Digital Marketing for Dental Clinic: Turn Clicks into Loyal Paying Patients (Not Just Ghost Leads)

June 21, 2025
Topics: Dental
Written by: Keilani

How Smart Practice Owners Are Ditching PPOs and Adding $500K+ in Recurring Revenue

Join our exclusive course and discover the proven strategies that practices use to add $10,000+ in monthly recurring revenue with patient membership plans. Dr. Evans took this course and now has over 800 members and $37,000/mo of predictable recurring revenue. Watch this webinar before we take it down in 24 hours.

This course normally sells for $297.

But right now, I’m giving you access for just $47.

That’s cheaper than a hygiene cleaning.

And it could be the most profitable $47 you ever spend.

Get the Course Here → The Six-Figure Membership Plan Course

What You Will Learn:

- How to Build a Membership Plan That Pays You Monthly (Even While You Sleep!)

- Why PPOs Are Stealing Your Revenue—And How to Take Control of Your Profits

- The 3-Step System to Scale Recurring Revenue
(Even If You’ve Never Sold a Membership Plan Before!)

- The #1 Mistake Dentists Make When Dropping PPOs (And How to Avoid It!)

LIVE Case Study: How One Dentist Went from PPO-Dependent to $500K+/Year in Recurring Revenue With a Membership Program!

In dentistry today, PPOs are not your friend, they hurt your cash flow, demolish your profit margins, jeopardize your patient relationships & use A.I. to deny claims!!

If I had an employee or partner that messed up my business like that, I would FIRE them ASAP! 

$47. No fluff. Just results.

You in?

Hey dental leader!

Let’s cut the fluff: if your digital marketing for dental clinic is all about “New Patient Specials” and “FREE X-ray Offers,” you’re doing it wrong. Dead wrong.

Sure, your Google Ads get clicks. Maybe your Facebook gets likes. But do you have:

✅ Predictable cash flow?
✅ Loyal patients who say “YES” to crowns & implants?
✅ Revenue BEFORE the drill touches enamel?

If you mumbled “uhh…” — sit tight.
This is your Jordon Comstock + Dan Kennedy + Russell Brunson fusion plan to turn weak digital marketing for dental clinics into a money-printing membership engine.

BoomCloud™ style, baby.


Meet Dr. Elena 

 — one of my favorite clinic owners from Denver.

Before she found BoomCloud™ (and my ranty webinars), her digital marketing for dental clinic was textbook:

$2,500/month on Google Ads.
$500 on boosted Facebook posts.
A pretty website shouting “Most Insurances Accepted!”

New patients? Tons.
Revenue? Meh.
Profit? Inconsistent.
Stress? 10/10.

She knew there had to be a smarter way than buying leads who vanish after a cleaning.

One late night, coffee in hand, she binged a Russell Brunson training and had her Epiphany Bridge Moment:

“Instead of chasing strangers, what if I turned my ads into an engine that signs people up for my Smile Club first?”

BoomCloud™ made that happen.

Result:
✅ 780 paying Smile Club members.
✅ $22,320 Monthly Recurring Revenue (MRR).
✅ $267,840 locked Annual Recurring Revenue (ARR).
✅ Insurance? Optional. Stress? Who’s she?


Want Dr. Elena’s secret?

Use the next few minutes to master digital marketing for dental clinic — the right way:
Craft magnetic ads & messages.
Sell your membership plan FIRST.
Automate it all with BoomCloud™.

Patients stick. Revenue sticks. Your sanity sticks.


Russell Brunson 101:

Don’t sell a product — sell continuity.

Dan Kennedy 101: Predictable money beats unpredictable “hope marketing.”

So why does digital marketing for dental clinic flop for so many?

❌ It sells cheap cleanings.
❌ It attracts tire-kickers.
❌ It pushes patients to insurance dependence.

Smart digital marketing sells PEACE OF MIND.
A membership plan IS peace of mind.

BoomCloud™ = done-for-you cash flow.


The Stats Don’t Lie:

✅ Patients with a membership plan spend 2–4X MORE than uninsured ones.

✅ BoomCloud™ clinics average $10k–$25k in MRR within 12–18 months.

✅ 80% of members auto-renew yearly.

✅ AR headaches drop by HALF.


The New Rules for Digital Marketing for Dental Clinic

Swipe this blueprint


Step 1: Build an Irresistible Membership Plan

BoomCloud™ helps you:

  • Create 2–3 plan tiers (Single, Couple, Family)

  • Cover cleanings, exams, X-rays.

  • Add perks: whitening trays, fluoride, 10–20% off big treatments.

