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Crushing It with Your Dental Dashboard: KPIs Every Dentist Needs to Watch

December 22, 2024
Written by: Jordon Comstock

Alright, folks, let’s get real. Running a dental practice without a dental dashboard is like flying a plane blindfolded. Sure, you might think you’re heading in the right direction, but without those sweet, sweet KPIs lighting up your screens, you’re one storm away from a crash landing.

Good news—you don’t have to play dental roulette anymore. Whether you’re looking to supercharge membership plans or track revenue down to the penny, we’re diving into the KPIs that matter most, why they’re the lifeblood of your practice, and how BoomCloud™ makes it ridiculously easy to track them all.

Let’s geek out on metrics—but in the fun way, I promise.


What the Heck is a Dental Dashboard Anyway?

If you’re picturing some fancy software with graphs and widgets, you’re not wrong. A dental dashboard is your practice’s command center. It’s where all the numbers that matter (and some you didn’t even know mattered) live.

Revenue? Check.
New patients? Yep.
Membership plan churn? You betcha.

A dental dashboard is your one-stop shop for knowing what’s working, what’s tanking, and how to fix it before things go off the rails.


KPIs Every Dentist Needs on Their Dashboard

Here’s the deal: your practice is swimming in data, but not all of it deserves a spot on your dashboard. The magic is in tracking the right numbers—the ones that actually help you grow and make better decisions.

Revenue

The mother of all metrics. If you’re not tracking your revenue daily, are you even running a business?

Write-Off Amounts

Ever looked at how much you’re losing to PPO write-offs? Spoiler alert: it’s probably enough to make you cry. Having this on your dashboard is a wake-up call and a motivator to say buh-bye to bad contracts.

New Patients

You can’t grow if you’re not bringing in new faces. But don’t just count bodies—track how they found you (spoiler: digital marketing is your bestie).

Churned Patients

Patients ghosting you? Yeah, it happens. But knowing how many are slipping through your fingers is the first step to plugging the leaks.

Membership Patients

If you’ve got a patient membership plan (and if you don’t, what are you even doing?), this is gold. Track how many patients are on your plan and watch that recurring revenue climb.

Churned Membership Patients

Losing members? Ouch. This KPI tells you when it’s time to step up your game with better perks or communication.

Patient Acquisition Costs (PAC)

How much are you spending to get new patients through the door? This is crucial for understanding your marketing ROI.

Payback Period

How long does it take to recoup the cost of acquiring a new patient? If this number’s too high, it’s time to rethink your strategy.

Lifetime Value (LTV) of Patients

Your MVP metric. This tells you how much a patient is worth to your practice over time. Pro tip: membership patients have a way higher LTV than PPO patients.

Average Revenue Per Patient

Are your patients spending like they’re at a luxury spa, or are they just scraping by with the bare minimum? This metric gives you the scoop.


Why BoomCloud™ is the MVP of Membership Metrics

Alright, let’s talk about the real hero of the story: BoomCloud™. This bad boy isn’t just any dental dashboard—it’s specifically built to help practices crush it with membership plans.

Here’s what makes BoomCloud™ the GOAT:

  • Tracks all your membership KPIs in one place.
  • Automates boring stuff like billing and renewals.
  • Gives you real-time insights into revenue, member churn, and LTV.
  • Helps you grow recurring revenue like a boss.

If your practice is serious about building predictable income (and who isn’t?), this is the tool you’ve been dreaming of.


Case Study: How Smiles Galore Dental Scaled Memberships with BoomCloud™

Let me introduce you to Smiles Galore Dental (name changed to protect the insanely successful). These folks were drowning in PPO write-offs and struggling to grow their membership program. Enter BoomCloud™.

