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Creative Ways to Increase Patient Volume: 15 Ideas to Pack Your Schedule

December 26, 2024
Written by: Jordon Comstock

Dentists, let’s get one thing straight—empty chairs don’t pay the bills. If your patient volume feels more like a trickle than a flood, it’s time to shake things up with some creative, edgy, and downright fun strategies to bring in more patients.

This isn’t your boring “run an ad and cross your fingers” list. We’re diving into 15 fresh, actionable, and exciting waysto attract high-quality patients who stick around and actually invest in their oral health. Ready? Let’s do this.


1. Launch a Patient Membership Plan

We’re starting with the heavy hitter. A patient membership plan not only attracts uninsured patients but also creates a loyal, high-spending patient base.

Why It Works

  • Membership patients spend 2X to 5X more annually than PPO or cash patients.
  • It builds recurring revenue with predictable monthly or yearly payments.

Pro Tip: Use BoomCloud™ to make managing your membership plan a breeze. Add a sign-up page to your website, automate billing, and watch the patient volume grow.

Learn More About BoomCloud™ Here: BoomCloud™ – Membership Plan Software


2. Partner With Local Businesses

Small businesses are always looking for perks to offer their employees. Create a group membership plan or a discount program for employees of nearby companies.

How to Start

  • Reach out to local gyms, coffee shops, or startups.
  • Offer an exclusive package for their teams.

3. Google Ads Targeting High-Value Services

Run PPC campaigns targeting high-margin services like Invisalign, veneers, or implants. Focus your ads on patients ready to invest in long-term care.

Make It Work

  • Use phrases like “Best Cosmetic Dentist Near Me.”
  • Link ads to dedicated landing pages with clear calls to action.

4. Host a Free Dental Day

This one’s a crowd-pleaser. Offer free cleanings, consultations, or exams for one day to attract new patients.

Why It’s Brilliant

  • It gets people in the door, where you can showcase your expertise.
  • Many patients will book follow-ups for treatments after experiencing your care.

5. Add Social Media Giveaways

Run a contest on Instagram or Facebook for a free whitening treatment or electric toothbrush.

Pro Tips for Maximum Engagement

  • Ask followers to tag friends and share your post to enter.
  • Highlight your membership plan as an added bonus for followers.

6. Use TikTok Ads to Target Millennials and Gen Z

Yes, TikTok isn’t just for dances and food hacks—it’s a goldmine for dental marketing.

How to Do It

  • Create fun, engaging short videos showcasing your practice.
  • Use TikTok Ads to promote cosmetic or high-value services.

7. Optimize Your Google My Business Profile

Your Google My Business listing is prime real estate for local search traffic. Keep it fresh and up to date.

Must-Have Features

  • High-quality photos of your office and team.
  • Accurate hours, phone number, and address.
  • Patient reviews that show off your 5-star care.

8. Text Campaigns for Recalls

Missed appointments are a killer for patient volume. Use a tool like Weave™ to send automated text reminders for recalls and follow-ups.


9. Offer Flexible Payment Options

Not everyone has cash ready for big-ticket treatments. Partner with CareCredit or offer in-house payment plans to remove financial barriers.


10. Create Educational Content

Patients don’t just want clean teeth—they want knowledge! Start a blog or YouTube channel offering tips like:

  • “How to Whiten Your Teeth at Home”
  • “The Top 5 Reasons to Floss Daily”

11. Partner With Local Influencers

Find influencers in your area to promote your practice. A single shoutout from a trusted local voice can drive a wave of new patients.


12. Add Referral Bonuses

Give existing patients a reason to refer their friends and family.

Ideas for Referral Rewards

  • Discounts on future treatments.
  • Free whitening for every 3 referrals.
  • Gift cards to local businesses.

13. Launch an Email Marketing Campaign

Keep in touch with your existing patient base through email newsletters. Highlight your services, promotions, and membership plan benefits.


14. Improve Your Online Reviews

Patients are checking reviews before booking. Encourage happy patients to leave glowing reviews on Google, Yelp, or Facebook.


15. Start a Membership Drive

Host an open house or event where you showcase the benefits of your membership plan. Offer incentives like discounted sign-up fees or a free consultation for joining on the spot.


Case Study: Smiles Unlimited Boosts Patient Volume by 50%

The Problem

Smiles Unlimited was struggling to attract uninsured patients and fill their chairs.

The Solution

They launched a membership plan with BoomCloud™ and started targeting local businesses with exclusive packages.

The Results

  • Membership Sign-Ups: 800 patients in the first year.
  • Monthly Recurring Revenue (MRR): $28,000.
  • New Patients: Increased patient volume by 50%.

“BoomCloud™ made it easy to manage our membership plan, and the creative strategies brought in a steady stream of high-quality patients,” says Dr. Big Smiles.


Final Thoughts: Get Creative, Grow Big

Increasing patient volume doesn’t have to be boring or predictable. With strategies like launching a membership plan, leveraging social media, and partnering with local businesses, you can attract loyal, high-value patients who say YES to treatment.

Ready to take your patient volume to the next level? Start with BoomCloud™ and build a thriving membership program today.

