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Patient Scheduling for Optometry Office: Turn Empty Slots Into Recurring Revenue

January 08, 2025
Written by: Jordon Comstock

Let’s face it: patient scheduling for an optometry office isn’t as simple as handing out glasses and waving goodbye. You’re up against forgetful patients, busy schedules, and the occasional “I’ll call back later” procrastinator. It’s enough to make you wonder—how do you keep those chairs filled?

Luckily, I’ve got the secret sauce for scheduling success, and no, it’s not a time machine (though that’d be cool). One of the smartest moves you can make is to implement a patient membership plan—and I’ll explain why in just a minute. Spoiler alert: BoomCloud™ is the tool that makes it all happen.


The Struggle Is Real: Why Patient Scheduling Feels Like Herding Cats

If you’ve ever stared at your appointment book and wondered why half your slots are empty, you’re not alone. Patient scheduling in optometry offices is a circus act:

  • Patients forget to schedule follow-ups.
  • Insurance confusion leads to hesitation.
  • Some just don’t prioritize eye health (until they can’t read their texts).

Sound familiar? Good. Because the first step to solving a problem is admitting it exists.


Why Membership Plans Are the Game-Changer You Didn’t Know You Needed

Enter the patient membership plan, your ticket to fewer headaches, more predictable revenue, and ridiculously loyal patients. It’s simple:

  1. Patients pay a flat monthly or annual fee.
  2. They get routine eye exams, discounts on glasses or contacts, and peace of mind.
  3. You get steady income, better patient retention, and full appointment slots.

Think of it like a gym membership, but for eyeballs.


BoomCloud™: Your Membership Plan MVP

Now that you’re sold on the idea of a membership plan, let’s talk about how to make it happen without pulling your hair out. That’s where BoomCloud™ comes in.

BoomCloud™ simplifies every step of creating and managing your membership plan. Here’s what it can do:

  • Custom Plans: Offer annual eye exams, contact lens fittings, and discounts on eyewear tailored to your patient base.
  • Automated Billing: Forget chasing payments—BoomCloud™ handles the boring stuff.
  • Marketing Made Easy: Use their built-in tools to promote your plan via email, social media, and in-office materials.
  • Analytics Dashboard: See how many patients are enrolled, track revenue, and identify growth opportunities.

How Membership Plans Supercharge Patient Scheduling

Let’s get down to why this works so well for optometry offices:

1. Increased Retention: Membership plans create a sense of commitment. Patients aren’t going to skip appointments when they’ve already paid for them.

2. Predictable Revenue: With recurring payments, you’re not relying solely on insurance reimbursements or seasonal surges.

3. Improved Case Acceptance: Patients on membership plans are more likely to say “yes” to treatments and upgrades—no insurance roadblocks required.

4. Loyalty That Lasts: Memberships turn one-time visitors into lifelong patients. (Bonus: they’ll probably bring their families too.)


How to Launch a Membership Plan with BoomCloud™

Starting a membership plan sounds intimidating, but with BoomCloud™, it’s almost embarrassingly easy.

Step 1: Schedule a Demo
Visit BoomCloud™ and schedule a free demo. You’ll see firsthand how the platform works and why optometrists love it.

Step 2: Create Your Plan
Decide what’s included—think exams, discounts on glasses or contacts, or even priority scheduling. BoomCloud™ helps you customize the details.

Step 3: Market Like a Pro
Leverage BoomCloud™’s marketing tools to spread the word. Send emails, share posts on social media, and train your team to promote the plan during patient interactions.

Step 4: Watch Your Revenue Grow
Once patients start enrolling, you’ll wonder how you ever ran your office without a membership plan.


Case Study: How One Optometry Office Filled Their Schedule with BoomCloud™

Meet Dr. Lisa, an optometrist in Dallas, Texas. Before discovering BoomCloud™, Dr. Lisa’s practice faced the usual challenges—no-shows, empty time slots, and revenue fluctuations.

Here’s what happened when she launched a membership plan with BoomCloud™:

  • 300 Patients Enrolled in 6 Months: Dr. Lisa used BoomCloud™’s marketing tools to sign up patients quickly.
  • $90,000 in Annual Recurring Revenue: Membership fees created a steady income stream, reducing stress.
  • Fewer No-Shows: Patients on the plan prioritized their appointments (because they’d already paid for them).
  • Happier Staff: With less time spent on billing and rescheduling, the team could focus on patient care.