Here’s what went down:

  • The Problem: Smiles Galore had a small membership base (about 100 patients) and zero clue how to scale. They were losing money to PPOs faster than they could make it back.
  • The Solution: BoomCloud™ gave them a clear view of their metrics and a roadmap to grow.
  • The Results:
    • Membership grew from 100 to 579 patients in under 18 months.
    • Recurring revenue hit $35,000/month (MRR), or $420,000 annually (ARR).
    • Membership patients spent an average of $750/year on extras like whitening and implants.

Now, they’re on track to hit 1,000 members, with a steady stream of predictable, recurring revenue.


How to Use Your Dental Dashboard to Scale

Having a dashboard is cool, but using it is where the magic happens. Here’s your game plan:

  1. Set Benchmarks
    Know your numbers and set targets. Want to hit $50K in MRR? Reverse-engineer how many members you need and go for it.
  2. Track Daily
    Don’t let your KPIs collect dust. Check your dashboard daily and adjust your strategy as needed.
  3. Focus on Membership Growth
    Membership plans are the ultimate revenue hack. Use BoomCloud™ to track and optimize every aspect of your program.
  4. Optimize Marketing
    If you’re not tracking PAC and ROI, you’re just throwing money at ads and hoping for the best. A solid dashboard keeps you in the loop.

Final Thoughts: Dashboard Your Way to Dental Domination

A dental dashboard isn’t just a tool—it’s your secret weapon. It’s how you track success, spot problems, and scale like a pro. With BoomCloud™, you’re not just monitoring metrics—you’re building a practice that thrives on recurring revenue and loyal patients.

So, what are you waiting for? Start tracking, start scaling, and watch your revenue climb faster than a patient can say, “I’ll take the whitening upgrade!”

Go crush it!

My Top Podcasts

Download "The Million Dollar Dental Membership Plan" E-book!

Learn tactics and strategies from practices that have built a million dollars in recurring revenue from their membership subscriptions alone! Creating a patient membership plan is the smartest strategy to implment in your practice. You will increase patient satisfaction & loyalty, Increase predictable recurring revenue & improve your case acceptence by 3X with members. Download the book Now!

Membership Plans For Optometrists

vision-membership-plan-ebook Learn tactics and strategies from practices that have built a million dollars in recurring revenue from their membership subscriptions alone! Creating a patient membership plan is the smartest strategy to implement in your practice. You will increase patient satisfaction & loyalty, Increase predictable recurring revenue & improve your case acceptence by 3X with members. Download the book Now!

What is BoomCloud™?

BoomCloud is a software platform that allows you to create, manage & grow your own membership program. Build unlimited plans, track recurring revenue, active members metrics. Integrate your online membership enrollment with your website & start growing recurring revenue. Schedule a demo!

Fire The PPOs With These Proven Strategies!

Discover how to break free from the grip of PPOs and transform your practice into a thriving, profitable business. Imagine better cash flow, higher profits, and stronger patient relationships. It’s not a dream – it’s a reality waiting for you.

Say goodbye to PPOs and hello to a thriving, independent dental practice. Don’t miss out – your journey to financial freedom starts here!

Watch a BoomCloud™ Demo

Power your patient membership program, Create recurring revenue, improve patient loyalty & maximize patient spend. 

Subscribe to Our Podcasts!

Jordon Comstock

Author Bio

Jordon Comstock is the Founder & CEO of BoomCloud™, a software that allows practice, clinic & spa owners to build, manage and scale a membership program. This helps practice & clinic owners to create recurring revenue & improve loyalty via membership programs. Jordon is passionate about Music, Hawaii, Healthcare businesses like: dentistry, optometry, med spas and massage spas. Schedule a demo of BoomCloud™ and learn how membership programs can improve your business. Here are more dental books to improve your practice

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Recurring Revenue Growth Calculator

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 PPO Loss Calculator – How Much are YOU Losing?

Calculate the hidden costs of relying on traditional PPO plans. Our PPO Loss Calculator reveals the revenue you could be missing out on and helps you strategize for greater profitability with a membership-based model.

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