Hey dentist! If D0120 sounds familiar (spoiler: it should), then congrats — you’ve found the gold vein in your practice you’re probably not mining properly.
In plain English:
D0120 = Periodic Oral Evaluation = the fancy code for your bread-and-butter routine checkup.
It’s the spark plug for nearly every cleaning, crown, filling, or Invisalign case you’ll EVER diagnose.
But here’s the kicker: insurance companies reimburse D0120 like it’s worth a stale bagel and a polite thank you.
So, how do you make D0120 actually work for you?
Answer: Wrap that baby in a membership plan and watch your Monthly Recurring Revenue (MRR) turn into a steady waterfall of cash.
Stick around — I’ll show you EXACTLY how.
Meet Dr. Ben
Small-town practice. Big dreams. Killer playlists in the operatory (90s hip-hop, thank you very much).
For years, D0120 felt like a joke to him:
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$38 from insurance
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45 days to get paid (maybe)
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Patients ghosted on checkups because “insurance won’t cover another one yet.”
Translation: wasted time, lost revenue, empty chairs.
Then Dr. Ben discovered BoomCloud™ and a radical idea:
What if I stop letting insurance dictate when patients come in, and start charging THEM directly through a simple membership plan that covers D0120 (and more)?
Within 10 months:
✅ 380 active members
✅ $15,200 in Monthly Recurring Revenue (MRR)
✅ $182,400 in locked Annual Recurring Revenue (ARR)
✅ Patients showed up like clockwork, paid upfront, and said YES to treatment 2X more often.
D0120 went from a penny-ante insurance write-off to a patient loyalty magnet that funded Dr. Ben’s new CBCT scanner and a family vacation to Maui. ️
Now it’s YOUR turn.
Take your routine D0120.
Build it into a killer membership plan.
Let BoomCloud™ handle the automation, billing, renewals, and reminders.
Result?
✅ Predictable MRR
✅ Happier patients
✅ Less dependence on tightwad insurance companies.
Russell Brunson would say: Sell certainty, not confusion.
Guess what D0120 is? A big ol’ pile of confusion for patients:
“How often is it covered?”
“Do I have to wait six months?”
“Is it free?”
They hate that game.
But a membership plan?
✅ One flat fee.
✅ Two D0120 checkups a year.
✅ Cleanings, X-rays, perks — all covered.
They show up. They spend more. They refer friends. YOU control the schedule and the revenue.
It’s the Dan Kennedy dream: predictable cash flow, fewer excuses.
Real Numbers That Should Wake You Up:
Membership patients spend 2X–4X more per year than uninsured patients.
BoomCloud™ practices reduce insurance dependency by up to 60%.
Practices with 300+ members easily hit $10k–$20k in MRR.
Patients stick around 80% longer than pay-per-visit patients.
Your D0120 is your gateway to this.
Dr. Ben’s D0120 Master Plan:
✅ Before:
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$42 insurance reimbursement for D0120.
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30% hygiene no-show rate.
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Treatment acceptance under 50%.
✅ After:
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D0120 included in Smile Club plan.
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92% hygiene show-up rate.
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Treatment acceptance over 80% (because loyalty = trust).
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MRR pays the overhead — everything else is profit.
How to Bundle D0120 for Maximum Profit:
Steal this proven tier template:
Tier 1: Preventive Essentials
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D0120 — Periodic Exam (2x/year)
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D1110 — Adult Cleaning (2x/year)
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D0274 — 4 Bitewings
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10% off additional treatment
Tier 2: Total Care Plan
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Everything in Tier 1 +
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D0431 — Oral Cancer Screening
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D1206 — Adult Fluoride
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15% off major treatment
Tier 3: VIP Smile Club
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Everything in Tier 2 +
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Complimentary whitening kit
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1 emergency exam per year
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20% off ortho & cosmetic services
BoomCloud™ does the heavy lifting: build tiers, automate billing, track MRR and ARR, and send reminders.
How to Sell It Without Feeling Sleazy:
Here’s a tested front desk script:
“Mrs. Green, did you know our Smile Club includes two checkups (D0120), two cleanings, X-rays, plus discounts on big treatments — all for one low monthly fee? Most patients save $400+ a year and never get surprise bills. Want me to enroll you today?”
8 out of 10 say yes.
Must-Use D0120 Bundling Tips:
✔️ Always pair D0120 with cleaning (D1110).
✔️ Include X-rays — patients expect it.
✔️ Add perks: fluoride, cancer screening, whitening.
✔️ Show patients yearly savings in writing.
✔️ Train your whole team to pitch it naturally.
BoomCloud™ gives you plug-and-play scripts, flyers, and email templates — no sweat.
FAQs
What is D0120?
It’s the ADA code for a periodic oral evaluation — basically your routine checkup. It’s the single most common dental code in your practice.
Why should I include D0120 in a membership plan?
Because it guarantees patient loyalty, predictable cash flow, and keeps patients coming back for treatment.
How does BoomCloud™ help?
BoomCloud™ automates billing, renewals, reminders, and compliance. You focus on teeth, not paperwork.
Will patients really pay monthly?
Absolutely. Subscriptions rule the world: Netflix, Spotify, Amazon Prime — your Smile Club is the dental version.
Is this legal?
100%. Dental membership plans are legal nationwide. BoomCloud™ keeps you compliant and profitable.
Smart Moves for D0120 Domination:
✨ Mention your plan on every new patient call.
✨ Add it to every treatment plan conversation.
✨ Promote it on your website and social media.
✨ Celebrate every MRR milestone.
The Bottom Line:
D0120 isn’t just a “routine checkup.”
It’s the rocket fuel for your preventive program AND your treatment pipeline.
Bundle D0120 in a membership plan.
Use BoomCloud™ to automate everything.
Enjoy stress-free MRR, loyal patients, and a practice that pays YOU — not insurance reps.
This is how modern dentists grow wealth while working smarter, not harder.
Ready to Make D0120 Your Profit Powerhouse?
✅ Download the Million-Dollar Membership Plan Ebook
✅ Take The Six-Figure Patient Membership Plan Course
✅ Schedule a Demo of BoomCloud™
✅ ✨ Create Your BoomCloud™ Account For FREE
