Dental Practice Balanced Scorecard: 3X Growth Hack with BoomCloud™ Magic

June 14, 2025
Topics: Dental
Written by: Lisa Rasmussen

How Smart Practice Owners Are Ditching PPOs and Adding $500K+ in Recurring Revenue

Join our exclusive course and discover the proven strategies that practices use to add $10,000+ in monthly recurring revenue with patient membership plans. Dr. Evans took this course and now has over 800 members and $37,000/mo of predictable recurring revenue. Watch this webinar before we take it down in 24 hours.

This course normally sells for $297.

But right now, I’m giving you access for just $47.

That’s cheaper than a hygiene cleaning.

And it could be the most profitable $47 you ever spend.

Get the Course Here → The Six-Figure Membership Plan Course

What You Will Learn:

- How to Build a Membership Plan That Pays You Monthly (Even While You Sleep!)

- Why PPOs Are Stealing Your Revenue—And How to Take Control of Your Profits

- The 3-Step System to Scale Recurring Revenue
(Even If You’ve Never Sold a Membership Plan Before!)

- The #1 Mistake Dentists Make When Dropping PPOs (And How to Avoid It!)

LIVE Case Study: How One Dentist Went from PPO-Dependent to $500K+/Year in Recurring Revenue With a Membership Program!

In dentistry today, PPOs are not your friend, they hurt your cash flow, demolish your profit margins, jeopardize your patient relationships & use A.I. to deny claims!!

If I had an employee or partner that messed up my business like that, I would FIRE them ASAP! 

$47. No fluff. Just results.

You in?

Why Your Dental Practice is Probably Leaking Money

Let’s face it: your dental practice might be bleeding revenue—and no, we’re not talking about perio cases. If your daily grind is dictated by insurance reimbursements, no-show nightmares, and inconsistent cash flow… you’re not alone.

Most dentists didn’t go to school to become insurance claim clerks. Yet here we are—caught in the hamster wheel of fee-for-service and insurance-dependent chaos.

But what if I told you there’s a new way to measure success—one that not only saves your sanity but skyrockets profitability using what Silicon Valley calls a Balanced Scorecard?

Buckle up. This ride’s about to change your dental life.


Story: The Power of the Dental Practice Balanced Scorecard

The concept of a Balanced Scorecard was born in the business world to measure more than just dollars in vs. dollars out. Think: performance metrics that actually tell a story—about patients, operations, growth, and yep… recurring revenue.

Now enter the dental world.

When you apply this to your practice, you start tracking things like:

  • Patient Loyalty Scores

  • Treatment Plan Acceptance Rates

  • Membership Growth

  • Monthly Recurring Revenue (MRR) & Annual Recurring Revenue (ARR)

And when this is powered by a BoomCloud™ Membership Program—oh baby, it gets GOOD.


From Stress to Success with Membership Plans

Ever had a patient say, “I’ll get that crown next year… maybe”?

It’s not just frustrating—it’s a revenue death sentence.

But what if those same patients were part of your in-house membership program, paying you monthly like Netflix, and more likely to accept that treatment now?

Spoiler Alert: They spend 2X to 4X more than uninsured patients!

According to BoomCloud™’s internal research, membership patients are not just loyal—they’re high-ticket, recurring revenue machines.


Case Study: How a Utah Dental Practice 4X’d Their ARR Using BoomCloud™

Let’s break down the real-life numbers of Dr. Mark Jensen, who implemented BoomCloud™ at his mid-size practice in Utah.

Before BoomCloud™:

  • $0 MRR

  • 16% treatment plan acceptance

  • Chasing insurance claims weekly

After 18 Months with BoomCloud™:

  • $26K MRR

  • ARR of $312,000+

  • 42% treatment plan acceptance

  • Reduced insurance dependency by 68%

The team even created leaderboards for Patient Loyalty, ARR per provider, and monthly growth goals—all visualized on their Balanced Scorecard Dashboard.

“BoomCloud™ didn’t just grow our revenue—it gave us freedom.” – Dr. Jensen


Membership Metrics to Track on Your Dental Balanced Scorecard

Here’s what a modern, revenue-smart dental scorecard should include:

Revenue Metrics:

  • MRR / ARR Growth

  • Revenue Per Active Patient

  • Churn Rate of Members

  • Average Transaction Size

Patient Metrics:

  • Net Promoter Score (NPS)

  • Reappointment Rate

  • % of Patients on Membership Plans

Operational Metrics:

  • Plan Acceptance Time

  • Cost per New Member Acquisition

  • Claims vs. Cash Flow Ratio

Growth Metrics:

  • Membership Plan ROI

  • Staff Conversion Rate

  • Revenue by Provider


Why MRR and ARR Matter More Than Daily Production Goals

Let’s be real—production goals are the dental treadmill of metrics. You’re sweating but not getting anywhere.

