What is Concierge Dentistry? (And Why It’s the Best Thing That Ever Happened to Your Smile…and Your Revenue)

July 18, 2025
Topics: Dental
Written by: Lisa Rasmussen

How Smart Practice Owners Are Ditching PPOs and Adding $500K+ in Recurring Revenue

Join our exclusive course and discover the proven strategies that practices use to add $10,000+ in monthly recurring revenue with patient membership plans. Dr. Evans took this course and now has over 800 members and $37,000/mo of predictable recurring revenue. Watch this webinar before we take it down in 24 hours.

This course normally sells for $297.

But right now, I’m giving you access for just $47.

That’s cheaper than a hygiene cleaning.

And it could be the most profitable $47 you ever spend.

Get the Course Here → The Six-Figure Membership Plan Course

What You Will Learn:

- How to Build a Membership Plan That Pays You Monthly (Even While You Sleep!)

- Why PPOs Are Stealing Your Revenue—And How to Take Control of Your Profits

- The 3-Step System to Scale Recurring Revenue
(Even If You’ve Never Sold a Membership Plan Before!)

- The #1 Mistake Dentists Make When Dropping PPOs (And How to Avoid It!)

LIVE Case Study: How One Dentist Went from PPO-Dependent to $500K+/Year in Recurring Revenue With a Membership Program!

In dentistry today, PPOs are not your friend, they hurt your cash flow, demolish your profit margins, jeopardize your patient relationships & use A.I. to deny claims!!

If I had an employee or partner that messed up my business like that, I would FIRE them ASAP! 

$47. No fluff. Just results.

You in?

What if going to the dentist felt more like checking into a luxury hotel than visiting a root canal factory?


No waiting rooms packed with coughing strangers. No rushed 5-minute exams. No “Sorry, your insurance doesn’t cover that.”
Welcome to the world of concierge dentistry, where VIP treatment isn’t an upgrade—it’s the standard.


Story:

Let’s talk about Dr. Lopez. For years, his waiting room looked like Black Friday at Walmart. Patients came, went, grumbled about bills, and bolted the moment insurance ran out.

Dr. Lopez was burnt out. His team was tired. Patients? Meh.

Then, everything changed when he discovered concierge dentistry and the power of the membership model.
Fast-forward 18 months:

  • No more insurance drama.

  • Monthly recurring revenue (MRR) up 3X.

  • Patients actually happy to see the bill (crazy, right?)

  • Average patient spend? 4X higher than before.

All it took was a shift to the concierge approach—and a little tech magic from BoomCloud™.


So… What is Concierge Dentistry, Really?

Let’s ditch the corporate jargon and make it plain:

Concierge dentistry is a premium, personalized approach where you—the patient—get time, access, and attention, not just a quick fix.
Forget “assembly line dentistry.” This is about relationship-based care where the dentist knows your name, your story, and maybe even your dog’s favorite chew toy.

Core Features of Concierge Dentistry:

  • Extended appointment times (no rush, no stress)

  • Direct access to your dentist (hello, personal cell number!)

  • Fewer patients per day—quality over quantity

  • Transparent pricing, often through membership plans

  • More focus on prevention, wellness, and what YOU want

And yes, you can text your dentist on a Saturday. Try that with your insurance plan.


Why Are Patients Flocking to Concierge Dentistry?

(Besides Not Hating the Waiting Room…)

  • No insurance headaches: Most concierge practices ditch insurance drama and go direct-to-patient

  • Predictable, transparent fees: Know what you’ll pay before you even show up

  • More time with the doctor: Get actual face time, not assembly-line care

  • Wellness focus: Concierge dentists are about prevention and long-term health—not just drilling and billing

Stat: Over 78% of patients in membership-based practices report higher satisfaction compared to traditional insurance-driven offices.
(Source: BoomCloudapps.com data)


Membership is the Key to Thriving in Concierge Dentistry

Here’s where most dentists (and their office managers) have their minds blown:
Concierge dentistry isn’t just about spa water in the waiting room. It’s about recurring revenue.

Imagine knowing exactly what your monthly revenue is before the month starts.
Imagine patients excited to pay you every month, and happy to say yes to more care.

How?
Membership plans. This is where BoomCloud™ shines.


Membership Plans = Loyalty + Treatment Acceptance + Explosive Growth

  • Patients on membership plans visit 2X more often and spend up to 4X more than insurance-only patients

  • MRR/ARR (Monthly & Annual Recurring Revenue) becomes the heartbeat of your practice—predictable, scalable, unstoppable

  • Membership patients accept more treatment—because they trust you, and cost is clear upfront

Let’s Break Down the Data:

  • Practices with robust membership programs see average MRR growth of 150-300% in 18 months

  • Retention rates skyrocket: 91% of membership patients stay 3+ years

  • Case acceptance rates: Up to 89% in some concierge/membership practices (vs. 50-60% for insurance-only)


Case Study: How Dr. Lopez Used BoomCloud™ to Build a Concierge Powerhouse

Before BoomCloud™:

  • 7 insurance contracts, mountains of paperwork

  • Patients churned every year (“My plan changed” = bye-bye revenue)

  • Monthly recurring revenue: $2,800

  • Dr. Lopez: working 6 days/week, still stressed

After Going Concierge + Launching BoomCloud™ Memberships:

  • Insurance-free, direct-to-patient care

  • Membership program with three tiers: Basic, VIP, Family

  • MRR: $9,500 (and climbing!)