Sign Up for BoomCloud™ Here: BoomCloud™ – Membership Plan Software

Now go out there and pack those chairs like a boss

Resources and Links for Creative Ways to Increase Patient Volume

Here’s a handy list of all the tools, platforms, and resources mentioned in the article to help you execute these strategies like a pro:


1. BoomCloud™

What It Does: Patient membership plan software that simplifies billing, automates sign-ups, and tracks recurring revenue.
Learn More: BoomCloud™ – Membership Plan Software


2. Weave™

What It Does: A communication platform for appointment reminders, patient recalls, and two-way texting.
Learn More: Weave™ – Patient Communication Tools


3. CareCredit

What It Does: Provides flexible financing options for patients to afford higher-ticket dental treatments.
Learn More: CareCredit – Financing for Patients


4. Google My Business

What It Does: Optimizes your local search presence by showcasing your practice in Google Maps and search results.
Set Up or Update Your Profile: Google My Business


5. TikTok for Business

What It Does: A platform to create engaging ads targeting millennials and Gen Z for cosmetic or high-value dental services.
Learn More: TikTok for Business


6. Google Ads

What It Does: Paid advertising to attract new patients through targeted campaigns.
Get Started: Google Ads


7. BirdEye

What It Does: Review management software to encourage and showcase positive patient feedback.
Learn More: BirdEye – Review Management


8. Optify

What It Does: Online optical sales and frame management to enhance patient satisfaction and increase revenue.
Learn More: Optify – Optical Sales Software


9. Canva

What It Does: Create professional and engaging social media posts, email campaigns, and promotional graphics for your practice.
Try It: Canva – Free Graphic Design Tool


10. Google Keyword Planner

What It Does: Helps you find high-performing keywords for Google Ads and SEO campaigns.
Learn More: Google Keyword Planner


11. LinkedIn Ads

What It Does: Allows you to target local business owners and HR managers with customized ad campaigns for group membership plans.
Learn More: LinkedIn Ads


12. HubSpot Email Marketing

What It Does: Easy-to-use platform for email campaigns, patient newsletters, and follow-ups.
Learn More: HubSpot Email Marketing


13. Yelp for Business

What It Does: Optimize your Yelp profile to attract patients looking for top-rated dentists in your area.
Get Started: Yelp for Business


14. Local Chamber of Commerce

What It Does: Partner with local businesses and organizations to promote your practice and membership plans.
Find Your Chamber: U.S. Chamber of Commerce Directory


15. Facebook and Instagram Ads

What It Does: Run targeted social media ads to highlight your services and membership plans.
Learn More: Meta Ads Manager


Case Study Resource: BoomCloud™ Success Stories

What It Covers: Real-world examples of dental practices that grew their patient volume and revenue using membership plans.
Read More: BoomCloud™ Case Studies


By leveraging these tools and resources, you’ll not only fill your patient schedule but also create a system that drives long-term loyalty and higher patient spend. Now, go crush it!

My Top Podcasts

Download "The Million Dollar Dental Membership Plan" E-book!

Learn tactics and strategies from practices that have built a million dollars in recurring revenue from their membership subscriptions alone! Creating a patient membership plan is the smartest strategy to implment in your practice. You will increase patient satisfaction & loyalty, Increase predictable recurring revenue & improve your case acceptence by 3X with members. Download the book Now!

Membership Plans For Optometrists

vision-membership-plan-ebook Learn tactics and strategies from practices that have built a million dollars in recurring revenue from their membership subscriptions alone! Creating a patient membership plan is the smartest strategy to implement in your practice. You will increase patient satisfaction & loyalty, Increase predictable recurring revenue & improve your case acceptence by 3X with members. Download the book Now!

What is BoomCloud™?

BoomCloud is a software platform that allows you to create, manage & grow your own membership program. Build unlimited plans, track recurring revenue, active members metrics. Integrate your online membership enrollment with your website & start growing recurring revenue. Schedule a demo!

Fire The PPOs With These Proven Strategies!

Discover how to break free from the grip of PPOs and transform your practice into a thriving, profitable business. Imagine better cash flow, higher profits, and stronger patient relationships. It’s not a dream – it’s a reality waiting for you.

Say goodbye to PPOs and hello to a thriving, independent dental practice. Don’t miss out – your journey to financial freedom starts here!

Watch a BoomCloud™ Demo

Power your patient membership program, Create recurring revenue, improve patient loyalty & maximize patient spend. 

Subscribe to Our Podcasts!

Jordon Comstock

Author Bio

Jordon Comstock is the Founder & CEO of BoomCloud™, a software that allows practice, clinic & spa owners to build, manage and scale a membership program. This helps practice & clinic owners to create recurring revenue & improve loyalty via membership programs. Jordon is passionate about Music, Hawaii, Healthcare businesses like: dentistry, optometry, med spas and massage spas. Schedule a demo of BoomCloud™ and learn how membership programs can improve your business. Here are more dental books to improve your practice

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Recurring Revenue Growth Calculator

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 PPO Loss Calculator – How Much are YOU Losing?

Calculate the hidden costs of relying on traditional PPO plans. Our PPO Loss Calculator reveals the revenue you could be missing out on and helps you strategize for greater profitability with a membership-based model.

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