How Crown Prep + Memberships 4X Your Dental Revenue (Without More Patients!)

June 19, 2025
Topics: Dental
Written by: Ally Comstock

How Smart Practice Owners Are Ditching PPOs and Adding $500K+ in Recurring Revenue

Join our exclusive course and discover the proven strategies that practices use to add $10,000+ in monthly recurring revenue with patient membership plans. Dr. Evans took this course and now has over 800 members and $37,000/mo of predictable recurring revenue. Watch this webinar before we take it down in 24 hours.

This course normally sells for $297.

But right now, I’m giving you access for just $47.

That’s cheaper than a hygiene cleaning.

And it could be the most profitable $47 you ever spend.

Get the Course Here → The Six-Figure Membership Plan Course

What You Will Learn:

- How to Build a Membership Plan That Pays You Monthly (Even While You Sleep!)

- Why PPOs Are Stealing Your Revenue—And How to Take Control of Your Profits

- The 3-Step System to Scale Recurring Revenue
(Even If You’ve Never Sold a Membership Plan Before!)

- The #1 Mistake Dentists Make When Dropping PPOs (And How to Avoid It!)

LIVE Case Study: How One Dentist Went from PPO-Dependent to $500K+/Year in Recurring Revenue With a Membership Program!

In dentistry today, PPOs are not your friend, they hurt your cash flow, demolish your profit margins, jeopardize your patient relationships & use A.I. to deny claims!!

If I had an employee or partner that messed up my business like that, I would FIRE them ASAP! 

$47. No fluff. Just results.

You in?

You’re Doing Crown Prep All Wrong (Well… Kinda)

Every dentist does crown prep.
But only the smart ones use it as a profit center that fuels loyalty, membership sign-ups, and a killer Monthly Recurring Revenue stream.

Most docs are stuck in this death spiral:
Insurance approval… ↓ reimbursement… patient flakes… crown doesn’t get seated. ‍

Guess what? You can flip that narrative. Crown prep should be the launchpad for predictable income, increased patient loyalty, and booming case acceptance.

And no, you don’t need a magic wand — just a solid membership plan + BoomCloud™. ‍♂️


Story: The Practice That Stopped Bleeding Revenue from Crown Preps

Meet Dr. Jennings from Nashville. Dude was slammed with crown cases, yet his bottom line looked like a leaky bucket.

Here’s what he was up against:

  • Patients ghosting after diagnosis

  • Treatment plans getting denied

  • Anterior and posterior crowns sitting on the books… untouched

Then he had a lightbulb moment.

He built a simple membership plan inside BoomCloud™:

  • $30/mo

  • Cleanings included

  • 20% off all crown prep + same-day seating

  • Automated billing

12 months later…

“Our membership patients now make up 32% of our practice and contribute 67% of our production.” – Dr. Jennings

Yeah. The guy figured it out.


Crown Prep Meets MRR Magic

Let’s do some quick math :

Say your crown fee is $1,200.
Without a membership? You’re stuck chasing insurance for 40-60% of that.

With BoomCloud™:

  • Offer patients a 20% discount (you still net $960)

  • Lock them into a recurring $30/month plan

  • Build trust, increase retention, and stack those procedures

Result?
Monthly Recurring Revenue (MRR)
Annual Recurring Revenue (ARR)
Higher treatment plan acceptance
More loyal patients that don’t price-shop you on Yelp


Membership Patients Spend 2X to 4X More

Here’s the mic-drop stat from BoomCloud™:

Patients enrolled in membership plans spend 2 to 4 times more than patients who aren’t.

Let that sink in.

Crown prep isn’t just about restoring teeth — it’s about maximizing the value of the patient in your chair.

Why membership patients spend more:

  • They visit more often

  • They trust your recommendations

  • They don’t delay treatment waiting on insurance

  • They’re less sensitive to cost — it’s already built into their budget

This is how smart practices are growing without chasing low-quality leads from Google Ads.


