How to Get New Patients Without Selling Your Soul (Or Discounting Yourself to Death)

June 05, 2025
Topics: Dental
Written by: Lisa Rasmussen

How Smart Practice Owners Are Ditching PPOs and Adding $500K+ in Recurring Revenue

Join our exclusive course and discover the proven strategies that practices use to add $10,000+ in monthly recurring revenue with patient membership plans. Dr. Evans took this course and now has over 800 members and $37,000/mo of predictable recurring revenue. Watch this webinar before we take it down in 24 hours.

This course normally sells for $297.

But right now, I’m giving you access for just $47.

That’s cheaper than a hygiene cleaning.

And it could be the most profitable $47 you ever spend.

Get the Course Here → The Six-Figure Membership Plan Course

What You Will Learn:

- How to Build a Membership Plan That Pays You Monthly (Even While You Sleep!)

- Why PPOs Are Stealing Your Revenue—And How to Take Control of Your Profits

- The 3-Step System to Scale Recurring Revenue
(Even If You’ve Never Sold a Membership Plan Before!)

- The #1 Mistake Dentists Make When Dropping PPOs (And How to Avoid It!)

LIVE Case Study: How One Dentist Went from PPO-Dependent to $500K+/Year in Recurring Revenue With a Membership Program!

In dentistry today, PPOs are not your friend, they hurt your cash flow, demolish your profit margins, jeopardize your patient relationships & use A.I. to deny claims!!

If I had an employee or partner that messed up my business like that, I would FIRE them ASAP! 

$47. No fluff. Just results.

You in?

The Real Reason You’re Not Getting Enough New Patients

Let’s get real for a second. You’ve probably tried everything to figure out how to get new patients:

  • Google Ads? Expensive AF.

  • Facebook specials? Attracts coupon hunters.

  • “Free whitening for life”? Yep, people love free… until they ghost you after their first visit.

If that sounds familiar, you’re not alone. And if you’re thinking “there has to be a better way,” you’re right. There is.

Getting new patients isn’t your problem. Keeping them is.

So what’s the fix?
Let’s talk about the secret weapon top practices are using to crush it: membership programs powered by BoomCloud™.


Story: Dr. Sasha’s 180° Turn from Empty Chairs to Full Calendar

Picture this: Dr. Sasha had a gorgeous dental practice in downtown Austin. Great branding. Top-tier team. Instagram-worthy operatory.

But…crickets.

New patients trickled in, then vanished. No loyalty. No referrals. No growth.

Her front desk was constantly chasing overdue insurance claims, and her days were full of reschedules and “I’ll think about it” treatment plans.

Then, during a dental marketing webinar, she heard about BoomCloud™ — a platform that lets you build your own in-house membership program, like a VIP club for your practice.

She launched hers in 2 weeks flat.

Here’s what happened in 6 months:

  • 283 patients joined her membership

  • Her Monthly Recurring Revenue (MRR) hit $9,350

  • Treatment acceptance from members jumped to 82%

  • New patient referrals from members increased by 53%

  • She built $112,200 in ARR (Annual Recurring Revenue)

Dr. Sasha didn’t just “get new patients.”
She built a system that attracted and retained the kind of patients who grow her business month after month.


Want to Attract Better Patients Who Stick Around and Spend More?

Here’s what most dentists get wrong when asking how to get new patients:

They chase volume.
They ignore value.

But smart dentists? They do this instead:

✅ Create a membership plan patients love
✅ Incentivize referrals like a boss
✅ Build predictable income with BoomCloud™
✅ Focus on revenue per patient, not just headcount

BoomCloud™ makes it ridiculously easy to:

  • Build and manage dental memberships

  • Track MRR, ARR, churn & growth metrics

  • Automate billing and renewals

  • Engage patients with built-in tools

Create your membership plan with BoomCloud™


“It Was Never About Getting More… It Was About Keeping More.”

Dr. Sasha’s moment of clarity?

“I was treating my business like a hamster wheel. More patients, more ads, more stress.”

But the patients she already had were her biggest opportunity.

