Let’s talk about the holy grail of every dental practice: increasing dental production. It’s not just about filling chairs—it’s about filling them with ideal patients who say yes to treatment, spend more, and keep coming back.
If you’re tired of juggling PPO plans, writing off profits, and chasing down insurance payments, it’s time to flip the script. The secret weapon? Patient membership programs. These programs not only boost your production but also attract loyal patients who spend 2x to 4.2x more than PPO patients.
Add a powerful tool like BoomCloud™ to the mix, and you’ve got a formula for predictable revenue, higher case acceptance, and a thriving practice. Let’s dive into how membership plans help you crush your production goals, plus a case study to prove it works.
Why Membership Programs Are the Key to Boosting Production
Here’s the thing: PPO patients are… fine. But let’s be real—they come with baggage (You need to reduce dependence on PPOs):
- Low Case Acceptance: PPO patients say yes to treatment about 30% of the time because insurance doesn’t always cover what they need.
- Lower Spend: The average PPO patient spends only $500 per year, leaving a lot of potential on the table.
- Admin Nightmares: Claims, write-offs, and collections? No thanks.
Membership patients, on the other hand, are the VIPs of your practice. They commit with their wallets, trust your recommendations, and spend big.
Why Membership Patients Rock:
- Higher Spend: Members spend $2,150 per year on average, compared to $500 for PPO patients.
- Better Case Acceptance: Membership patients say yes to treatment 40% of the time, thanks to predictable pricing and discounts.
- No Insurance Hassles: No claims, no write-offs—just direct revenue.
Membership programs aren’t just a revenue boost—they’re a production game-changer.
How Membership Plans Drive Case Acceptance
One of the biggest barriers to case acceptance is cost. Patients balk at the price tag, especially when insurance coverage is confusing (or non-existent). Membership plans eliminate that friction by offering:
- Transparent Pricing: Patients know exactly what they’re paying.
- Built-In Discounts: Members save 10–30% on treatments like crowns, implants, and whitening.
- Psychological Commitment: When patients are already paying for a plan, they’re more likely to take advantage of it.
It’s like a gym membership—once they’ve paid, they’re showing up.
BoomCloud™: Your Membership Plan Powerhouse
If membership plans are the secret to increasing production, BoomCloud™ is the tool that makes them easy to create, manage, and scale.
What BoomCloud™ Does:
- Customizable Plans: Design a membership program that fits your practice and patients.
- Automated Billing: Handle monthly or annual payments without lifting a finger.
- Online Enrollment: Patients can sign up anytime through your website.
- Metrics Dashboard: Track Monthly Recurring Revenue (MRR), Annual Recurring Revenue (ARR), and member growth.
- Patient Communication: Use email and SMS to engage members and promote treatment plans.
BoomCloud™ doesn’t just simplify membership management—it supercharges your ability to attract and retain ideal patients.
Case Study: How a Practice Doubled Production with BoomCloud™
Meet Smile Bright Dental, a mid-sized practice that wanted to increase production without relying on PPOs. They launched a membership program using BoomCloud™, targeting uninsured and underinsured patients.
The Numbers:
- Members Signed Up: 1,800 patients.
- Monthly Fee: $39/month.
- MRR: $70,200/month.
- ARR: Over $842,000 annually.
- Patient Spend: Membership patients spent $2,300/year on average, compared to $500 for PPO patients.
The Game-Changer:
- Higher Case Acceptance: Membership patients said yes to more treatments, from whitening to implants.
- Predictable Revenue: The practice could count on consistent income every month.
- Reduced PPO Dependence: Smile Bright dropped three PPO contracts, saving on admin costs and write-offs.
How to Launch a Membership Plan with BoomCloud™
If you’re ready to increase production, here’s how to get started with BoomCloud™:
1. Create Your Plan
- Include free cleanings, exams, and x-rays.
- Offer discounts on high-ticket treatments like crowns and implants.
2. Add Online Enrollment
- Use BoomCloud™ to create a landing page where patients can sign up with ease.
3. Target the Right Patients
- Reach out to uninsured and inactive patients with email and SMS campaigns.
- Promote your plan on social media and through Google Ads.
4. Train Your Team
- Teach your staff how to explain the benefits of membership plans during appointments.
5. Monitor Your Metrics
- Track MRR, ARR, and case acceptance rates through BoomCloud™’s dashboard.
6. Promote Treatment Plans
- Use BoomCloud™’s communication tools to remind members about unused benefits or special promotions.
The Bottom Line: Membership Plans = More Production
If you’re looking to increase dental production, the path is clear:
- Launch a patient membership program with BoomCloud™.
- Focus on attracting membership patients—the ones who spend more, say yes to treatment, and stick with your practice.
- Watch your revenue soar with higher case acceptance and predictable recurring income.
Membership patients aren’t just good for your bottom line—they’re the foundation of a thriving, stress-free practice. Ready to make it happen? Start your plan today with BoomCloud™, and get ready to crush your production goals like never before.