THE TRUTH ABOUT DENTIST SOFTWARE (AND WHY IT’S NOT ENOUGH TO SCALE YOUR PRACTICE)

September 17, 2025
Topics: Dental
Written by: Lisa Rasmussen

Dentist Software Alone Won’t Save You…

Let’s be honest for a second, doc.
You didn’t go to dental school to drown in insurance paperwork, hunt down no-shows, or lose sleep over inconsistent cash flow.

You got in this game to help people, build a kick-ass practice, and make generational wealth.

But here’s the deal:
Dentist software alone won’t get you there.
Yes, it’ll schedule appointments and chart some teeth — but if you want to grow a thriving, scalable, and profitable business, you need more than just software.

You need a system.
You need recurring revenue.
You need BoomCloud™ + memberships.

So buckle up — you’re about to learn how one smart dentist flipped the script and turned his practice into a monthly cash machine — all thanks to membership plans, MRR, and (spoiler alert) the right software stack.


STORY: The Day Dr. Max Said “Screw It” to Insurance

Meet Dr. Max Carter.

Location: Small town in Arizona.
Problem: 40% of his patient base was insurance-driven and… unreliable.
Revenue was inconsistent, collections were a nightmare, and every new month felt like a fresh round of roulette.

Then one day, after a $23,000 claim delay and a patient ghosting their third appointment, Max hit the wall.

“Screw this. There’s gotta be a better way.”

Cue the epiphany:
He didn’t need more patients — he needed better patients
LOYAL patients.
PAYING patients.
MEMBERSHIP patients.

So he did what smart docs do: he signed up for BoomCloud™, ditched insurance plans, and launched his very own membership program — backed by the right dentist software stack.


What If Your Software Created Monthly Revenue… On Autopilot?

Imagine this…

You wake up on the 1st of the month.
Before you’ve even had your coffee, your practice has already banked $9,000 in recurring revenue .

That’s:

  • Cleanings already paid for

  • Patients already scheduled

  • No insurance BS

  • No AR chaos

  • More time, more money, more peace

That’s the BoomCloud™ effect.

Let’s break it down


The Membership Model: Why It Prints Money

BoomCloud™ isn’t just “software” — it’s a business model in a box.

Pair it with your favorite dentist software (PMS, scheduling, CRM, etc.), and you’ve got an MRR engine designed to:

Grow
Retain
Monetize
Every. Single. Patient.

Here’s How It Works:

  • Patients pay monthly or yearly for access to care

  • You offer tiers: Basic, Plus, Perio

  • They get routine services + discounts

  • You get cash upfront and loyalty on lock

BoomCloud™ handles:

  • Billing

  • Automation

  • Plan management

  • Reporting

  • Compliance

You just focus on smiles and scaling.


CASE STUDY: Dr. Max Hits $12K MRR in 8 Months

Let’s go back to Dr. Max.

He launched his membership plan with:

  • ✅ Basic Preventative Plan – $30/month

  • ✅ Perio Maintenance Plan – $50/month

  • ✅ Family Plans – Discounted bundles for 3+ members

He started with 40 members.
Within 8 months, he had 400 members.

Here’s the Math:

  • 400 members × $30 avg = $12,000/month

  • That’s $144,000/year in predictable ARR

And it gets better…

His case acceptance jumped by 62%
His revenue per patient increased 3.4X
His insurance reimbursements dropped by 78% (on purpose)
‍♂️ His team stopped crying at the front desk

BoomCloud™ didn’t just make money — it gave Dr. Max control.


Don’t Get More Patients — Get More From Each Patient

This is where 95% of practices get it dead wrong.

They think growth = more new patients.
Wrong.

Growth = higher revenue per patient.

And guess what?

Membership patients:

  • Show up more ✅

  • Spend more

  • Say “YES” to treatment faster

  • Never complain about coverage

  • Bring their friends & family

Data doesn’t lie:
Membership patients spend 2X–4X more than non-members.

Want to scale your practice?
Stop chasing new leads. Start nurturing loyalty with BoomCloud™ + smart dentist software that plays well together.


Cool Tools That Make It All Work

Software Stack for Scalable Dental Growth

  • BoomCloud™ — membership plan automation & billing

  • Dentist Software (PMS) — for scheduling, treatment planning

  • CRM/Marketing Tools — to nurture leads into paying members

  • Stripe/Square — for secure monthly billing

  • Analytics — to track MRR, churn, & lifetime value (BoomCloud has built-in dashboards)


BONUS TIPS: How to Launch a Membership Program That Doesn’t Suck

Pro Moves to Steal:

  • Keep plans simple and valuable

  • Train your team to pitch like pros (hint: roleplay it weekly)

  • Use scarcity: “We’re only accepting 50 new members this quarter.”

  • Reward loyalty with exclusive offers or VIP bonuses

  • Run email & text automations to keep them engaged

Pro Goal: Optimize revenue per patient, not just patient count.


Hear It From Real Practices Using BoomCloud™

“BoomCloud™ made it easy to launch our membership program. We hit $10K MRR before the end of the year — and we’re not stopping.”
– Dr. Jamie B., FL

“Our membership patients spend more, show up more, and actually say thank you. Try getting that from an insurance-based patient.”
– Dr. Lily, OR


TL;DR – Dentist Software Helps You Run a Practice.

But BoomCloud™ Helps You Scale One.

You can keep grinding it out on the hamster wheel of insurance, no-shows, and fee-for-service friction.

Or you can build:

  • A subscription-based revenue model

  • A loyal, paying patient base

  • A freedom-focused practice

…all backed by the right tools.


Want to Print Your Own MRR? Here’s What to Do Next:

Download the Million-Dollar Membership Plan eBook
Take the Six-Figure Patient Membership Plan Course
Schedule a Demo of BoomCloud™
Create Your BoomCloud™ Account For FREE

My Top Podcasts

How Smart Practice Owners Attract, Retain & Create Recurring Revenue

Get the book that’s helping over 65,000  practices ditch insurance, boost cash flow, and create financial freedom with a patient membership program.

Membership Plans For Optometrists

vision-membership-plan-ebook Creating a patient membership plan is the smartest strategy to implement in your practice. You will increase patient satisfaction & loyalty, Increase predictable recurring revenue & increase sales!

Fire The PPOs!

Say goodbye to PPOs and hello to a thriving, independent dental practice. Don’t miss out – your journey to financial freedom starts here!

Subscribe to Our Podcasts!

Jordon Comstock

Author Bio

Jordon Comstock is the Founder & CEO of BoomCloud™, a software that allows practice, clinic & spa owners to build, manage and scale a membership program. This helps practice & clinic owners to create recurring revenue & improve loyalty via membership programs. Jordon is passionate about Music, Hawaii, Healthcare businesses like: dentistry, optometry, med spas and massage spas. Schedule a demo of BoomCloud™ and learn how membership programs can improve your business. Here are more dental books to improve your practice

Calculate Your Potential

with BoomCloud™

Recurring Revenue Growth Calculator

Discover the revenue potential of your practice’s membership plans. This calculator helps you project growth by analyzing key factors like patient volume, plan pricing, and service utilization. See how implementing a custom plan can boost your bottom line.

Revenue Calculator

 PPO Loss Calculator – How Much are YOU Losing?

Calculate the hidden costs of relying on traditional PPO plans. Our PPO Loss Calculator reveals the revenue you could be missing out on and helps you strategize for greater profitability with a membership-based model.

PPO Loss Calculator