Want More New Dental Patients? Stop Thinking Like a Dentist—Start Thinking Like Netflix.
Everyone’s chasing new patients like they’re rare Pokémon cards.
You spend thousands on Google ads, Facebook promos, SEO, postcards, maybe even that awkward guy dancing on the corner in a tooth costume…
But here’s the kicker:
You don’t need more new patients—you need a better system to retain, monetize, and multiply the ones you already have.
And that starts with building a membership program powered by BoomCloud™ that turns “new patients” into recurring revenue machines.
STORY: How One Practice Turned a $99 New Patient Promo into $297,000 in Recurring Revenue
Dr. James ran a boutique dental practice in Denver.
He was running the typical New Patient Special:
“Exam, X-rays & Cleaning – Just $99!”
Problem?
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73% of those new patients never returned
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He lost money upfront
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Only 16% accepted full treatment plans
Then he made one strategic pivot:
He turned his new patient offer into a funnel for a monthly membership program using BoomCloud™.
12 Months Later:
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684 Active Membership Patients
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$24,200 Monthly Recurring Revenue (MRR)
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$290,400 Annual Recurring Revenue (ARR)
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Treatment acceptance went from 16% → 72%
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Average patient spend increased 3.3x
He didn’t just grow new patient volume—he increased revenue per patient and created predictable cash flow.
The Goal Isn’t More New Patients—It’s More Revenue Per Patient
Russell Brunson says:
“If you can spend more to acquire a customer than your competitor, you win.”
That’s only possible when you have a backend offer like…
✨ A subscription-based dental membership plan!
Instead of one-time treatment visits, you build monthly cash flow
Instead of tire-kickers, you get loyal, long-term patients
A BoomCloud™-powered plan lets you earn more per patient AND reduce your dependence on insurance.
Turn Every New Patient Into a Recurring Revenue Stream
Let’s break it down Dan Kennedy-style.
Here’s how to flip the script on new patient acquisition and build a better business model:
Step 1: Create an Irresistible Entry Offer
Still do your $99 special—but with a twist:
“Get our New Patient Welcome + First Month Free on Our SmilePlan™”
Use BoomCloud™ to build this offer into your onboarding flow.
Benefits:
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Adds perceived value
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Plants seed for long-term care
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Makes joining the plan a no-brainer at checkout
Step 2: Build a Tiered Membership System
Let BoomCloud™ help you design 2–3 plans that fit your audience:
Basic Plan – $29–$39/month
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2 cleanings/year
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Exams, X-rays
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10% off additional care
Perio Plan – $49–$59/month
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4 cleanings
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SRP discounts
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Priority scheduling
Cosmetic VIP Plan – $69+/month
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Whitening trays
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Cosmetic consults
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20% off elective procedures
Use BoomCloud™’s plan builder to customize it based on your margins and patient types.
Step 3: Automate the Backend (So You Don’t Lose Your Mind)
With BoomCloud™, everything is:
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Automated
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Recurring
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Trackable
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Foolproof (even if Karen forgets to update her credit card)
Step 4: Market Like a Funnel, Not a Free-For-All
Turn your new patient offer into a growth funnel:
Digital Channels:
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Facebook lead ads: “$99 New Patient + Free Month of Dental Care”
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Google Ads targeting “affordable dentist near me”
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Landing pages that tie directly into BoomCloud™ signup
In-Office:
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Front desk scripts for “pitching the plan”
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QR codes in operatories
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Bonus gifts for plan signups (think whitening kits, Sonicare discounts, etc.)
Email Sequences:
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“Thanks for Visiting—Keep Saving Every Month”
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Testimonial-driven drip campaign
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Reactivation campaigns to expired plan members
DATA: Why New Patient Numbers Mean Nothing Without Memberships
| Metric | Non-Member Patients | Membership Patients |
|---|---|---|
| Treatment Plan Acceptance | 32% | 72–85% |
| 12-Month Retention | ~40% | 80%+ |
| Avg Annual Revenue Per Patient | $700–$900 | $2,100+ |
| No-Shows | 15–20% | <4% |
| Revenue Predictability | Nope ♂️ | YES! |
CASE STUDY: SmileHaus Dental – San Diego, CA
After launching a BoomCloud™-driven membership program, SmileHaus saw:
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$30,000 MRR within 8 months
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Dropped 3 low-paying PPOs with no loss in profit
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Reduced stress on front desk (no more claim chases)
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Hygiene schedule booked solid 2–3 months in advance
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74% of new patients converted to membership on day one
BONUS IDEAS to Attract New Patients AND Grow MRR
Guerrilla Marketing:
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Partner with local businesses to offer “employee dental perks”
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Sponsored community events with free plan signups
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Tooth Fairy Club for pediatric patients (auto-enroll parents)
Referral Stack:
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Give $25 off next bill for every new patient referral
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“Double the love” month: both referrer + referee get bonuses
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Create a “Founding Member” tier for early subscribers
FINAL WORD: Stop Thinking Like a Dentist. Start Thinking Like a SaaS CEO.
New patients are great…
Recurring revenue is better.
BoomCloud™ turns every new smile into predictable profit.
It’s not just a “dental plan”—it’s a business model.
Stop selling dentistry like it’s 1999.
Start building your dental subscription empire.
