Why the D2140 Code Might Be Killing Your Profits — And How to Make It a Cash Cow Instead

June 24, 2025
Topics: Dental
Written by: Keilani

How Smart Practice Owners Are Ditching PPOs and Adding $500K+ in Recurring Revenue

Join our exclusive course and discover the proven strategies that practices use to add $10,000+ in monthly recurring revenue with patient membership plans. Dr. Evans took this course and now has over 800 members and $37,000/mo of predictable recurring revenue. Watch this webinar before we take it down in 24 hours.

This course normally sells for $297.

But right now, I’m giving you access for just $47.

That’s cheaper than a hygiene cleaning.

And it could be the most profitable $47 you ever spend.

Get the Course Here → The Six-Figure Membership Plan Course

What You Will Learn:

- How to Build a Membership Plan That Pays You Monthly (Even While You Sleep!)

- Why PPOs Are Stealing Your Revenue—And How to Take Control of Your Profits

- The 3-Step System to Scale Recurring Revenue
(Even If You’ve Never Sold a Membership Plan Before!)

- The #1 Mistake Dentists Make When Dropping PPOs (And How to Avoid It!)

LIVE Case Study: How One Dentist Went from PPO-Dependent to $500K+/Year in Recurring Revenue With a Membership Program!

In dentistry today, PPOs are not your friend, they hurt your cash flow, demolish your profit margins, jeopardize your patient relationships & use A.I. to deny claims!!

If I had an employee or partner that messed up my business like that, I would FIRE them ASAP! 

$47. No fluff. Just results.

You in?

Alright, dentist — quick pop quiz:

What’s the D2140 code?

If you guessed “amalgam—one surface, primary or permanent,” congrats, you’re officially a dental code geek.

But here’s the gut punch:
While you’re placing this tiny filling, your insurance buddies are cooking up ways to:

  • Deny it as “preventive.”

  • Downcode it to “sealant.”

  • Bundle it with other work and pay you LESS.

Meanwhile, your overhead doesn’t care. Your supply bills don’t care. Your assistant’s paycheck? Also doesn’t care.

So, what’s the fix?
Use the D2140 code the smart way: as a magnet inside a BoomCloud™ membership plan that makes patients happily pay you directly — and spend 2–4X more than they ever did with insurance alone.


Meet Dr. Nora

— the queen of same-day dentistry in Tampa. ☀️

She used to roll her eyes every time D2140 hit her claims queue:

  • Insurance reimbursed $78 on a $180 filling.

  • Patients skipped fillings due to “not covered” excuses.

  • Cash flow was a rollercoaster.

Then, she got scrappy:
She bundled D2140 with cleanings, exams, and X-rays in a sleek in-house membership plan using BoomCloud™.

Fast forward 12 months:
✅ 525 loyal members.
✅ $17,600 MRR (Monthly Recurring Revenue).
✅ $211,200 ARR (Annual Recurring Revenue).
✅ Patients stopped skipping fillings because it felt “discounted and included.”

She turned D2140 from a loss leader into an upsell supercharger.


Here’s your million-dollar blueprint:

Stop letting insurance define D2140’s worth.
Package it inside a membership plan patients can’t resist.
Automate renewals and payments with BoomCloud™.

Voila:

  • Predictable MRR.

  • Higher ARR.

  • Happy, loyal patients.

  • Fewer arguments about coverage.


Russell Brunson gospel truth: Sell clarity, not confusion.

Insurance makes D2140 confusing.
Patients don’t understand why a little filling costs them out-of-pocket. They delay care. Decay gets worse. Then they hate YOU for bigger bills later.

A membership plan flips the script:

  • Patients pay a simple, flat monthly fee.

  • They feel protected.

  • They get discounts on ALL fillings, not just D2140.

  • They say “yes” because the surprise cost is gone.

BoomCloud™ makes it so easy it feels illegal (it’s not).


Let’s Get Nerdy:

Patients with a membership plan spend 2–4X MORE per year.

BoomCloud™ practices average $12k–$20k in MRR within 12–18 months.

Insurance AR plummets by 40–60%.

