How to Turn Patients Into Raving, Paying Fans With an In Office Loyalty Plan

June 06, 2025
Topics: Dental
Written by: Lisa Rasmussen

How Smart Practice Owners Are Ditching PPOs and Adding $500K+ in Recurring Revenue

Join our exclusive course and discover the proven strategies that practices use to add $10,000+ in monthly recurring revenue with patient membership plans. Dr. Evans took this course and now has over 800 members and $37,000/mo of predictable recurring revenue. Watch this webinar before we take it down in 24 hours.

This course normally sells for $297.

But right now, I’m giving you access for just $47.

That’s cheaper than a hygiene cleaning.

And it could be the most profitable $47 you ever spend.

Get the Course Here → The Six-Figure Membership Plan Course

What You Will Learn:

- How to Build a Membership Plan That Pays You Monthly (Even While You Sleep!)

- Why PPOs Are Stealing Your Revenue—And How to Take Control of Your Profits

- The 3-Step System to Scale Recurring Revenue
(Even If You’ve Never Sold a Membership Plan Before!)

- The #1 Mistake Dentists Make When Dropping PPOs (And How to Avoid It!)

LIVE Case Study: How One Dentist Went from PPO-Dependent to $500K+/Year in Recurring Revenue With a Membership Program!

In dentistry today, PPOs are not your friend, they hurt your cash flow, demolish your profit margins, jeopardize your patient relationships & use A.I. to deny claims!!

If I had an employee or partner that messed up my business like that, I would FIRE them ASAP! 

$47. No fluff. Just results.

You in?

Let’s set the scene. Picture a dental practice — let’s call it “SmileHaus Dental.” They’re nestled in a cozy suburb, but struggling with the usual suspects:

  • Insurance companies playing puppet master

  • Patients ghosting after cleanings

  • Chaotic revenue swings month-to-month

Then, BOOM! They implement an in office loyalty plan using BoomCloud™ — and the whole game changes.

Within 6 months:

  • Monthly Recurring Revenue (MRR) tripled

  • Loyal patients doubled

  • Treatment acceptance rates shot up like rocket fuel

So what’s the magic here?

Let’s break it down with some good ol’ fashioned Hook-Story-Offer, and the almighty Epiphany Bridge, straight from the Dan Kennedy and Russell Brunson playbook.


Patients Hate Dental Insurance (Almost as Much as Dentists Do)

Here’s a fun stat: Only 30% of dental insurance benefits are ever used by patients. That’s right — 70% goes poof . Meanwhile, patients skip treatments they need because of cost confusion or expired benefits.

What does that mean for you?

Lost revenue. Missed opportunities. Diminished trust.

But here’s the kicker: 80% of patients would prefer a simple membership option over traditional insurance if given the choice (hint: they just don’t know it yet).


The Story: How One Practice Turned $0 MRR Into $40,000+ Recurring

Let’s go back to SmileHaus Dental. Six months ago, they were barely keeping up with rising costs. Staff morale was tanking, and Dr. K was considering selling the practice.

Then they discovered BoomCloud™ — the #1 membership plan software for dental practices.

Fast-forward 6 months:

  • 400 active members paying $35/month

  • $14,000 in MRR (Monthly Recurring Revenue)

  • Over $168,000 ARR (Annual Recurring Revenue)

  • Treatment plan acceptance doubled

  • Membership patients spent 2X–4X more than traditional ones

And guess what? They loved it. ❤️ Patients felt like VIPs. No more red tape. Just clean, clear value.

BoomCloud™ made it stupid simple:

  • Custom membership plan builder

  • Automated payments + renewals

  • Legal compliance baked in

  • Analytics dashboard for nerds (or office managers who love Excel)


It’s Not About Getting More Patients — It’s About Increasing Revenue Per Patient

Here’s the truth bomb that changed Dr. K’s business (and life):

“We didn’t need more new patients. We just needed to make more from the ones we already had.”

Boom. Mic drop.

If you can 3X the revenue from existing patients with a membership plan, then every new patient is just extra gravy.