BoomCloud™ Case Study: Crown Prep Cash Cow

Practice: Sierra Dental Studio
Location: Scottsdale, AZ
Challenge: High crown treatment drop-off, PPO squeeze
Solution: Tiered BoomCloud™ membership with crown discounts

Membership Tiers:

  • $29/mo basic (cleanings, exams)

  • $49/mo premium (includes whitening + 25% off crowns)

After 9 months:

  • 645 active members

  • $22,500/month MRR

  • Treatment acceptance for crown prep: ⬆️ from 48% to 82%

  • Total ARR: $270,000+

Boom. That’s how you leverage existing demand and turn it into a cash-generating empire.


Cool Ways to Use Crown Prep to Boost Loyalty + Revenue

Ready to turn your crown preps into revenue monsters? Here’s how:

Bundle crown prep into higher-tier memberships
“Crown Club” plans = easy to sell, high-value perception
Use hygiene visits as prime pitch time
️ Train hygienists to introduce the membership
Automate reactivations with BoomCloud™ email reminders
Set goals for staff on new memberships tied to crowns

Bonus Tip: Offer same-day crown prep & seat for members only. Patients go crazy for that exclusivity.


The Education Play: Empowering Your Team

Let’s face it — most case acceptance fails at the explanation level.

With crown prep, patients get scared when they hear:

  • “Lab fee”

  • “Out-of-pocket”

  • “Insurance won’t cover until 2026”

But when your front desk, assistants, and hygienists are armed with:

  • Easy scripts

  • Visual aids

  • Confidence in your membership pricing

…your practice becomes a finely tuned YES machine. ✅


Why BoomCloud™ is Your Crown Prep Wingman

You need a tool that doesn’t just help with billing — you need a growth weapon.

BoomCloud™ gives you:
Real-time dashboards (track your MRR like a boss)
Automated patient reminders
Easy sign-ups in-office or online
Custom plans for all treatment types (yes, even complex crown cases)

No spreadsheets. No insurance calls. Just clean, predictable growth.

Try BoomCloud™ and watch your membership base explode


Bonus: Why Crown Prep is THE Revenue Optimizer

Let’s get nerdy for a second.

Your revenue per patient is the single most important metric in your practice.

Old-school thinking:
“Let’s see 100 patients a week.”

New-school smart:
“Let’s make 3X more from the 40 best patients we’ve already got.”

Crown prep is high-margin. But it’s also high-risk — if patients don’t follow through, it becomes lost revenue.

That’s why membership + treatment bundling = revenue per patient optimized.


FAQs about Crown Prep and Memberships

Can a membership really help with crown case acceptance?
Yes. Patients with a membership feel less sticker shock and are more likely to say yes to treatment.

What’s a good discount to offer on crown prep in a membership?
Anywhere from 15%–25% off works well. Just make sure it’s built into your plan pricing.

Do I need special software to manage this?
Absolutely. That’s what BoomCloud™ is for — automated billing, renewal, and tracking in one easy platform.

Will my team be able to handle selling this?
Yes, especially if you use scripts, visuals, and BoomCloud’s in-office materials to make it easy.

Is this better than PPOs?
WAY better. You get paid upfront, no approval process, and no reduction in fees.

Can I use this strategy with same-day crown tech like CEREC?
100%. In fact, it makes it even easier to offer fast-track, premium options for members.


Final Word: Crown Prep is King — Membership is the Crown

Let’s stop thinking of crown prep as just another procedure.

It’s a gateway.
A golden opportunity.
A lead-in to loyalty, cash flow, and retention.

The best way to grow your practice is NOT just by seeing more patients — it’s by getting more revenue from each one. That’s what happens when you marry crown prep with a rock-solid membership program through BoomCloud™.

Ready to crown your practice as royalty in your market?

Then start building your membership empire TODAY.


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Jordon Comstock

Author Bio

Jordon Comstock is the Founder & CEO of BoomCloud™, a software that allows practice, clinic & spa owners to build, manage and scale a membership program. This helps practice & clinic owners to create recurring revenue & improve loyalty via membership programs. Jordon is passionate about Music, Hawaii, Healthcare businesses like: dentistry, optometry, med spas and massage spas. Schedule a demo of BoomCloud™ and learn how membership programs can improve your business. Here are more dental books to improve your practice

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