How to Promote Dental Clinic Like a Marketing Maverick: 10 Wildly Effective Tactics to Boost Loyalty, MRR & Your Patient List

June 07, 2025
Topics: Dental
Written by: Lisa Rasmussen

How Smart Practice Owners Are Ditching PPOs and Adding $500K+ in Recurring Revenue

Join our exclusive course and discover the proven strategies that practices use to add $10,000+ in monthly recurring revenue with patient membership plans. Dr. Evans took this course and now has over 800 members and $37,000/mo of predictable recurring revenue. Watch this webinar before we take it down in 24 hours.

This course normally sells for $297.

But right now, I’m giving you access for just $47.

That’s cheaper than a hygiene cleaning.

And it could be the most profitable $47 you ever spend.

Get the Course Here → The Six-Figure Membership Plan Course

What You Will Learn:

- How to Build a Membership Plan That Pays You Monthly (Even While You Sleep!)

- Why PPOs Are Stealing Your Revenue—And How to Take Control of Your Profits

- The 3-Step System to Scale Recurring Revenue
(Even If You’ve Never Sold a Membership Plan Before!)

- The #1 Mistake Dentists Make When Dropping PPOs (And How to Avoid It!)

LIVE Case Study: How One Dentist Went from PPO-Dependent to $500K+/Year in Recurring Revenue With a Membership Program!

In dentistry today, PPOs are not your friend, they hurt your cash flow, demolish your profit margins, jeopardize your patient relationships & use A.I. to deny claims!!

If I had an employee or partner that messed up my business like that, I would FIRE them ASAP! 

$47. No fluff. Just results.

You in?

Your Dental Clinic Deserves More Than Just Toothpaste Ads

You’ve got the skills. You’ve got the team. And your drill game?
But let’s be honest—your clinic’s waiting room is emptier than a dentist’s candy jar after Halloween.

So you hit Google and start typing how to promote dental clinic”... and what do you find? Boring checklists. Stock photos. More of the same nonsense.

Guess what? You don’t need another flyer in the local coffee shop. You need smart marketing, loyal patients, and a membership strategy that turns browsers into brand evangelists.

Let’s break the system, build some MRR, and have some freakin’ fun doing it.


Story: The Dentist Who Ditched Traditional Ads and Built a Patient Tribe

Meet Dr. Carlos — a cosmetic dentist in Austin, TX, who spent $3,000/month on Google Ads… and still had days where his hygienist did more scrolling than scaling

He tried postcards. Yelp ads. Even a dental mascot costume (don’t ask).

But the real breakthrough came when he stopped chasing leads and started building loyalty. His “ah-ha!” moment?
He realized he didn’t need 1,000 new patients. He needed 100 loyal ones who’d stick around, refer friends, and pay monthly.

Enter BoomCloud™.

He launched a slick in-house membership plan, promoted it like Netflix, and in just 6 months:

  • Gained 450 active members

  • Hit $13,500 in Monthly Recurring Revenue (MRR)

  • Increased revenue per patient by 3.6X

  • Dropped ALL insurance plans

And his secret sauce? A membership-driven promotion strategy that made patients feel like VIPs.


What REALLY Works to Promote Your Dental Clinic

Want to know how to promote your dental clinic without begging for clicks or dancing on TikTok (unless you’re into that)?

The key is creating offers that patients can’t ignore and marketing systems that work while you sleep

BoomCloud™ gives you all that and more.

BoomCloud™ Features That Make Promotion Easy:

  • Custom membership landing pages with lead capture

  • Automated email and text marketing to convert & retain members

  • Real-time dashboards to track MRR/ARR

  • Auto-renewals & payment systems

It’s like having a digital marketing assistant who doesn’t call in sick or ask for PTO.

Check it out: BoomCloudApps.com


When Marketing Became Meaningful

Dr. Carlos said it best:

“I was spending thousands trying to GET patients. But when I focused on KEEPING them with membership, everything changed.”

Boom. That’s the mindset shift.
Promotion isn’t just about shiny ads. It’s about building relationships. Systems. TRUST.

And when your patients trust you enough to pay monthly — and tell their friends — you’ve officially cracked the code


How to Promote Dental Clinic Without Losing Your Mind

Let’s be honest. Marketing can feel like a full-time job — and you already have one pulling teeth (literally). So here’s a high-impact, low-fluff playbook:


Embrace the Power of Social Proof

  • Post before/after photos (with consent)

  • Share real patient testimonials weekly

  • Use video content on Instagram & YouTube — short, fun, educational wins!


Launch & Promote a Membership Plan

This is the holy grail of dental clinic promotion. Why?