Example:

  • 2 cleanings/year

  • 2 exams/year

  • 1 emergency visit

  • 15% off crowns & implants

Charge $30–$50/month. Zero pushback.


Step 2: Rewrite Your Website

Headline idea:
“Join Our Smile Club: Affordable Monthly Payments, Zero Surprise Bills, No Insurance Hassles.”

Add a big, shiny “Join Now” button. Link it directly to your BoomCloud™ sign-up page.


Step 3: Ads That Sell Peace of Mind

Run Google & Facebook ads — but STOP selling “cheap cleanings.”

Sell the plan instead:
“No dental insurance? Join our Smile Club — Cleanings, exams, and big savings for one low monthly fee!”

Result? Ads bring loyal subscribers, not coupon-hoppers.


Step 4: Email Like a Boss

Most clinics spam “We Miss You!” emails.

Better?
Use BoomCloud™ and these:

Welcome:
“Congrats on joining our practice — here’s how the Smile Club keeps you covered, every month!”

Reactivation:
“Your membership plan expired — renew today and get a free whitening kit. Offer ends Friday!”

Referral:
“Give your friends peace of mind! $50 for them, $50 for you when they join our Smile Club.”


Step 5: Post Content That Converts

Instead of boring stock photos, post:
✅ Patient testimonials bragging about how much they save.
✅ “Before & After” smile makeovers with Smile Club perks.
✅ Short reels: “Top 3 ways our Smile Club saves you money!”

BoomCloud™ makes tracking new members easy.


Steal These Ready-to-Use Dental Membership Messages

For Facebook:
“No dental insurance? Our Smile Club covers cleanings, check-ups, and up to 20% off treatments — for one low monthly payment. Join today!”

For Text Follow-Ups:
“Hey [First Name]! Don’t forget: Smile Club members save more and stress less. Ready to join?”

For In-Office Pitch:
“Most patients love the Smile Club — it covers all your basics and big discounts on crowns or implants. Should I sign you up today?”


Dr. Elena’s Real MRR Boost:

Before BoomCloud™:
❌ $3,000/month ads → ghost patients.
❌ Insurance battles.
❌ Predictable chaos.

After BoomCloud™:
✅ $22,320 in MRR.
✅ Loyal families pay monthly.
✅ 88% crown acceptance rate.

She calls it her Peace-of-Mind Profit Plan.


FAQs

Does digital marketing for dental clinic even work?
Not if you sell cheap cleanings. It works when you sell peace of mind.

Why membership plans?
People crave subscriptions: Netflix, Amazon Prime… YOUR dental clinic is next.

Does BoomCloud™ automate this?
100%. Sign-ups, billing, renewals, HIPAA compliance — plug, play, profit.

Is this legal?
Absolutely. BoomCloud™ ensures full compliance across the U.S.

How soon can I see results?
Many clinics hit $10k MRR in less than a year.


Your New Digital Marketing for Dental Clinic Checklist

✅ Craft a smart membership plan with BoomCloud™.
✅ Fix your website: sell the plan first.
✅ Run ads that push the plan, not discounts.
✅ Email and text patients to join & refer friends.
✅ Watch your MRR grow while your AR shrinks.


Ready to Make Digital Marketing for Dental Clinic Actually Work?

Download the Million-Dollar Membership Plan Ebook

Take The Six-Figure Patient Membership Plan Course

Schedule a Demo of BoomCloud™

✅ ✨ Create Your BoomCloud™ Account For FREE

My Top Podcasts

How Smart Practice Owners Attract, Retain & Create Recurring Revenue

Get the book that’s helping over 65,000  practices ditch insurance, boost cash flow, and create financial freedom with a patient membership program.

Membership Plans For Optometrists

vision-membership-plan-ebook Creating a patient membership plan is the smartest strategy to implement in your practice. You will increase patient satisfaction & loyalty, Increase predictable recurring revenue & increase sales!

Fire The PPOs!

Say goodbye to PPOs and hello to a thriving, independent dental practice. Don’t miss out – your journey to financial freedom starts here!

Subscribe to Our Podcasts!

Jordon Comstock

Author Bio

Jordon Comstock is the Founder & CEO of BoomCloud™, a software that allows practice, clinic & spa owners to build, manage and scale a membership program. This helps practice & clinic owners to create recurring revenue & improve loyalty via membership programs. Jordon is passionate about Music, Hawaii, Healthcare businesses like: dentistry, optometry, med spas and massage spas. Schedule a demo of BoomCloud™ and learn how membership programs can improve your business. Here are more dental books to improve your practice

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