Dental Plans Unleashed: How Modern Memberships Double Patient Loyalty & Explode Your Revenue

July 31, 2025
Topics: Dental
Written by: Keilani

Why Dental Plans (Done Right) Are the Most Underestimated Practice Growth Hack

Let’s set the stage: Insurance sucks. Patients hate it, teams dread it, and dentists lose sleep over it. But guess what? There’s a new sheriff in town—dental plans designed for the modern practice. We’re talking about the kind that make insurance look like dial-up internet. The kind that keep patients coming back, treatment acceptance high, and recurring revenue as predictable as your Spotify subscription.

What if I told you dental plans could do all that—and more?


The Day Dr. Maverick Fired Insurance and Became a Dental Plan Legend

Enter Dr. Maverick. After a decade of fighting insurance denials and shrinking reimbursements, he finally had his Jerry Maguire moment: “Show me the money!” But instead of sweet-talking insurance companies, Dr. Maverick launched his own in-house dental plan with BoomCloud™.

He called it “Smile Club.” Here’s what happened next:

  • Patients loved the simplicity—no claims, no waiting periods, just perks.

  • The team got to focus on care, not coding.

  • Every new patient left with a toothbrush, a smile, and a recurring monthly payment on file.

Within a year? Dr. Maverick’s revenue per patient DOUBLED. His attrition rate was slashed in half. His front desk started winning “Best Attitude” awards. The practice became a patient loyalty machine.


️ Dental Plans—The Ultimate Practice Growth Lever

If you want to transform your practice into a revenue powerhouse, you need a dental plan that actually works for YOU (not for the insurance company). Here’s why you should jump in:

  • No insurance restrictions—EVER.

  • Patients pay you directly.

  • Create recurring revenue streams (MRR & ARR) just like SaaS companies.

  • Membership patients accept 2–4X more treatment and refer like crazy.

  • Market “no insurance needed!” and become the neighborhood hero.

Pro Tip: The best dental plans make treatment affordable, eliminate cost confusion, and keep your schedule full—even during slow seasons.


Cool Dental Plan Ideas & BoomCloud™ Hacks

  • Tiered membership options (kids, adults, perio—something for everyone)

  • Monthly and annual pay options—recurring, predictable cash flow

  • Bundled services: cleanings, exams, X-rays, emergency visits, whitening

  • VIP “Smile Club” perks—priority scheduling, discounts, referral bonuses

  • Track MRR & ARR inside BoomCloud™ and watch your growth chart skyrocket

  • Promote your dental plans on your website, Facebook, Insta, and every phone call

  • Automate renewals and payments—say goodbye to awkward collection calls


Dental Plans Are Your Secret Weapon

Most practices think insurance is their lifeline, but here’s the reality: dental plans are the engine of practice freedom. You control the pricing, the perks, and the patient experience. Once Dr. Maverick saw the monthly deposits stacking up, he realized he’d built a real business—one that wasn’t at the mercy of faceless insurance underwriters.

His biggest “Aha!” moment?
When he learned that membership patients spend 2X–4X more per year—because there’s no barrier to treatment and no surprise bills.


DATA & STATS: Why Dental Plans Crush Insurance-Based Models

  • 76 million Americans have no dental insurance—and they want a simple solution (ADA, 2023).

  • Practices with in-house dental plans see up to 70% higher patient retention.

  • BoomCloud™ members reported a 200%+ increase in recurring revenue in their first year.

  • Membership patients refer friends 3X more than insurance patients.

  • MRR & ARR from dental plans are 5–10X more stable than insurance billing.


CASE STUDY: Scaling With BoomCloud™ Dental Plans

Dr. Maverick’s “Smile Club” with BoomCloud™ transformed his business:

  • Started with 43 members in month one.

  • Six months in: 190 members, MRR hit $8,200, ARR over $98,000.

  • Year two: 340+ active members, covering fixed costs BEFORE the first patient walks in.

  • Membership patients accepted 84% of recommended treatment.

  • Referrals doubled.

His front desk? They’re now growth managers, not just insurance chasers. Patients? They’re his best marketers. The doctor? More vacations, less burnout.


FAQs: Dental Plans

Are dental plans only for uninsured patients?
Nope! Dental plans work for anyone—uninsured, underinsured, or just sick of insurance runarounds.

Do membership patients actually spend more?
Yes—data shows they spend 2X–4X more per year. They’re more loyal and proactive about care.

How do I create a dental plan?
Start with a tool like BoomCloud™—customize plans, set pricing, automate billing, and market it everywhere.

Is it hard to manage a dental plan?
Not with BoomCloud™! Everything from payments to renewals is streamlined and automated.

Can I grow my practice with dental plans?
Absolutely. The secret? Optimize revenue per patient and let recurring revenue pay the bills.


THE SCIENCE OF MRR, ARR, AND REVENUE PER PATIENT

  • MRR (Monthly Recurring Revenue): Your monthly safety net.

  • ARR (Annual Recurring Revenue): Freedom from feast-and-famine cycles.

  • Revenue Per Patient: Double it with membership—patients stick around, say YES, and tell their friends.

Imagine 300 members at $30/month. That’s $9,000 MRR, $108,000 ARR—before you do a single filling.


Dental Plans Are The Future—Get On Board or Get Left Behind

If you’re still letting insurance companies call the shots, it’s time to flip the script. Dental plans (especially with BoomCloud™) are how the best practices are winning:

  • Predictable income

  • Higher case acceptance

  • Ridiculously loyal patients

  • More fun, less admin stress


NEXT STEPS

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Jordon Comstock

Author Bio

Jordon Comstock is the Founder & CEO of BoomCloud™, a software that allows practice, clinic & spa owners to build, manage and scale a membership program. This helps practice & clinic owners to create recurring revenue & improve loyalty via membership programs. Jordon is passionate about Music, Hawaii, Healthcare businesses like: dentistry, optometry, med spas and massage spas. Schedule a demo of BoomCloud™ and learn how membership programs can improve your business. Here are more dental books to improve your practice

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