Stop Posting Boring Content—Here’s How to Actually Get New Patients
Let’s be real—most dental social media marketing sucks. Let’s talk about a Dental Social Media Marketing Strategy.
Stock photos of people with fake-perfect teeth.
Cringeworthy “Happy National Flossing Day!” posts.
Random content that gets ZERO engagement.
Reality check: If you’re not using social media to attract high-quality patients, then you’re just wasting time.
✅ Facebook, Instagram, and TikTok Ads bring in NEW patients.
✅ Retargeting and Lookalike Audiences CONVERT website visitors.
✅ Google SEO + PPC = More appointments with patients who are actively searching.
And the best part? A membership plan makes every part of your marketing strategy more profitable and predictable.
In this guide, you’ll learn:
✅ The ultimate social media strategy for dentists.
✅ Why a membership program is the best offer you can promote.
✅ How to use paid ads, SEO, and PPC to dominate your local market.
✅ How BoomCloud™ helps scale your membership plan & grow recurring revenue.
Let’s go.
Story: How One Dentist Used Social Media to Add $500K in Recurring Revenue
Meet Dr. Emily Carter.
She was:
❌ Spending hours posting on social media with ZERO new patients.
❌ Running $99 cleaning ads that only attracted price shoppers.
❌ Frustrated with unpredictable revenue and PPO write-offs.
Then, she made ONE SIMPLE SHIFT—she stopped promoting discounts and started marketing her membership plan.
Fast forward 12 months:
She used paid social ads to attract high-quality patients.
Her membership program added $42,000/month in predictable recurring revenue.
Case acceptance skyrocketed (because patients had a simple way to pay).
That’s the power of a smart social media strategy.
The Ultimate Dental Social Media Marketing Strategy
1. Organic Social Media: Building a Brand That Patients Trust
RULE #1: Social media isn’t just for posting—it’s for SELLING.
How to Win at Organic Social Media:
✅ Instagram Reels & TikToks: “Behind the Scenes” of Your Practice.
✅ Patient Testimonials: REAL stories build trust & credibility.
✅ Interactive Content: Polls, Q&A, and Smile Makeover Contests.
Why This Works:
✔️ Patients trust AUTHENTIC content, not corporate ads.
✔️ Engagement = higher organic reach.
✔️ It builds relationships before they even walk in the door.
Want to convert your social media followers into paying patients? Check out BoomCloud™
2. Paid Social Ads: The Fastest Way to Get New Patients
RULE #2: Cold Ads Get Attention. Retargeting Ads Get Patients.
Best Social Media Ads for Dentists:
✅ Cold Ads: “No Dental Insurance? No Problem! Join Our $35/Month Membership Plan.”
✅ Retargeting Ads: “Still Thinking About It? Schedule Your Exam Today!”
✅ Lookalike Audience Ads: Reach people similar to your best patients.
Why This Works:
✔️ Cold ads bring in NEW patients.
✔️ Retargeting ads convert website visitors into appointments.
✔️ Lookalike audiences find more high-value patients.
Want to automate your membership plan & make ads 10X more effective? Check out BoomCloud™
3. Google SEO: Ranking on Page 1 for More High-Intent Patients
RULE #3: If you’re not ranking on Google, you don’t exist.
How to Dominate Google SEO:
✅ Use ChatGPT to generate SEO-friendly blog content.
✅ Optimize your WordPress site for local SEO (fast loading, mobile-friendly).
✅ Use Moz to track Domain Authority & backlinks.
Best Blog Topics for SEO:
“How Often Should You Get a Dental Cleaning?”
“Dental Implants vs. Dentures: Which is Right for You?”
“Top 5 Signs You Need a New Dentist”
Why This Works:
✔️ More website traffic = more free patient leads.
✔️ Google ranks content-rich sites higher.
✔️ SEO builds long-term patient trust.
Want to rank #1 for “Best Dentist in [City Name]”? Check out BoomCloud™
4. Google PPC: Get New Patients Instantly
RULE #4: SEO brings in free leads, but PPC gets instant results.
How to Use Google Ads for Maximum ROI:
✅ Target “High-Intent” Keywords: “Best Dentist Near Me,” “Emergency Dentist,” “No Insurance Dentist.”
✅ Run Call-Only Ads for Immediate Appointments.
✅ Use Retargeting Ads for Website Visitors Who Didn’t Book.
Why This Works:
✔️ **Google PPC drives instant traffic & appointments.
✔️ Retargeting recaptures lost leads.
✔️ Combining PPC + SEO = TOTAL online dominance.
Want to get more new patient calls? Check out BoomCloud™
Why Membership Patients Are 2X More Profitable
Dr. Carter stopped relying on insurance patients and started offering a membership plan.
What She Did:
✔️ Launched a BoomCloud™ membership plan.
✔️ Used social media ads to attract HIGH-VALUE patients.
✔️ Implemented AI booking & same-day treatment for convenience.
Results in 12 Months:
1,800 patients joined the membership program.
MRR hit $42,000/month.
ARR surpassed $504,000/year.
Now, Dr. Carter has predictable revenue, loyal patients, and NO PPO headaches.
Want the same results? Check out BoomCloud™
Final Thoughts: The Smartest Way to Market Your Dental Practice
The biggest mistake dentists make? Treating social media like a hobby instead of a marketing machine.
Step 1: Use engaging organic social media to build trust.
Step 2: Run paid ads to attract high-value patients.
Step 3: Use SEO & Google PPC to dominate search rankings.
Step 4: Offer a membership plan to increase case acceptance & patient retention.
Step 5: Use BoomCloud™ to automate memberships & scale revenue.
More patients. More revenue. Less stress.
Ready to build a membership plan that scales? Check out BoomCloud™
