How Do You Attract New Dental Patients? Build Loyalty with This Membership Strategy

October 26, 2025
Topics: Dental
Written by: Lisa Rasmussen

How Do You Attract New Dental Patients in 2025 (Without Selling Your Soul to Insurance)?

Spoiler alert: It’s not another postcard, Google Ad, or “FREE cleaning for new patients.”
If that’s your whole marketing plan, you’re playing checkers in a chess game. ♟️

Want to know what the fastest-growing dental clinics are doing?
They’re building loyalty first with in-house membership plans
…then letting those members bring the new patients to them like a well-oiled patient-acquisition engine.


STORY: “I Tried Everything to Get New Patients…”

Dr. Mia had a beautiful office in Austin.
Great staff. 5-star reviews. Monthly Instagram giveaways.
But new patients? Meh.

She was spending thousands on SEO and PPC but couldn’t shake the PPO trap and leaky patient bucket.
Until one day she asked, “What if I stop marketing to strangers… and start turning my existing patients into promoters?”

That’s when she discovered BoomCloud™.

What happened next was bonkers:

  • ✅ 317 patients joined her custom membership plan in 8 months

  • Word-of-mouth referrals spiked by 57%

  • She added $9,200/month in recurring revenue (MRR)

  • AND—she stopped offering discounts, but got more new patients anyway


Want More New Patients? Build a Tribe First.

People don’t refer dental offices.
They refer experiences they feel connected to.

And nothing builds that connection better than a custom membership plan.

Here’s why:

Membership = Attraction + Retention

  • Uninsured patients finally feel seen (and spend more!)

  • Loyal members rave about your office to family & friends

  • Patients return more often = more opportunities to WOW them

  • Word-of-mouth becomes your most profitable growth channel

According to BoomCloud™ internal data:

“Membership patients spend 2–4X more annually and refer 3X more new patients than non-members.”

So instead of chasing cold traffic, why not turn your current patients into a referral army?


How to Attract More Patients Using Memberships

Ready to shift from desperate marketing to magnetic momentum?

Here’s the 3-step growth engine:


✅ Step 1: Launch Your Membership Plan with BoomCloud™

  • Offer monthly and annual options

  • Add benefits like free cleanings, discounts, priority scheduling

  • Customize for families, seniors, or even business groups

  • Use branded signup pages that feel 10x more premium than insurance


✅ Step 2: Promote It Like a Rockstar

  • Train your front desk to pitch with passion

  • Offer in-house perks to patients who refer new members

  • Add a “Membership” page to your website + landing pages

  • Use social media + email to educate (not sell)


✅ Step 3: Watch the MRR & Referrals Flow

  • Real-time dashboards track Monthly Recurring Revenue (MRR)

  • Forecast Annual Recurring Revenue (ARR)

  • Celebrate every new member + referral

  • BONUS: Reward staff with referral-based bonuses to boost buy-in

Oh, and BoomCloud™ handles all the automation, compliance, and billing.

Schedule a Demo to see it in action.


Why Membership Plans Are the Ultimate Patient Magnet

Let’s talk real numbers (because fluff doesn’t pay the rent).

According to industry studies & BoomCloud™ customer data:

Metric With Membership Without
Patient Referrals ↑ 3x More Likely ↓ Minimal
Revenue per Patient ↑ 2–4x Higher ↓ PPO Caps It
Loyalty ↑ 60–80% Retention ↓ 30–40% Drop Off
No-Shows ↓ Reduced by 50% ↑ Common
MRR & ARR ✅ Predictable Growth ❌ Feast & Famine

So if you’re asking “how do you attract new dental patients?” — stop thinking ads and discounts…
Start thinking community, loyalty, and systems that scale.


BONUS STRATEGIES: How to Supercharge Membership for Patient Growth

Add a Referral Program:
Give current members a $25 credit for every friend they refer who signs up. BoomCloud™ makes it easy to track it all.

Partner With Local Businesses:
Offer their employees a group membership discount. They get benefits. You get volume.

Go Digital:
Promote your plan via QR codes, Instagram, email funnels. Most dentists barely scratch the surface here.

Track Your Metrics:
BoomCloud™ gives you real-time visibility into:

  • Revenue per patient

  • Churn rate

  • Lifetime value

  • Referral conversions

That’s the business-side intel most dentists never see—and it’s the difference between staying small… and scaling smart.


Real Talk: You Don’t Have a “New Patient Problem.” You Have a Loyalty & Leverage Problem.

If your practice has 1,000 patients…
…and just 150 of them joined a $30/month plan =
$4,500 in MRR.
$54,000/year in ARR.
Before you do another filling or crown.

Now imagine each of those members refers just one friend.
Boom.
150 new patients—already warmed up by someone they trust.


Want to Become a Patient Magnet? Start Here:

Create Your BoomCloud™ Account for FREE
Take the Six-Figure Membership Course
Download the Million-Dollar Membership Plan eBook
Book a Demo & See BoomCloud™ In Action


Final Takeaway: Attract New Dental Patients By Earning Their Loyalty First

Look—anyone can throw $1,000 at Google Ads.
But that doesn’t build loyalty. Doesn’t build referrals. Doesn’t build trust.

A well-designed membership plan does all three—on autopilot.

It makes your current patients:

  • Pay you monthly

  • Talk about you to others

  • Remember you when they actually need care

  • Spend more per visit

  • Stick with you long-term

Build a tribe of raving fans…
And they’ll attract new dental patients for you.

That’s the BoomCloud™ way.

My Top Podcasts

How Smart Practice Owners Attract, Retain & Create Recurring Revenue

Get the book that’s helping over 65,000  practices ditch insurance, boost cash flow, and create financial freedom with a patient membership program.

Membership Plans For Optometrists

vision-membership-plan-ebook Creating a patient membership plan is the smartest strategy to implement in your practice. You will increase patient satisfaction & loyalty, Increase predictable recurring revenue & increase sales!

Fire The PPOs!

Say goodbye to PPOs and hello to a thriving, independent dental practice. Don’t miss out – your journey to financial freedom starts here!

Subscribe to Our Podcasts!

Jordon Comstock

Author Bio

Jordon Comstock is the Founder & CEO of BoomCloud™, a software that allows practice, clinic & spa owners to build, manage and scale a membership program. This helps practice & clinic owners to create recurring revenue & improve loyalty via membership programs. Jordon is passionate about Music, Hawaii, Healthcare businesses like: dentistry, optometry, med spas and massage spas. Schedule a demo of BoomCloud™ and learn how membership programs can improve your business. Here are more dental books to improve your practice

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