How Do You Get More Patients in a Dental Practice?

Let’s Get Real: You Don’t Have a New Patient Problem — You Have a Strategy Problem

Let’s talk about the ultimate marketing question: How do you get more patients in a dental practice? Everyone and their marketing consultant is out here yelling:

“You need more new patients!”

Sure, maybe. But more often than not, you don’t need more patients — you need better patients.

The kind who:

✅ Show up
✅ Pay on time
✅ Say “yes” to treatment
✅ Tell their friends
✅ And — here’s the kicker — pay you monthly

Sound good?

Then keep reading, because I’m going to show you how to turn your website into a patient funnel, leverage smart digital ads, collect social proof like a savage, and use BoomCloud™ membership plans to grow MRR and ARR like a boss.

Let’s go.

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The “More Patients” Myth

First, let’s kill the myth.

Most dentists chase “more patients” without fixing the leaks in their system.

• Your website is confusing.

• You’re invisible on Google.

• You’re offering discounts instead of value.

• You’re not capturing leads.

• And worst of all? You have no offer.

No wonder you’re stuck.

“You don’t need more traffic — you need a damn funnel.”
— Jordon Comstock, Founder of BoomCloud™

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The Story: Dr. Kelly’s Total Practice Makeover

Dr. Kelly had a good thing going: nice location, five ops, strong team.

But the phones weren’t ringing like they used to. She tried:

❌ Groupon deals
❌ Facebook posts with 3 likes
❌ Hiring some shady “SEO wizard” from Craigslist

Nothing worked — because none of it was connected.

Then she rebuilt her funnel with us:

• Launched a $49/month BoomCloud™ membership plan

• Optimized her website for lead capture and membership sign-ups

• Ran PPC ads straight to the plan

• Set up automated email follow-ups

• Collected reviews like candy on Halloween

Six months later?

• ✅ 278 new members

• ✅ $13,622 MRR

• ✅ 4.2x increase in revenue per patient

• ✅ 63% case acceptance increase

• ✅ She fired her PPOs. All of them.

BoomCloud™ turned her into a membership-powered machine.

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So… How Do You Get More Patients in a Dental Practice?

Here’s the real, no-BS answer:

You build a funnel with traffic and offers that scale.

Here’s what that looks like

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✅ Step 1: Your Website = A Conversion Funnel, Not a Brochure

Too many dental sites are digital graveyards.

They look pretty but do nothing. They don’t build lists, don’t convert visitors, and certainly don’t build recurring revenue.

Fix it with this simple structure:

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Your Homepage Must Have:

• A bold offer:

“Join Our $49/Month Smile Plan — Exams, Cleanings, Discounts. No Insurance Required.”

• A clear call-to-action:

“Join Now” or “See Member Benefits”

• A lead capture form for non-ready prospects:

“Download Our Pricing & Benefits Guide”

Your website should be a salesperson, not a digital business card.

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✅ Step 2: SEO That Doesn’t Suck

If people can’t find you, you don’t exist.

Here’s how to fix that:

• Use keywords like:

  • “dentist near me”

  • “no insurance dentist [city]”

  • “dental membership plans”

• Create 1–2 blog posts a month like:

  • “Why Our Dental Membership Plan Saves You $600 a Year”

  • “Is Dental Insurance Worth It in 2024?”

• Get 50+ Google reviews with the words “membership,” “plan,” and your city.

Google rewards authority and consistency.

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✅ Step 3: PPC Ads That Target the Right People

Forget ads that say “#1 dentist” or “Free exam this week!”

Instead, run ads that highlight your membership plan. That’s your entry point offer.

Run ads like:

“No Insurance? No Problem. Join Our $49/Month Smile Plan — Cleanings, Exams & Savings All Year.”

Send traffic to a BoomCloud™ landing page or your site’s membership funnel.

Target:

• People in your city

• Ages 25–55

• Exclude competitors

• Retarget visitors who didn’t convert

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✅ Step 4: Review Strategy That Builds Trust on Autopilot

Social proof matters.

Here’s the play:

• After each appointment, hand them a card:

“Happy with your visit? Leave us a 5-star review and get a whitening pen as our thanks!”

• Text them a direct link using BoomCloud™

• Make it part of your check-out process

Patients with membership plans are 5X more likely to leave a review — because they feel connected to your practice.

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✅ Step 5: The Golden Offer — Your Membership Plan

Here’s why membership plans are the best marketing tool in dentistry:

BoomCloud™ makes it easy:

• Set pricing

• Customize plans

• Launch automated sign-up pages

• Track MRR, ARR, patient churn, and more

Schedule your BoomCloud™ demo here

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What’s MRR and ARR, and Why Should You Care?

Simple:

• MRR (Monthly Recurring Revenue): The total monthly income from memberships

• ARR (Annual Recurring Revenue): MRR x 12 = baseline valuation driver

Let’s do some math:

That’s cash flow BEFORE you do a single filling or crown.

That’s how you scale.

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✅ Step 6: Email + SMS Retargeting for the Win

What about people who visit your site and don’t convert?

Don’t lose them.

Capture their email and follow up with:

• A free guide:

“How to Save $600/Year on Dental Care Without Insurance”

• A 3-part email sequence:

  1. Welcome message + plan benefits

  2. Real member story

  3. Limited-time promo: 50% off first month

Use SMS too:

“Still thinking about joining? We’re offering 20% off for 24 hours. Tap to claim.”

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Real Practice Example: Wood River Dental’s $367K ARR

Wood River Dental didn’t need more patients.

They needed a better way to monetize the ones they already had.

They launched a membership plan with BoomCloud™:

• Enrolled 718 patients

• $30,608 in MRR

• $367,299 in ARR

• 60%+ case acceptance

• Hundreds of Google reviews

“Our revenue is predictable. Our schedule is full. Our stress is gone.”
– Wood River Dental

BoomCloud™ turned their practice into a subscription-based profit machine.

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Final Thoughts: Stop Guessing. Start Scaling.

The old model is broken.

Discounts attract the wrong people. Insurance kills your margins. Facebook likes don’t pay your rent.

If you want to get more patients in your dental practice, stop chasing the wrong ones.

Build a system.

• ✅ Optimize your website

• ✅ Run traffic to a real offer

• ✅ Promote your membership plan

• ✅ Track everything with BoomCloud™

• ✅ Grow MRR, ARR, and RPP (Revenue Per Patient)

That’s how you build a dental business — not just a dental practice.

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Ready to Turn Your Marketing Into Monthly Revenue?

Book your BoomCloud™ demo now
Build your membership plan
Convert website traffic
Retain patients for life
Scale without stress