Create, Launch & Grow Your In Office Loyalty Plan With BoomCloud™

Here’s what you get when you use BoomCloud™:

  • ️ A plug-and-play membership builder

  • Payment processing & automation

  • ⚖️ Legal agreements built-in

  • Training & support for your team

  • Data dashboards that make your accountant weep with joy

Start your FREE trial now at BoomCloudApps.com


Let’s Talk Numbers: The Real ROI of Membership Patients

According to the BoomCloud™ data wizards:

  • Membership patients spend 2X–4X more than non-members

  • Treatment acceptance for members is 60–80% higher

  • Practices see 35–45% boost in MRR within the first year

  • Retention rates skyrocket up to 80–90%

This isn’t some unicorn fantasy. This is happening every day across America.


What’s Inside a Killer In Office Loyalty Plan?

Here’s what a winning plan includes:

  • 2 Cleanings + 1 Emergency Visit

  • 15–20% Off All Treatments

  • Flat monthly fee ($30–$50/month)

  • Auto-renewing for lazy (but loyal) humans

Patients love predictability. Practices love recurring cash flow. Everyone wins.


Case Study: How Apex Dental Doubled Their Valuation in 18 Months

Apex Dental started with 3 membership patients.

Now? They’ve got 500+, generating $25K+ MRR.

When they went to sell the practice, the valuation doubled — thanks to the predictability of membership revenue (banks love ARR, by the way ).

Moral of the story: Membership isn’t just a growth tool. It’s an asset.


Quick Wins: How to Launch Your In Office Loyalty Plan This Month

Want to launch fast? Here’s your checklist:
✅ Use BoomCloud™ to build your plan
✅ Train your front desk like sales ninjas
✅ Market your plan on every platform (email, text, social, your dog’s Instagram)
✅ Run a “Founding Members” promo
✅ Watch revenue stack up like Lego bricks


Final Takeaway: Membership = Freedom

You want freedom from:

  • Insurance chaos

  • Revenue dips

  • Treatment rejection

A loyalty plan powered by BoomCloud™ gives you:

  • Monthly income on autopilot

  • Happier, healthier patients

  • ‍♂️ A business that doesn’t run you ragged


❓FAQs About In Office Loyalty Plans

How much should I charge for my in office loyalty plan?
Most successful practices charge between $30–$50 per month depending on their demographics and services offered.

Do I need a lawyer to set this up?
Not with BoomCloud™. They’ve got built-in legal templates to keep you compliant and safe.

Will patients actually sign up?
Yes — especially when you show them how much simpler it is than insurance. And when your staff promotes it correctly.

How long does it take to launch?
You can launch in less than a week with BoomCloud™’s guided setup.

Does it work for specialists too (like ortho or perio)?
Absolutely. In fact, specialists often see higher per-member value and long-term retention.

Can this replace insurance?
For many patients, yes. And for practices, it becomes a powerful alternative revenue stream that complements PPOs or even transitions them out.


✨ Ready to Revolutionize Your Revenue?

Your next step is easy:
Start your free BoomCloud™ trial now at BoomCloudApps.com


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My Top Podcasts

How Smart Practice Owners Attract, Retain & Create Recurring Revenue

Get the book that’s helping over 65,000  practices ditch insurance, boost cash flow, and create financial freedom with a patient membership program.

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vision-membership-plan-ebook Creating a patient membership plan is the smartest strategy to implement in your practice. You will increase patient satisfaction & loyalty, Increase predictable recurring revenue & increase sales!

Fire The PPOs!

Say goodbye to PPOs and hello to a thriving, independent dental practice. Don’t miss out – your journey to financial freedom starts here!

Subscribe to Our Podcasts!

Jordon Comstock

Author Bio

Jordon Comstock is the Founder & CEO of BoomCloud™, a software that allows practice, clinic & spa owners to build, manage and scale a membership program. This helps practice & clinic owners to create recurring revenue & improve loyalty via membership programs. Jordon is passionate about Music, Hawaii, Healthcare businesses like: dentistry, optometry, med spas and massage spas. Schedule a demo of BoomCloud™ and learn how membership programs can improve your business. Here are more dental books to improve your practice

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