“Perio is the backbone of oral health—and your membership program should be the backbone of your practice.”
– Jordon Comstock (probably on stage, mic dropped)
Posting Isn’t the Problem. Monetizing Is.
Okay, periodontists, let’s be honest…
You’re out here crushing social media posts—flossing facts, bleeding gum memes, maybe a little bone grafting b-roll for the nerds . You’re educating, entertaining, and engaging.
Yet…
Why is your hygiene schedule still full of ghosts?
Why aren’t patients accepting that $4K LANAP treatment?
And why does everything still feel like a rollercoaster of feast-or-famine?
Here’s the blunt truth Social media won’t grow your practice alone. But when you pair it with a dental membership program—BoomCloud™ style—it becomes a powerful revenue-generating machine.
STORY: From Gum Graft Posts to Monthly Recurring Revenue (MRR)
Meet Dr. Maria Sanchez, a periodontist in Austin, TX. She was already kinda famous on TikTok for her time-lapse bone regeneration videos and “Did You Know?” gum recession tips.
Her content got thousands of views, hundreds of likes, but very few conversions.
Then she discovered BoomCloud™.
“I realized I was educating broke patients who were terrified of out-of-pocket costs,” she told us.
“But with a membership plan, I could remove the financial fear and give them predictable care… with zero insurance drama.”
Here’s what she did:
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Created 3 membership tiers: Perio Maintenance, Implant Club, and Healthy Gums Plan
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Promoted them weekly via her social media posts
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Ran reels breaking down why traditional insurance fails perio patients
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Focused on building MRR instead of chasing PPO scraps
Result?
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✅ $16,500/month in MRR within 10 months
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✅ 220+ active members
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✅ ARR: $198,000+
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✅ Case acceptance up 61%
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✅ She dropped 2 low-paying PPOs and never looked back
Perio Doesn’t Sell Itself—But a Membership Plan Does
Let’s get real—nobody wants a gum graft. They don’t dream of scaling and root planing. They want confidence, comfort, and predictability.
And social media can open the door… but the membership plan keeps them in the building.
The Ah-Ha Moment:
Patients don’t say no to treatment because they don’t need it. They say no because they don’t understand how to pay for it.
BoomCloud™ turns complex perio care into a monthly Netflix-style subscription they can say yes to.
Why Periodontists Should Use Membership Plans with Social Media (Right Now)
Here’s What’s Actually Broken in Perio Practices:
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Insurance companies dictating your fees
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Patients ghosting after consults
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Zero predictability in revenue
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Case acceptance lower than your hygiene recall rate
The Fix?
Turn your followers into paying members.
Here’s what a BoomCloud™-powered plan unlocks:
1. Monthly Recurring Revenue (MRR) on Autopilot
Instead of praying for consults, you start each month with guaranteed revenue. Even if patients miss a visit—you get paid.
Stat: Average BoomCloud™ practice earns $25,000+ per year per 100 members.
2. Patients Who Spend 2X–4X More
Membership patients feel invested. They:
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Show up consistently
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Trust your guidance
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Accept more treatment (without sticker shock)
“Patients who enroll in a membership plan are 4X more likely to commit to surgical perio care.” – Internal BoomCloud™ Data
3. You Actually Monetize Your Content
What’s better than likes?
Lifetime patient value.
Turn your best social posts into:
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Calls-to-action for your plan
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Explainers on how it works
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Testimonials from happy members
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Infographics about savings
SOCIAL MEDIA POSTS FOR PERIODONTISTS THAT ACTUALLY CONVERT
You want ideas? Let’s go:
Educate + CTA Combo Posts:
Post: “Did you know? Gum disease increases your risk of heart disease by 2–3X ”
Caption: “We created the Healthy Gums Plan to help you treat and prevent perio without the insurance nonsense. Learn more [link]”
Testimonial Tuesday:
Post: Video of a patient saying, “Before the membership, I couldn’t afford treatment. Now I come every 3 months, and I’m finally healthy.”
Show the Savings:
Post: “$3,200 worth of care for just $49/month ”
Caption: “Our Perio Maintenance Plan gives you deep cleanings, laser therapy discounts, and peace of mind. Message us ‘PLAN’ to get started!”
Behind the Scenes:
Post: “Walk through a perio surgery day in our office”
Caption: “This patient saved $900 on their graft thanks to our BoomCloud™ membership. Ask us how!”
NUMBERS DON’T LIE: Stats That’ll Make You Ditch PPOs
Let’s look at what happens when periodontists implement BoomCloud™ membership plans:
| Metric | Before Membership | After Membership |
|---|---|---|
| Monthly Revenue | $52,000 | $69,500 |
| Case Acceptance | 49% | 74% |
| No-Show Rate | 23% | 8% |
| Avg. Revenue Per Patient | $495 | $1,320 |
And here’s the kicker:
You only need 200 active members at $35/mo to bring in $7,000/month in passive MRR. That’s $84,000/year.
Now imagine scaling to 500 or 1,000…
BoomCloud™ Tools You’ll Freaking Love
Here’s what makes it easy to grow:
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Auto-billing for patients
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Recurring payment plans
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✉️ Email/text reminders
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Real-time analytics (MRR, churn, active members)
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Staff training tools & scripts
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Marketing templates for social media posts
BoomCloud™ doesn’t just track your numbers. It helps you grow them.
FINAL TAKE: Your Content Should Do More Than Get Likes
Social media is a tool. A powerful one.
But if you’re not using it to build revenue per patient, you’re leaving 6–figures on the table.
The smartest periodontists are turning:
Scrolls ➡️ Clicks
Clicks ➡️ Memberships
Memberships ➡️ High-value, loyal patients who accept treatment without drama
Must-Click Resources for Smart Periodontists
⚡ Pro Tip:
Add your BoomCloud™ plan CTA to your Instagram Linktree, Facebook bio, and YouTube video descriptions.
Now go take that bone graft content…
…and turn it into bankable, predictable, recession-proof revenue
