Chiropractic Blog Ideas That Actually Attract Patients (and Make You Money)

September 05, 2025
Topics: Chiropractor
Written by: Keilani

Why Your Blog Sucks (and How to Fix It)

Let’s be real. Most chiropractic blogs? Snooze-fests.

They read like dry textbook chapters:

  • “The Importance of Proper Posture”

  • “Why Spinal Alignment Matters”

  • “The Benefits of Stretching”

BOR-ING. Patients don’t care. And Google isn’t impressed either.

Here’s the brutal truth: your blog isn’t a journal article. It’s a marketing weapon. And if you’re not using it to drive new patients, grow memberships, and create recurring revenue, then you’re wasting digital ink.

So let’s flip the script.


How Dr. Jake Turned Blog Posts Into $25K Recurring Revenue

Dr. Jake had a blog that nobody read—his mom was the only subscriber (and she didn’t even live in the same state).

But then he realized something: his blog wasn’t about ranking for “back pain treatment”… it was about building trust and loyalty that led patients into his membership program.

So he rewrote his strategy with BoomCloud™:

  1. Blog posts targeted at patient pain points (literally and figuratively).

  2. Each post ended with a membership CTA: “Want affordable care without insurance headaches? Join our $99/month wellness plan.”

  3. He used SEO to bring in traffic and AdWords retargeting to keep them coming back.

The results?

  • 12 blog posts in 6 months.

  • 300+ new members.

  • $24,900 Monthly Recurring Revenue (MRR).

  • That’s nearly $300K in ARR (Annual Recurring Revenue).

From “blogging is a waste of time” → “my blog prints money.”


Chiropractic Blog Ideas That Don’t Suck

You need chiropractic blog ideas that:

  • Attract Google traffic (SEO gold).

  • Entertain patients (not bore them to tears).

  • Build trust (show you’re human, not just a spine mechanic).

  • Sell memberships (because recurring revenue = freedom).

Here’s a list of juicy, high-converting blog ideas you can start writing this week:

Patient-Focused Topics

  • “5 Stretches to Fix Tech Neck Before It Breaks You”

  • “Why Insurance is Screwing You (and How to Avoid It)”

  • “How Chiropractic Memberships Save Families Thousands a Year”

  • “The Truth About Cracking Sounds: What Your Chiropractor Wants You to Know”

SEO-Driven Posts

  • “Chiropractor Near Me vs. Membership Care: What’s Better?”

  • “How Often Should You See a Chiropractor? (The Honest Answer)”

  • “Top 10 Benefits of Chiropractic Care Backed by Science”

  • “Best Chiropractic Care for Busy Parents in [Your City]”

Fun + Edgy Content

  • “5 Dumb Myths About Chiropractors That Need to Die”

  • “What Netflix Binges Do to Your Spine (And How to Survive It)”

  • “Why Your Spine Hates Your Office Chair”

  • “Confessions of a Chiropractor: The Weirdest Adjustments I’ve Ever Done”


Why Blogs + Memberships = Cash Flow

Here’s the big “aha moment”: a blog post isn’t the end goal—it’s the gateway.

Old Way:
❌ Write boring blog post.
❌ Hope someone reads it.
❌ Get zero patients.

New Way:
✅ Write blog posts that solve real problems.
✅ Add a CTA for your membership program.
✅ Build predictable MRR & ARR.

When patients read your blog and see you’re not just another “coupon chiropractor,” they’re more likely to sign up for ongoing care—not one-time adjustments.


Case Study: The Blog That Built a $10K Membership Funnel

Dr. Sara decided to run with a content strategy around “life without insurance.”

Her best-performing blog?
“Why You Should Fire Your Insurance Company (And Join a Chiropractic Membership Plan Instead)”

That one post alone:

  • Brought in 2,300 organic visitors in 4 months.

  • Converted 97 readers into members.

  • Created $9,603 MRR.

And it still ranks on page one of Google today. That’s the power of chiropractic blog ideas with a strategy.


10 Chiropractic Blog Ideas That Sell Memberships

If you’re short on creativity, here’s your plug-and-play list:

  1. “Why Chiropractic Memberships Beat Insurance Every Time”

  2. “How Chiropractic Care Boosts Productivity at Work”

  3. “Family Plans: The Affordable Way to Keep Everyone Healthy” ‍‍‍

  4. “Why 2 Adjustments a Month is the Sweet Spot (Data + Science)”

  5. “How Much Does Chiropractic Care Cost Without Insurance?”

  6. “Chiropractic Care vs. Massage Therapy: What’s Better for Pain?”

  7. “The Ultimate Guide to Chiropractic for Athletes” ️

  8. “How to Avoid Back Pain While Traveling” ✈️

  9. “Chiropractic Membership ROI: How Much Patients Really Save”

  10. “Behind the Scenes: What a Day in the Life of a Chiropractor Looks Like”


The Data: Blogging Works (When Done Right)

Let’s hit you with some numbers :

  • Businesses that blog generate 67% more leads than those that don’t.

  • Chiropractors with active blogs see 55% more website traffic.

  • Blog content creates 3x more patient leads than paid ads (at 62% less cost).

  • Membership-driven blogs increase conversion rates by 4–6X.


Stop Writing Boring Blogs. Start Printing Patients.

If you’ve been wondering what to write about, now you’ve got the playbook.

Chiropractic blog ideas aren’t just about SEO. They’re about:
Building trust.
Positioning your practice as different.
Driving membership growth.
Creating predictable MRR & ARR.

Because the real secret? Your blog isn’t a marketing tactic—it’s a membership machine.


Ready to Turn Blogs Into Membership Revenue?

  • Download the Million-Dollar Membership Plan EbookClick Here

  • Take The Six-Figure Patient Membership Plan CourseClick Here

  • Schedule a Demo of BoomCloud™Click Here

  • Create Your BoomCloud™ Account for FREEClick Here

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Jordon Comstock

Author Bio

Jordon Comstock is the Founder & CEO of BoomCloud™, a software that allows practice, clinic & spa owners to build, manage and scale a membership program. This helps practice & clinic owners to create recurring revenue & improve loyalty via membership programs. Jordon is passionate about Music, Hawaii, Healthcare businesses like: dentistry, optometry, med spas and massage spas. Schedule a demo of BoomCloud™ and learn how membership programs can improve your business. Here are more dental books to improve your practice

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