Imagine your dental practice running smoothly, with loyal patients, predictable revenue, and no headaches from insurance companies. Sounds too good to be true? Not with in-house dental plans!
These plans aren’t just worth it—they’re a game-changer. They offer affordability for patients, build loyalty, and provide your practice with stable, recurring revenue. But don’t just take my word for it. Let’s break down why in-house dental plans are the best-kept secret in the industry—and how tools like BoomCloud™ make them seamless to implement and manage.
What Are In-House Dental Plans?
An in-house dental plan is a membership program offered directly by your practice. Patients pay a monthly or yearly fee for preventive care and discounted treatments, skipping the middleman (aka insurance companies).
Why Patients Love Them:
- Affordability: Clear, upfront pricing without surprise bills.
- Convenience: No claims, no approvals, just care.
- Value: Discounts on high-ticket treatments like whitening and implants.
Why Practices Love Them:
- Recurring Revenue: Say hello to predictable MRR (Monthly Recurring Revenue).
- Loyalty: Members stay longer and refer friends.
- Simplicity: No third-party headaches, just patient-first care.
The Business Case: Why In-House Plans Are Worth It
Let’s talk numbers. A robust in-house dental plan can:
- Boost Valuation: Practices with steady MRR are more attractive to buyers.
- Increase Case Acceptance: Members are 2x more likely to say yes to treatment plans.
- Grow Revenue: Members spend 3x more on additional treatments than non-members.
How BoomCloud™ Simplifies Membership Plans
BoomCloud™ is your secret weapon for creating and managing in-house dental plans.
Features That Make Life Easier:
- Automated Billing: No more chasing payments.
- Metrics Tracking: Monitor MRR, ARR (Annual Recurring Revenue), and active members.
- Seamless Sign-Up: Patients can enroll online or in-office effortlessly.
Marketing In-House Dental Plans Like a Pro
1. Define Your Ideal Customer Profile (ICP)
Who benefits most from your plan?
- Families?
- Seniors?
- Patients without insurance?
Design your plan to meet their needs and watch the sign-ups roll in.
2. Leverage Digital Marketing for Maximum Impact
SEO That Works:
Optimize your site with phrases like “affordable dental care in [city]” or “no insurance dentist near me.”
PPC Ads That Convert:
Target high-intent searches like:
- “Best family dentist no insurance.”
- “Teeth cleaning membership near me.”
3. Create a Referral Program That Pops ️
Reward current members for bringing in friends. Offer discounts, free cleanings, or gift cards to sweeten the deal.
4. Partner with Local Businesses
Offer group memberships to employees of local companies. This builds loyalty and grows your patient base in one fell swoop.
5. Community Marketing Ideas That Build Buzz
- Host free dental days with a pitch for your membership plan.
- Sponsor local events and include a QR code linking to your sign-up page.
Real Success Stories: BoomCloud™ in Action
7 to 7 Dental: A $1M ARR Membership Plan
Justin Coke at 7 to 7 Dental leveraged BoomCloud™ to transform his practice:
The Strategy:
- Designed flexible membership plans for families and individuals.
- Promoted plans online with PPC ads and SEO.
The Results:
- Active Members: 2,200 patients.
- MRR: $85,000.
- ARR: Over $1 million.
- Case Acceptance: Increased by 50%.
Wood River Dental: Building Loyalty and Revenue
Dr. Hill at Wood River Dental focused on membership plans to drive growth.
The Strategy:
- Partnered with local businesses for group memberships.
- Promoted the plan during community events.
The Results:
- Active Members: 700 patients.
- MRR: $40,000.
- ARR: $480,000.
- Case Acceptance: Jumped 60%.
Dr. Hill says, “BoomCloud™ made offering in-house dental plans effortless. Our patients love it, and so do we!”
FAQs
Are in-house dental plans worth it?
Yes! They provide predictable revenue, build patient loyalty, and simplify billing.
How do membership plans attract new patients?
They’re affordable and convenient, making them a no-brainer for patients without insurance.
How does BoomCloud™ help with in-house plans?
BoomCloud™ automates billing, tracks revenue, and makes managing memberships easy.
Final Call to Action: Revolutionize Your Practice with BoomCloud™
So, are in-house dental plans worth it? Absolutely. They’re the secret to steady revenue, loyal patients, and a thriving practice.
Click HERE to schedule your free demo and start building your dream membership plan today!
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