Members are 70% more loyal than non-members.

So, yeah — D2140 inside a membership plan is a no-brainer.


Dr. Nora’s D2140 Game Plan:

Before BoomCloud™:
❌ 35% of patients declined recommended fillings.
❌ $85 insurance write-off for every D2140.
❌ Cash flow nightmares every month.

After BoomCloud™:
✅ D2140 discounted for members — no surprise bills.
✅ 93% acceptance rate for fillings.
✅ $17,600 MRR covers rent and payroll before the month even starts.
✅ More same-day dentistry, less chasing insurance.

Now she works 4 days a week, loves Fridays, and takes her team to Disney. ✨


How to Bundle D2140 Like a Pro:

Steal this winning membership structure ⬇️

Tier 1: Smile Basics

  • 2 Cleanings (D1110)

  • Exams (D0120)

  • X-rays (D0274)

  • 10% off fillings (D2140 and others)

Tier 2: Smile Complete

  • Everything in Tier 1 +

  • Oral Cancer Screening (D0431)

  • Fluoride Varnish (D1206)

  • 15% off ALL restorative (including D2140)

Tier 3: VIP Smile Club

  • Everything in Tier 2 +

  • Free whitening trays

  • 1 emergency exam included per year

  • 20% off big treatments: crowns, implants, ortho

BoomCloud™ does the work: pricing, compliance, billing, reminders — all on autopilot.


How to Pitch Without Feeling Salesy:

Use this magic front desk line ⬇️

“Mr. Lewis, your insurance might only partially cover this filling (D2140). But our Smile Club covers exams, cleanings, and gives you a discount on ALL fillings and big work for a low monthly fee. Most patients save $300–$800 a year. Want me to sign you up today?”

Boom — more YES’s than a Black Friday sale at Costco.


✅ Must-Bundle Codes with D2140:

✔️ D2140 — Amalgam, 1 surface
✔️ D2330 — Resin, 1 surface anterior
✔️ D0120 — Periodic exam
✔️ D1110 — Adult cleaning
✔️ D0274 — Bitewings
✔️ D0431 — Oral cancer screening
✔️ D1206 — Fluoride

These codes + membership = loyalty factory.


FAQs

What is D2140?
It’s the ADA code for a simple, one-surface amalgam filling — common as air in your practice but poorly reimbursed.

Why put D2140 in a membership plan?
Because it locks in loyal patients, removes cost fears, and boosts acceptance for same-day treatment.

How does BoomCloud™ help?
It automates billing, renewals, compliance — even gives you plug-and-play marketing materials.

Will patients really pay monthly?
Absolutely. Subscriptions are king — Netflix, Prime, Spotify… your Smile Club is next.

Is this legal?
100%. Dental membership plans are legal in all 50 states. BoomCloud™ keeps you squeaky clean.


How to Dominate D2140 (and Every Filling Code):

✅ Train your team: every treatment plan conversation includes the plan pitch.
✅ Add it to your website with a clear sign-up button.
✅ Promote it in email newsletters and social media.
✅ Celebrate every new MRR milestone — it’s your freedom plan.


The Bottom Line:

Stop begging insurance to pay for D2140.

Wrap it in a membership plan.
Use BoomCloud™ to automate everything.
Watch your revenue, loyalty, and sanity multiply.

This is modern dentistry done right — with no write-offs and no regrets.


Ready to Make D2140 Pay You (Instead of the Other Way Around)?

Download the Million-Dollar Membership Plan Ebook

Take The Six-Figure Patient Membership Plan Course

Schedule a Demo of BoomCloud™

✅ ✨ Create Your BoomCloud™ Account For FREE

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Jordon Comstock

Author Bio

Jordon Comstock is the Founder & CEO of BoomCloud™, a software that allows practice, clinic & spa owners to build, manage and scale a membership program. This helps practice & clinic owners to create recurring revenue & improve loyalty via membership programs. Jordon is passionate about Music, Hawaii, Healthcare businesses like: dentistry, optometry, med spas and massage spas. Schedule a demo of BoomCloud™ and learn how membership programs can improve your business. Here are more dental books to improve your practice

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