  • Annual recurring revenue (ARR): $114,000+

  • Average spend per membership patient: 3.6X higher

  • Dr. Lopez: One extra day off every week; patients rave about the experience (and refer their friends)

Quote from Dr. Lopez:
“It’s not just the extra revenue—my patients are actually healthier, happier, and way more loyal. BoomCloud™ made it simple to launch, scale, and manage everything.”


Bullet List: Concierge Dentistry + BoomCloud™ = Practice Superpowers

  • Automated membership billing—goodbye to missed payments and awkward “collections” calls

  • Real-time MRR/ARR tracking—see revenue, churn, and growth at a glance

  • Easy patient onboarding—patients can sign up online, in-office, or on their phone

  • Flexible plan creation—customize tiers, perks, pricing

  • Instant analytics—track which patients are most active, spot opportunities to upsell preventive and elective treatments

  • Patient loyalty programs—bonus cleanings, free whitening, referral rewards


Concierge Dentistry Isn’t Just for the Ultra-Wealthy

Here’s the biggest myth:
You don’t need a zip code with a median home price of $3M to launch a concierge dental practice. Membership models make premium, personalized care accessible—not just for “high-end” practices, but for any dentist ready to break free from insurance.

With BoomCloud™, practices in small towns, suburbs, and big cities have all scaled successful concierge models. Patients love it because it’s clear, predictable, and personal. Dentists love it because it’s profitable, stress-free, and scalable.


How to Launch a Million-Dollar Concierge Membership Program

  1. Get Your Tech Right
    Use a platform built for dental membership—BoomCloudapps.com is the gold standard

  2. Train Your Team
    Don’t just “set it and forget it.” Make membership a team sport.
    Take the Six-Figure Patient Membership Plan Course to get everyone on the same page.

  3. Design Simple, Powerful Plans
    Don’t overcomplicate!

    • Basic: 2 cleanings/year, X-rays, emergency exams

    • VIP: Add perks like whitening, discounts on treatment

    • Family: Bundle and save

  4. Market Like a Pro
    Tell your story—website, email, social media, in-office materials
    Offer a free month, referral bonus, or exclusive perks to early signups

  5. Track the Right KPIs (MRR, ARR, Churn, Retention)
    What gets measured grows. With BoomCloud™, it’s all on one dashboard.

  6. Celebrate Your Members
    Create “Member of the Month” features.
    Give shout-outs on socials.
    Make your patients feel like VIPs—because they are.


Why Concierge Dentistry + Membership = The Future of Dental Practice

In an age where everything is “on-demand” and personalized, patients expect more. The days of tolerating lame service and hidden fees are over. Smart practices are blending concierge care with a robust membership engine to:

  • Maximize revenue per patient

  • Grow without being at the mercy of insurance companies

  • Deliver epic patient experiences that drive word-of-mouth


Conclusion: Concierge Dentistry is the Best Decision You’ll Ever Make—for Your Patients and Your Bottom Line

So…what is concierge dentistry?
It’s dentistry done right. Personalized. Predictable. Profitable.
And the fastest way to scale? Get your membership program rolling with BoomCloud™.

You’ll turn casual patients into loyal fans.
You’ll create recurring revenue that grows even when you’re on vacation.
And you’ll finally love dentistry again.


Resources & Next Steps


My Top Podcasts

How Smart Practice Owners Attract, Retain & Create Recurring Revenue

Get the book that’s helping over 65,000  practices ditch insurance, boost cash flow, and create financial freedom with a patient membership program.

Membership Plans For Optometrists

vision-membership-plan-ebook Creating a patient membership plan is the smartest strategy to implement in your practice. You will increase patient satisfaction & loyalty, Increase predictable recurring revenue & increase sales!

Fire The PPOs!

Say goodbye to PPOs and hello to a thriving, independent dental practice. Don’t miss out – your journey to financial freedom starts here!

Subscribe to Our Podcasts!

Jordon Comstock

Author Bio

Jordon Comstock is the Founder & CEO of BoomCloud™, a software that allows practice, clinic & spa owners to build, manage and scale a membership program. This helps practice & clinic owners to create recurring revenue & improve loyalty via membership programs. Jordon is passionate about Music, Hawaii, Healthcare businesses like: dentistry, optometry, med spas and massage spas. Schedule a demo of BoomCloud™ and learn how membership programs can improve your business. Here are more dental books to improve your practice

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