  • Creates urgency: “Limited-time offer for first 100 members!”

  • Adds value: “$600+ in services for just $30/month”

  • Builds loyalty: 12-month retention rates of 85%

BoomCloud™ gives you the tools to design, promote, and manage your plan in one place.


Use Paid Ads Strategically

Boost what’s already working. Target:

  • Lookalike audiences on Facebook

  • Retargeting ads for website visitors

  • Local Google Ads with keywords like “affordable dentist + [your city]”

Pro Tip: Promote your membership, not just free exams.


Run Referral Campaigns

Word of mouth still reigns supreme

Ideas:

  • “Refer a friend, get a free whitening”

  • “3 referrals = free month of membership”

  • Leaderboard for team who brings the most referrals


Collaborate Locally

Partner with:

  • Gyms

  • Salons ‍♀️

  • Coffee shops ☕

  • Realtors

Co-promote your services, run joint giveaways, or drop off swag bags with membership flyers.


Use Direct Mail — but Make It Sexy

Forget boring postcards. Try:

  • Scratch-off offers

  • Bold headlines like “Tired of Your Dental Plan Screwing You?”

  • QR codes to your BoomCloud™ landing page


Offer Bundled Treatments

Packages = perceived value.

Examples:

  • “Smile Makeover Kit” = Exam + Cleaning + Whitening + 10% Off Veneers

  • “New Mom Plan” = Pediatric + Mom Membership + Swag Bag

Make it irresistible and easy to say “YES!”


Track Everything

Use BoomCloud™ analytics to see:

  • MRR / ARR growth

  • Treatment revenue per member vs. non-member

  • Email open & click rates

  • Membership renewal rates

What gets measured gets improved.


The Membership Stats That’ll Blow Your Mind

Clinics using BoomCloud™ have seen:

  • 2X–4X more annual revenue per patient

  • 30–50% increase in treatment acceptance

  • 80%+ 12-month membership retention

  • $100K–$250K in ARR from membership alone

This isn’t guesswork. It’s data-backed marketing that compounds over time


FAQs

How do I promote my dental clinic with no marketing experience?
Start with what you know: build a great offer (membership) and let BoomCloud™ handle automation, emails, and tracking.

What’s the easiest way to get new patients?
Loyal current patients + word-of-mouth + referral programs. It’s more powerful than any ad.

How fast can I see results with a membership plan?
Many practices hit $10K+ in MRR within 3–6 months when promoted consistently.

Should I stop taking insurance?
That’s your call. But membership gives you the freedom to reduce dependency and increase profit per patient.

Does BoomCloud™ help with marketing?
Yes — landing pages, email automation, renewals, and referral tools are built-in.


Final Thoughts: Promote Smarter, Not Louder

If you’re wondering how to promote a dental clinic in a world full of noise, gimmicks, and shrinking margins — you don’t need to yell louder. You need to build systems.

Start with:

  • An irresistible membership plan

  • Promotion strategies focused on loyalty and retention

  • Tools like BoomCloud™ that automate and amplify your efforts

Membership is not just a payment plan. It’s a growth engine. A tribe builder. A profit machine.

Ready to go beyond boring ads? Join the movement at BoomCloudApps.com


Inbound Link Suggestions:

  • Internal: Link to your “Dental Membership Plan Success Stories”

  • Internal: Link to your lead magnet for clinic marketing checklist

  • Internal: Link to your pricing or membership sign-up page

Outbound Link Suggestions:

My Top Podcasts

How Smart Practice Owners Attract, Retain & Create Recurring Revenue

Get the book that’s helping over 65,000  practices ditch insurance, boost cash flow, and create financial freedom with a patient membership program.

Membership Plans For Optometrists

vision-membership-plan-ebook Creating a patient membership plan is the smartest strategy to implement in your practice. You will increase patient satisfaction & loyalty, Increase predictable recurring revenue & increase sales!

Fire The PPOs!

Say goodbye to PPOs and hello to a thriving, independent dental practice. Don’t miss out – your journey to financial freedom starts here!

Subscribe to Our Podcasts!

Jordon Comstock

Author Bio

Jordon Comstock is the Founder & CEO of BoomCloud™, a software that allows practice, clinic & spa owners to build, manage and scale a membership program. This helps practice & clinic owners to create recurring revenue & improve loyalty via membership programs. Jordon is passionate about Music, Hawaii, Healthcare businesses like: dentistry, optometry, med spas and massage spas. Schedule a demo of BoomCloud™ and learn how membership programs can improve your business. Here are more dental books to improve your practice

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