Dental Informed Consent Forms: Are You Using Yours to Print Money (or Just to CYA)?

August 03, 2025
Topics: Dental
Written by: Lisa Rasmussen

Be honest. For most dental teams, “dental informed consent forms” are about as exciting as last year’s trade show pens.


But what if you could take that boring, legally-required doc and turn it into a gateway for patient loyalty, case acceptance, and recurring revenue?

You’re thinking: “Yeah, right.”
But stick with me, because the dental practices that treat their consent forms like mini-membership sales pitches are winning—and there’s real data to back it up.


STORY:

“How Dr. Tony’s Consent Forms Became His #1 Growth Hack”

Dr. Tony is not your average dentist.
He realized that every time a patient filled out a dental informed consent form, they were:

  • Already primed to make a healthcare decision

  • Focused on the VALUE and risks of treatment

  • Staring at paperwork anyway (so why not make it worth their while?)

He added one simple line to the top of every consent form—digital AND paper:

“P.S. Ask about our Membership Plan—save on today’s treatment & keep your smile healthy all year!”

The Results?

  • 27% of all new patients in the first 3 months joined the membership on the spot.

  • Membership patients returned for 2.6x more hygiene visits and accepted 3.8x more treatment.

  • Monthly Recurring Revenue (MRR): $12,500

  • Annual Recurring Revenue (ARR): $150,000

  • Staff got bonuses, ops ran smoother, and Dr. Tony started actually liking paperwork.


“Membership Programs + Informed Consent = Loyalty & Revenue On Autopilot”

Here’s the big “aha”:
Dental informed consent forms aren’t just for compliance—they’re a permission slip to build TRUST and start the real conversation about health.

And the best time to enroll a patient in your in-house membership plan?
Right when they’re already signing forms and making a financial decision.
Here’s why it works:

  • Patients are most receptive when they’re already reviewing treatment & risks.

  • Membership offers solve immediate AND future needs (savings, preventive care, no insurance headaches).

  • It’s the ultimate value add—at the point of decision.


“From Compliance to Cash Flow: The Real Reason Your Consent Forms Matter”

Imagine this:
A patient comes in for a crown. They’re nervous, maybe even sweating bullets. They sign your dental informed consent form, thinking, “Is this really going to work out for me?”
Then—BAM!—your team says,

“Did you know our members save on every procedure and never worry about surprise bills?”

They see you’re not just covering your butt—you’re invested in their future health.
You make it easy, risk-free, and even a little fun.


CASE STUDY:

“BoomCloud™: Where Informed Consent Forms Become a Membership Powerhouse”

One multi-location practice in Texas implemented BoomCloud™ to link their consent forms and membership signup (both online and in-office). They added:

  • A QR code right on the paper consent forms—scan & join instantly.

  • A pop-up on their digital consent form page:
    “Join now and your filling is FREE today!”

The Stats:

  • Membership sign-ups via consent forms increased by 44% in 60 days.

  • MRR jumped from $7k to $18.5k/month.

  • ARR hit $222,000 by year’s end.

  • Membership patients spent an average of $1,650/year (vs. $600 for non-members).

  • Treatment acceptance? Up 39%.

  • No-shows? Cut in half.

BoomCloud™ handled the billing, follow-ups, and member engagement. The team just celebrated the signups and watched their patient loyalty soar.
(Check out BoomCloudapps.com for the full toolkit.)


BULLET LIST:

Make Your Dental Informed Consent Forms Work For You

  • ✍️ Add a membership offer or call-to-action directly to every consent form

  • ️ Link digital consent forms to your online membership signup

  • Use QR codes for instant, at-the-chair enrollment

  • Empower your team to talk membership benefits during the form-signing moment

  • Gamify: Celebrate every new member (it’s a win for them and for you!)

  • Track MRR, ARR, and patient lifetime value with BoomCloud™

  • Educate patients—show real numbers: “Members save $400+ per year on average.”


BIG PICTURE:

Optimizing Revenue Per Patient = Winning at Modern Dentistry

It’s not about packing your schedule with new faces.
It’s about deepening the value of every patient relationship.

  • Membership patients spend 2–4X more, refer friends, and actually look forward to seeing you.

  • Predictable MRR and ARR mean less stress, more investment in your team and tech.

  • The best way to grow? Optimize revenue per patient, not just patient headcount.


FINAL TAKEAWAY

Don’t let your dental informed consent forms be wasted paper (or pixels).
Transform every signature into a loyalty signal and revenue opportunity.

“The fastest-growing practices are the ones who use every patient interaction to drive recurring value. Consent forms are just the start.”


Ready to Turn Compliance Into Cash Flow?

My Top Podcasts

How Smart Practice Owners Attract, Retain & Create Recurring Revenue

Get the book that’s helping over 65,000  practices ditch insurance, boost cash flow, and create financial freedom with a patient membership program.

Membership Plans For Optometrists

vision-membership-plan-ebook Creating a patient membership plan is the smartest strategy to implement in your practice. You will increase patient satisfaction & loyalty, Increase predictable recurring revenue & increase sales!

Fire The PPOs!

Say goodbye to PPOs and hello to a thriving, independent dental practice. Don’t miss out – your journey to financial freedom starts here!

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Jordon Comstock

Author Bio

Jordon Comstock is the Founder & CEO of BoomCloud™, a software that allows practice, clinic & spa owners to build, manage and scale a membership program. This helps practice & clinic owners to create recurring revenue & improve loyalty via membership programs. Jordon is passionate about Music, Hawaii, Healthcare businesses like: dentistry, optometry, med spas and massage spas. Schedule a demo of BoomCloud™ and learn how membership programs can improve your business. Here are more dental books to improve your practice

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