If Your March Marketing Strategy Is Just “Post Something Green,” We Need to Talk
Let’s be honest—most dental offices use the same boring, recycled marketing every March. Lets talk about March Dental Marketing Ideas!
“Happy St. Patrick’s Day!” with a leprechaun meme.
“Spring into a healthy smile!” (Yawn.)
A $99 cleaning offer… again.
Reality check: That kind of “marketing” doesn’t grow your practice—it just adds to the noise.
✅ What works? Marketing that builds relationships, drives recurring revenue, and increases case acceptance.
✅ A membership plan creates more loyal patients, higher revenue per visit, and repeat business.
✅ BoomCloud™ is the #1 software that helps practices scale in-house membership plans to $100K, $500K, and even $1M+ ARR.
So if you’re ready to make March MATTER, this is your ultimate game plan.
Story: How One Dentist Turned a March Promo into a $500K Revenue Stream
Meet Dr. Jamie Sanders.
Last March, she was:
❌ Running a weak “Spring Cleaning Special.”
❌ Getting zero traction on social media.
❌ Watching PPOs suck the life (and profit) out of her hygiene department.
Then, she launched an in-house membership plan using BoomCloud™—and marketed the heck out of it in March.
She added 300 new members by the end of the month.
MRR hit $25,000.
ARR surpassed $300,000.
Now her March marketing means more than just green beer memes—it means GREEN in her bank account.
The Best March Dental Marketing Ideas (That Also Grow Revenue)
1. Launch or Promote Your In-House Membership Plan (Your Secret Weapon)
RULE #1: If you’re not offering a membership plan by March, you’re missing out on massive revenue potential.
What Makes a Great In-House Dental Membership Plan:
✅ $25–$50/month pricing for basic preventive care.
✅ Includes cleanings, exams, X-rays, fluoride.
✅ Discounts on crowns, implants, whitening, Invisalign.
✅ No deductibles, waiting periods, or claims.
Why This Works:
✔️ Over 50% of Americans don’t have dental insurance.
✔️ Membership patients spend 2X–4X more than PPO patients.
✔️ MRR = Monthly Recurring Revenue you can count on.
Want to launch and scale a membership plan that works? Check out BoomCloud™
2. “Luck of the Smile” Referral Contest
How it Works:
✅ Every referral = one entry into a March giveaway.
✅ Bonus entries for joining your membership program.
✅ Prize = Apple Watch, Teeth Whitening Kit, $250 gift card, etc.
Promotion Ideas:
✅ Create a “Pot of Gold” graphic with referral instructions.
✅ Use short Facebook Reels to hype the contest.
✅ Send 3 reminder emails with countdown timers.
Why This Works:
✔️ You get referrals AND new memberships.
✔️ It turns your patients into brand advocates.
✔️ Creates urgency with a deadline.
Pro Tip: Run a retargeting ad to remind website visitors about the offer.
3. Social Media “Smile Madness” Bracket
Think March Madness, but for smiles.
How to Run It:
✅ Choose 8 of your best smile makeovers (or smiling team selfies).
✅ Let your followers vote in a daily bracket on Facebook & Instagram Stories.
✅ The final winner gets a prize (whitening, Sonicare, etc.)
Why This Works:
✔️ Boosts engagement = algorithm love.
✔️ Builds community & keeps you top of mind.
✔️ Turns patient transformations into social proof.
Use this to sneakily promote your membership plan in the captions.
“Want a smile like this? Our members get up to 30% off cosmetic treatments!”
4. “Spring Into a Healthy Smile” Google PPC Campaign
If you’re not running local Google Ads, you’re invisible to the people actively looking for you.
✅ Target high-intent keywords:
“Dentist near me no insurance”
“Affordable dental plan”
“Teeth cleaning special March”
Best Ad Offer:
“No Insurance? Join our Membership Plan and Save 30% Instantly!”
Why This Works:
✔️ You OWN the local market before your competitors.
✔️ PPC + Membership Plan = Irresistible offer.
✔️ Converts better than a basic $99 cleaning ad.
Want to track your membership growth in real-time? Use BoomCloud™
5. Use March to Re-Engage Old Patients
Create a “We Miss You!” Campaign:
✅ Email + SMS + Facebook Retargeting
✅ Offer a small incentive for coming back in March
✅ “Spring Smile Tune-Up: Book Now & Save $50”
BONUS: Include an upsell to your membership plan in the email footer.
“No insurance? Our Smile Club might be a better option.”
Why This Works:
✔️ Patient reactivation = Instant revenue boost.
✔️ Low-cost campaign, high ROI.
✔️ March is the perfect time for a fresh start.
Epiphany Bridge: How BoomCloud™ Helped Dr. Simmons Reach $1M in ARR
Dr. Simmons fired her PPOs, launched a membership plan with BoomCloud™, and never looked back.
What She Did:
✔️ Created a 3-tier membership plan with preventive + premium options.
✔️ Used Facebook ads & email marketing to promote it in March.
✔️ Tracked everything through BoomCloud™ (MRR, ARR, revenue per patient).
Results in 12 Months:
2,500 members
MRR = $83,000
ARR = $996,000+
BoomCloud™ gave her predictable cash flow, happier patients, and scalable income.
Want the same results? Check out BoomCloud™
Final Thoughts: March Dental Marketing Ideas
The biggest mistake dentists make? Running weak holiday promos instead of launching revenue-generating campaigns.
Step 1: Create or scale your in-house membership dental plan.
Step 2: Run fun, engaging marketing campaigns with strong offers.
Step 3: Use BoomCloud™ to automate and scale your membership revenue.
More patients. More recurring revenue. Less insurance drama.
Ready to crush March and beyond? Build your membership plan with BoomCloud™
