How Can I Improve My Dental Practice? Start by Firing PPOs and Tracking Real Profit

April 01, 2025
Written by: Jordon Comstock

Launch & Grow a Six-Figure Patient Membership Plan - Webinar

Join our exclusive course and discover the proven strategies that practices use to add $10,000+ in monthly recurring revenue with patient membership plans. Dr. Evans took this course and now has over 800 members and $37,000/mo of predictable recurring revenue. Watch this webinar before we take it down in 24 hours.

If You’re Asking “How Can I Improve My Dental Practice?”—You’re Already On the Right Track (But Here’s What to Fix First)

Dentists ask it all the time.
“How can I improve my dental practice?”
But the answers they get?
“See more new patients.”
“Run a $99 special.”
“Sign more PPO contracts.”

LIES. ALL LIES.

Reality check: If you want to improve your practice, you need to improve your profitability per patient.

✅ It’s not about how many patients you cram into the schedule.
✅ It’s about how much VALUE each patient brings to your practice.
✅ And the BEST way to 2X–4X your revenue per patient is with a membership program that builds loyalty, increases case acceptance, and eliminates insurance drama.

Let’s break it down.


Dr. Reynolds Asked “How Can I Improve My Dental Practice?” and Ended Up With a $500K Membership Engine

Dr. Jeff Reynolds was doing everything “by the book”:
✔️ 25 new patients a month
✔️ Busy hygiene schedule
✔️ Accepting multiple PPOs

But the books didn’t lie:
❌ Revenue per patient was $400
❌ $35,000+/month in write-offs
❌ Team burnout from chasing insurance and billing nonsense

So he flipped the script.
✅ Built an in-house membership plan using BoomCloud™
✅ Trained his team to offer it to every uninsured patient
✅ Tracked MRR, ARR, and revenue per patient

12 months later:
MRR: $42,000/month
ARR: $504,000/year
Revenue per membership patient: 3.8X that of PPO patients

He didn’t just improve his practice—he transformed it.


Want to Improve Your Dental Practice? Start With These Metrics


1. Revenue Per Patient – Your True Growth Indicator

Formula:
Total Revenue ÷ Number of Active Patients = Revenue Per Patient

BoomCloud™ practices typically see:

  • $400–$600 per PPO patient

  • $1,000–$2,000+ per membership patient

That’s a 3X–5X revenue boost per chair, without seeing more people.

Why it works:
✔️ Membership patients are loyal
✔️ They invest in their oral health
✔️ They don’t ask “Does insurance cover this?” every time you recommend treatment

Track this inside BoomCloud™. It’s the most important metric you’re NOT watching.


2. Monthly Recurring Revenue (MRR) – Stability You Can Count On

MRR = predictable income that comes in even if no one walks through the door.

Formula:
Members × Monthly Fee = MRR
Example: 800 members × $40/month = $32,000 MRR

Why this matters:
✔️ Smoother cash flow
✔️ Easier hiring and planning
✔️ No more “slow season” stress

✅ BoomCloud™ tracks this in real-time, across all locations. See it live


3. Annual Recurring Revenue (ARR) – Your Practice’s True Valuation

Formula:
MRR × 12 = ARR
$32,000 × 12 = $384,000

Why it matters:
✔️ ARR is your practice’s most powerful financial metric
✔️ It makes you less dependent on production
✔️ Great for valuations, exit planning, or expansion

✅ Bonus: BoomCloud™ practices are hitting $1M+ ARR from memberships alone.


How a Membership Plan Improves Loyalty, Satisfaction & Profit


✅ Patients Get the Care They Need—Without Insurance Games

Over 50% of U.S. adults don’t have dental insurance.
❌ Many skip appointments because they think dental care is unaffordable.
A membership plan gives them access to affordable, transparent, value-packed care.

Result:
✔️ More appointments
✔️ Higher case acceptance
✔️ More trust


✅ Your Team Stops Drowning in Insurance BS

Imagine this:
❌ No more dealing with 40-page EOBs.
❌ No more waiting 90 days for a claim to process.
✅ Just patients who pay monthly and say “YES” to treatment.

Membership programs don’t just increase patient satisfaction—they save your team’s sanity.


✅ YOU Make More. Period.

Membership patients:

  • Spend 2X–4X more

  • Accept treatment faster

  • Refer more patients

  • Stay loyal longer

BoomCloud™ users report:
✔️ 80%+ case acceptance for members
✔️ Revenue per patient up to $1,800+/year
✔️ Higher hygiene utilization

Want results like that? BoomCloud™ makes it happen


Your Practice Isn’t a Charity—It’s a Business

Dr. Reynolds had a realization:
“Production isn’t the problem. Profit is.”

He wasn’t broke. He was just PPO-poor.

Once he started tracking revenue per patient and building MRR, his mindset changed:
✅ Every patient wasn’t just a number—they were a subscription.
✅ He didn’t need MORE patients. He needed BETTER patients.
✅ BoomCloud™ gave him the dashboard and tools to scale.

Now he’s expanding locations, hiring better, and finally taking vacations that don’t involve spreadsheets.


Final Thoughts: “How Can I Improve My Dental Practice?”—This Is How

Stop asking vague questions. Start tracking real metrics.

Revenue per patient tells you how efficient and profitable your practice really is
Membership plans increase loyalty, treatment acceptance, and ROI
BoomCloud™ gives you the dashboard, automation, and analytics to scale smart

✅ Want happier patients, a better team, and more freedom?
It starts with the right membership program + metrics that matter.

Ready to improve your dental practice for real? Start now with BoomCloud™

My Top Podcasts

Download This E-book!

Learn tactics and strategies from practices that have built a million dollars in recurring revenue from their membership subscriptions alone!

Membership Plans For Optometrists

vision-membership-plan-ebook Creating a patient membership plan is the smartest strategy to implement in your practice. You will increase patient satisfaction & loyalty, Increase predictable recurring revenue & increase sales!

Fire The PPOs!

Say goodbye to PPOs and hello to a thriving, independent dental practice. Don’t miss out – your journey to financial freedom starts here!

Subscribe to Our Podcasts!

Jordon Comstock

Author Bio

Jordon Comstock is the Founder & CEO of BoomCloud™, a software that allows practice, clinic & spa owners to build, manage and scale a membership program. This helps practice & clinic owners to create recurring revenue & improve loyalty via membership programs. Jordon is passionate about Music, Hawaii, Healthcare businesses like: dentistry, optometry, med spas and massage spas. Schedule a demo of BoomCloud™ and learn how membership programs can improve your business. Here are more dental books to improve your practice

Calculate Your Potential

with BoomCloud™

Recurring Revenue Growth Calculator

Discover the revenue potential of your practice’s membership plans. This calculator helps you project growth by analyzing key factors like patient volume, plan pricing, and service utilization. See how implementing a custom plan can boost your bottom line.

Revenue Calculator

 PPO Loss Calculator – How Much are YOU Losing?

Calculate the hidden costs of relying on traditional PPO plans. Our PPO Loss Calculator reveals the revenue you could be missing out on and helps you strategize for greater profitability with a membership-based model.

PPO Loss Calculator