Instagram Dental Hashtags That Actually Drive Patients (Not Just Likes)

November 09, 2025
Topics: Dental
Written by: Keilani

You Don’t Need More Hashtags — You Need Hashtags That Convert

Let’s start here:

If your Instagram growth plan is still “#dental #dentistlife #smile” —
You’re not growing. You’re blending in with every other teeth-cleaning TikToker out there.

Here’s the ugly truth:
Hashtags are NOT for vanity — they’re your SEO engine on Instagram.

But wait… before you start stuffing 30 random tags on your next before-and-after post…

Let’s talk about strategic hashtags that attract patients who PAY, not just follow.


How One Dentist Used Hashtags to Get 38 New Members in 30 Days

Meet Dr. Dani — cosmetic dentist in Scottsdale, AZ.

She had great results.

  • Killer smiles

  • Awesome team ‍⚕️

  • Happy patients

But IG wasn’t delivering actual growth. Just:

  • Fake followers

  • Spammy DMs

  • “Nice teeth!” comments from bots

Until she made 3 moves:

  1. Started using hyper-local, niche hashtags

  2. Posted weekly about her in-house membership plan

  3. Linked her bio + CTA posts directly to BoomCloud™ signup

In 30 days:

  • 38 new members signed up

  • $74 avg membership = $2,812 MRR

  • 12 booked whitening treatments from members

  • ARR: $33,744 (off content alone)

So yeah, hashtags CAN grow your practice… if you do it right.


Instagram Hashtags Should Attract Patients — Not Peers

Most dentists are attracting other dentists with their hashtags.
Cool if you’re teaching CE. Not cool if you want MRR.

Here’s the shift:

Stop using hashtags like you’re flexing for likes.
Start using hashtags like you’re search-ranking for revenue.

Think of your hashtags like “Google search for Instagram.”

The right combo will:

  • Target the right audience (local, uninsured, cosmetic-focused)

  • Help people FIND you when they search IG

  • Pull them into your content ecosystem (and eventually into BoomCloud™)


Use These 30 Hashtags to Grow Your Membership + MRR

Here’s a plug-and-play batch of hashtag strategy.

Location-Based Dental Hashtags
(Use 2–3 per post)

  • #YourCityDentist

  • #SmileYourCity (e.g. #SmileScottsdale)

  • #YourCityDentalCare

  • #YourCityCosmeticDentist

  • #TeethWhiteningYourCity

Why it works: People search IG by city when looking for a service. Be there.


Service-Specific Hashtags
(Use 3–5 per post depending on topic)

  • #TeethWhiteningDeals

  • #InvisalignSmile

  • #DentalImplantsYourCity

  • #EmergencyDentalCare

  • #CosmeticDentistNearMe

  • #DentalCleaningDay

Why it works: These target intent-based searchers — people looking for a service now.


Membership & No Insurance Hashtags
(Use 2–3 if post mentions BoomCloud™ or plans)

  • #DentalMembershipPlan

  • #NoDentalInsurance

  • #SmileClub

  • #InHouseDentalPlan

  • #AffordableDentalCare

  • #BoomCloudMember

Why it works: These are long-tail hashtags — great for targeting the 89 million Americans with no dental coverage.


Trending/High-Volume Tags (Use Sparingly)

  • #Dentist

  • #Smile

  • #OralHealth

  • #DentalCare

  • #BeforeAfterSmile

  • #ToothTransformation

Use only 2–3 of these. They’re crowded and low conversion, but help IG visibility.


️ BONUS: Tools to Find Killer Hashtags

Don’t just guess — here’s how to research like a pro:

  • Display Purposes – Free hashtag generator

  • Flick – Paid tool with analytics (great for practices serious about IG)

  • Instagram Search Bar – Type a keyword and IG shows you volume

  • ChatGPT Prompt () – “Give me 20 hashtags for a dentist in [City] focused on [Service]”


HOW TO TURN HASHTAG VIEWS INTO PAYING MEMBERS

This is where most dentists drop the ball. So pay attention, doc

Your hashtag reach is step one.

Step two is where the happens:

  1. Create a high-value post — e.g. “Why Our Patients Ditch Insurance Forever”

  2. Add 3–4 strategic hashtags from the lists above

  3. Include a CTA: “Tap the link in our bio to join our Smile Plan”

  4. Link bio directly to BoomCloud™ signup page

  5. Bonus: DM people who like or comment — “We help people in [City] save $ on dental care every month — want the link?”

That’s how you monetize your Instagram.


CASE STUDY: $21K in Recurring Revenue From Hashtag-Driven Posts

Dr. Jason in Denver, CO had a tiny audience. But big results.

Here’s how his BoomCloud™ + Hashtag strategy played out:

  • Avg engagement per post: 65

  • Hashtag reach (monthly): ~4,200

  • Membership signups via IG: 117

  • Avg MRR: $74

  • ARR = $103,896

  • Whitening upsells = $16,200 additional revenue

  • Cost = $0 in ads

Let that sink in. He turned hashtags — free organic traffic — into a six-figure membership funnel.


METRICS TO TRACK FROM HASHTAGS

If you’re not tracking this… you’re just guessing.

Here’s your hashtag performance dashboard:

  • Hashtag Reach (visible in Instagram Insights)

  • Link in Bio Clicks

  • DMs initiated via posts/stories

  • Membership Signups (via BoomCloud™ link)

  • MRR from Instagram

  • Revenue per Follower

Use UTM links with BoomCloud™ signup pages so you KNOW what came from IG.


Hashtags Don’t Grow Your Practice — Systems Do

The hashtag game isn’t about looking cool.
It’s about building awareness and capturing revenue.

If you’re:

  • Still using “#dentistlife” with zero strategy…

  • Not linking to your in-house plan…

  • Not tracking MRR from Instagram…

Then you’re doing social media like it’s 2012.

With BoomCloud™ + the right Instagram hashtag system, your feed becomes a recurring revenue magnet.

You don’t need more followers. You need a system to turn your audience into members who pay monthly.


NEXT STEPS & RESOURCES

Download the Million-Dollar Membership Plan eBook
https://boomcloud.myclickfunnels.com/million-dollar-book

Take The Six-Figure Patient Membership Plan Course
https://www.boomcloudapp.com/six-figure-membership-course

Schedule a Demo of BoomCloud™ & Learn How to Grow Yours
https://boomcloudapps.com/demo-schedule/

Create Your BoomCloud™ Account For FREE
https://www.boomcloudapp.com/main-online-demo-and-sign-up-page

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Jordon Comstock

Author Bio

Jordon Comstock is the Founder & CEO of BoomCloud™, a software that allows practice, clinic & spa owners to build, manage and scale a membership program. This helps practice & clinic owners to create recurring revenue & improve loyalty via membership programs. Jordon is passionate about Music, Hawaii, Healthcare businesses like: dentistry, optometry, med spas and massage spas. Schedule a demo of BoomCloud™ and learn how membership programs can improve your business. Here are more dental books to improve your practice

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