Dr. Lisa says, “BoomCloud™ didn’t just help us fill our schedule—it completely changed how we run our practice. I can’t recommend it enough.”


Other Tips for Patient Scheduling Success

Membership plans are a powerhouse, but here are a few bonus strategies to improve patient scheduling in your optometry office:

1. Offer Online Scheduling
Let’s be honest—nobody wants to call your office to book an appointment. Give patients the option to schedule online, and watch your calendar fill up.

2. Send Friendly Reminders
Use text or email reminders to nudge patients about upcoming appointments. (Pro Tip: BoomCloud™ integrates with most scheduling systems!)

3. Reward Loyalty
Give patients who show up on time or schedule follow-ups a little something extra—like a discount on their next visit.

4. Create a “Priority Patient” Perk
Make your membership plan even more appealing by offering perks like early access to appointments or exclusive discounts on high-end eyewear.


Why You Need to Act Now

Here’s the harsh truth: your competition isn’t waiting around. If you don’t implement a membership plan, someone else will, and they’ll scoop up your patients while you’re stuck with empty slots.


Take Action Today

Ready to transform your optometry office and finally master patient scheduling? Here’s your game plan:

Schedule Your Free BoomCloud™ Demo Now

Start building a membership plan that fills your schedule, boosts revenue, and creates loyal patients for life.

Your future patients (and your bank account) will thank you.


FAQs

Why is patient scheduling for optometry offices so challenging?
Busy patients, insurance confusion, and a lack of commitment all make it tough to fill your schedule consistently.

What’s a patient membership plan?
It’s a subscription service where patients pay a flat fee for routine care and discounts on treatments, eliminating the need for insurance.

How does BoomCloud™ help with membership plans?
BoomCloud™ simplifies the process of creating, marketing, and managing a membership plan with tools for billing, tracking, and analytics.

Do membership plans actually improve scheduling?
Yes! Membership plans encourage patients to stay on top of their appointments, reducing no-shows and gaps in your calendar.

How quickly can I set up a plan with BoomCloud™?
Most practices can launch a membership plan in just a few days with BoomCloud™.

What makes BoomCloud™ different?
It’s user-friendly, designed specifically for healthcare practices, and offers built-in marketing tools to help you succeed.


Final Thoughts

Patient scheduling for optometry offices doesn’t have to feel like a never-ending struggle. With the right tools and strategies—like a patient membership plan powered by BoomCloud™—you can keep your calendar full, your patients loyal, and your revenue predictable.

Schedule a Free Demo with BoomCloud™ and start turning no-shows into yes-shows.

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Learn tactics and strategies from practices that have built a million dollars in recurring revenue from their membership subscriptions alone! Creating a patient membership plan is the smartest strategy to implment in your practice. You will increase patient satisfaction & loyalty, Increase predictable recurring revenue & improve your case acceptence by 3X with members. Download the book Now!

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vision-membership-plan-ebook Learn tactics and strategies from practices that have built a million dollars in recurring revenue from their membership subscriptions alone! Creating a patient membership plan is the smartest strategy to implement in your practice. You will increase patient satisfaction & loyalty, Increase predictable recurring revenue & improve your case acceptence by 3X with members. Download the book Now!

What is BoomCloud™?

BoomCloud is a software platform that allows you to create, manage & grow your own membership program. Build unlimited plans, track recurring revenue, active members metrics. Integrate your online membership enrollment with your website & start growing recurring revenue. Schedule a demo!

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Jordon Comstock

Author Bio

Jordon Comstock is the Founder & CEO of BoomCloud™, a software that allows practice, clinic & spa owners to build, manage and scale a membership program. This helps practice & clinic owners to create recurring revenue & improve loyalty via membership programs. Jordon is passionate about Music, Hawaii, Healthcare businesses like: dentistry, optometry, med spas and massage spas. Schedule a demo of BoomCloud™ and learn how membership programs can improve your business. Here are more dental books to improve your practice

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