Once they joined her membership program:

  • They felt more committed

  • They accepted more treatment

  • They sent friends and family

  • They came in more often

No more chasing. No more hustling for every single new patient.
Just strategic, compounding growth.


Stats That’ll Make You Ditch Your Ads Budget

Let’s put some hard numbers behind this.

Metric Non-Members Membership Patients
Avg. Annual Visits 1.5 3.2
Treatment Plan Acceptance Rate 46% 81%
Avg. Annual Spend $850 $2,200
Referral Rate 20% 54%
Loyalty/Retention 41% 89%

Membership patients are 2X to 4X more valuable — and way less stressful to keep.


Bullet List: Killer Strategies for How to Get New Patients Who Don’t Suck

Create a VIP Membership Plan

  • 2 cleanings/year

  • Emergency visits included

  • 20% off treatments

  • Bonus: whitening or Botox perks

Referral-Driven Growth

  • $25 credit for every referral

  • Social media “Member Shoutouts”

  • Give away an Apple Watch to top referrers

Digital Funnel for Memberships

  • Website pop-ups + sticky banners

  • Email campaigns with urgency

  • Text automation with one-click sign-up

Use Social Proof Like a Pro

  • Video testimonials from happy members

  • Before/after smile transformations

  • “Day in the Life” of a member

Track Your Revenue Like Netflix

  • MRR = Your financial heartbeat

  • ARR = Your valuation booster

  • Know your churn. Keep it low.


Case Study: Dr. Brandon Builds a Patient Empire with BoomCloud™

Dr. Brandon was tired of being at the mercy of PPOs and insurance drama.

He rolled out BoomCloud™ across his 2-location practice and went ALL IN:

  • Tiered plans for different demographics (seniors, families, young adults)

  • Referral challenges every quarter

  • Front desk bonuses tied to new memberships

In just 8 months:

  • 713 members joined

  • $28,100 in MRR

  • $337,200 in ARR

  • Dropped 2 major insurance plans

  • Team retention improved because the staff had a clear role in growth

Dr. Brandon no longer wonders how to get new patients.
He has a machine that works for him — 24/7.


Focus on Revenue Per Patient = 10X Your Growth

Let’s do some basic math, shall we?

Scenario 1: Traditional
400 patients x $800/year = $320,000

Scenario 2: Membership Model
250 members x $2,400/year = $600,000

That’s nearly 2X revenue from fewer patients.
More margin. Less chaos. Predictable cash flow.


❓ FAQs

Do patients actually want dental memberships?
Heck yes. Just like they want Netflix, Amazon Prime, or Costco. It’s familiar, convenient, and gives them VALUE.

How long does it take to get results?
Some practices see results within 30–60 days. The key? Train your team to promote it daily.

Can I do this AND take insurance?
Absolutely. Many practices run hybrid models. Use the membership to serve uninsured patients or provide alternatives to junk plans.

Is BoomCloud™ expensive?
Nope. Most practices pay less than what they make from their first few members. The ROI is bonkers.

Do I need a big marketing team?
Not at all. BoomCloud™ provides plug-and-play templates, scripts, automation, and analytics.


Conclusion: The Secret to Getting New Patients Is Building Patient Value

You don’t need more patients.
You need better patients. Loyal ones. High-spending ones. Referring ones.

And the way to get those patients?

✨ A strategic membership program that builds loyalty, trust, and recurring revenue.
Software like BoomCloud™ that lets you track your practice like a modern business.

So if you’re tired of chasing leads and want to finally scale your dental business?

Build your BoomCloud™ plan and attract better patients today

Because the best dental practices aren’t built on hustle.
They’re built on systems.


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Jordon Comstock

Author Bio

Jordon Comstock is the Founder & CEO of BoomCloud™, a software that allows practice, clinic & spa owners to build, manage and scale a membership program. This helps practice & clinic owners to create recurring revenue & improve loyalty via membership programs. Jordon is passionate about Music, Hawaii, Healthcare businesses like: dentistry, optometry, med spas and massage spas. Schedule a demo of BoomCloud™ and learn how membership programs can improve your business. Here are more dental books to improve your practice

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