockSeptember 12, 20264 min readConcierge medicine pricing is less standardized than DPC pricing because the model is broader. The right structure depends on your market, your specialty, and whether you continue to bill insurance.
Annual retainer model
The classic concierge model charges an annual fee, often $1,500-$3,000 per adult, paid upfront or in quarterly installments. This works well for established practices with affluent patient bases.
Monthly membership model
Monthly fees, typically $150-$300 per adult, feel more affordable to patients and produce steadier cash flow. Family and employer plans can be layered on top.
Hybrid model
Many practices keep billing insurance for covered visits while charging a membership fee for enhanced access, longer visits, and non-covered services.
Family and employer plans
Family plans should be priced as a household package. Employer plans can be a powerful channel, especially for small businesses that want executive health benefits.
Make renewals automatic
Whether you bill annually or monthly, renewals should happen on autopay. If you are choosing a platform, look at concierge medicine software that supports both monthly and annual cycles.