Compare that to Monthly Recurring Revenue (MRR)—revenue that lands in your bank account whether you do a filling or not.

Here’s why MRR wins:

✅ Predictable cash flow
✅ Increases practice valuation
✅ Simplifies growth planning
✅ Reduces insurance reliance

ARR = MRR x 12
So that $10,000/month plan you just built? That’s $120K ARR without lifting a drill.


The Revenue Secret: Optimize Revenue Per Patient

Dentists who build scalable practices don’t just get more patients—they increase revenue per patient.

How?

Through membership programs
Through convenient billing options
Through patient data analytics

And here’s the golden nugget:

Membership patients spend 2X to 4X more than uninsured patients because they feel invested, empowered, and in control.

It’s behavioral economics in scrubs.


The Million-Dollar Membership Plan

Want to see how top-performing practices are adding $300K+ in ARR through memberships?

Download the Million-Dollar Membership Plan eBook:
https://boomcloud.myclickfunnels.com/million-dollar-book

This baby breaks down:

  • Pricing tiers that work

  • Conversion scripts for front desk

  • Email templates to upsell treatment

  • And how to build the best Balanced Scorecard for your practice


The Real Transformation: From Revenue Chaos to Clarity

When you build your own Balanced Scorecard and use BoomCloud™, here’s what happens:

  • You stop reacting to insurance BS

  • You forecast revenue months in advance

  • You build patient loyalty like a pro

  • You stop grinding for every dime

You’re now leading a business, not just filling teeth.


FAQs

What is a Dental Practice Balanced Scorecard?
It’s a strategic planning tool that tracks multiple KPIs across revenue, patient engagement, operations, and growth to help dental practices scale smartly.

How does BoomCloud™ help with recurring revenue?
BoomCloud™ enables practices to build, manage, and scale in-house membership programs that create consistent MRR and eliminate insurance headaches.

Do membership patients really spend more?
Yes! Studies show they spend 2X–4X more than uninsured patients, accept more treatment, and stay longer.

How much ARR can I realistically generate?
Most practices using BoomCloud™ report $100K to $500K in ARR within 12–24 months of launching a plan.

Is it complicated to set up?
Nope. BoomCloud™ offers templates, support, and automation tools. Most practices can launch in under 7 days.

What makes this better than traditional insurance?
Memberships give you control over pricing, eliminate claim drama, and build a direct relationship with your patients.


Conclusion: This Isn’t Just Dentistry—It’s a Movement

If you’re tired of running a high-overhead, insurance-choked practice…

If you crave stability, scalability, and a team that rallies around a powerful mission…

Then it’s time to build your Dental Practice Balanced Scorecard and fuel it with BoomCloud™.

Dentistry has changed. The old model is broken.

But now—you have the blueprint. Let’s build that dream practice, one loyal patient at a time.


Relevant Links to Explore:


Suggestions for Inbound & Outbound Links:

Inbound:

  • Link to internal blogs on: “How to Reduce Insurance Dependence”, “Boosting Treatment Plan Acceptance”, “Dental Patient Loyalty Metrics”

Outbound:


My Top Podcasts

How Smart Practice Owners Attract, Retain & Create Recurring Revenue

Get the book that’s helping over 65,000  practices ditch insurance, boost cash flow, and create financial freedom with a patient membership program.

Membership Plans For Optometrists

vision-membership-plan-ebook Creating a patient membership plan is the smartest strategy to implement in your practice. You will increase patient satisfaction & loyalty, Increase predictable recurring revenue & increase sales!

Fire The PPOs!

Say goodbye to PPOs and hello to a thriving, independent dental practice. Don’t miss out – your journey to financial freedom starts here!

Subscribe to Our Podcasts!

Jordon Comstock

Author Bio

Jordon Comstock is the Founder & CEO of BoomCloud™, a software that allows practice, clinic & spa owners to build, manage and scale a membership program. This helps practice & clinic owners to create recurring revenue & improve loyalty via membership programs. Jordon is passionate about Music, Hawaii, Healthcare businesses like: dentistry, optometry, med spas and massage spas. Schedule a demo of BoomCloud™ and learn how membership programs can improve your business. Here are more dental books to improve your practice

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Calculate the hidden costs of relying on traditional PPO plans. Our PPO Loss Calculator reveals the revenue you could be missing out on and helps you strategize for greater profitability with a membership-based model.

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