How the Crown Prep Procedure Can Make or Break Your Bottom Line — And the Secret to Turning It Into a Membership-Fueled Money Machine

June 22, 2025
Topics: Dental
Written by: Keilani

How Smart Practice Owners Are Ditching PPOs and Adding $500K+ in Recurring Revenue

Join our exclusive course and discover the proven strategies that practices use to add $10,000+ in monthly recurring revenue with patient membership plans. Dr. Evans took this course and now has over 800 members and $37,000/mo of predictable recurring revenue. Watch this webinar before we take it down in 24 hours.

This course normally sells for $297.

But right now, I’m giving you access for just $47.

That’s cheaper than a hygiene cleaning.

And it could be the most profitable $47 you ever spend.

Get the Course Here → The Six-Figure Membership Plan Course

What You Will Learn:

- How to Build a Membership Plan That Pays You Monthly (Even While You Sleep!)

- Why PPOs Are Stealing Your Revenue—And How to Take Control of Your Profits

- The 3-Step System to Scale Recurring Revenue
(Even If You’ve Never Sold a Membership Plan Before!)

- The #1 Mistake Dentists Make When Dropping PPOs (And How to Avoid It!)

LIVE Case Study: How One Dentist Went from PPO-Dependent to $500K+/Year in Recurring Revenue With a Membership Program!

In dentistry today, PPOs are not your friend, they hurt your cash flow, demolish your profit margins, jeopardize your patient relationships & use A.I. to deny claims!!

If I had an employee or partner that messed up my business like that, I would FIRE them ASAP! 

$47. No fluff. Just results.

You in?

Hey doc!

Raise your hand if the mere words “crown prep procedure” make your back ache and your eyes twitch.

Here’s the truth bomb:
Crown preps are glorious money-makers on paper…
…but insurance gobbles your profit margins like a teen at a buffet.

What if I told you the crown prep procedure could become the core of a profit engine so reliable you could pay your rent on autopilot — BEFORE you ever pick up a handpiece?

Let’s blow this up, Jordon Comstock style.


Meet Dr. Sam from Austin — the Picasso of crowns

He prepped molars smoother than a marble countertop, but…

Insurance forced him to code it at the minimum fee.
Patients ghosted once they saw their copay.
He was tired of bending over backwards for surprise write-offs.

One night, Dr. Sam stumbled across my rant about predictable revenue and BoomCloud™. Cue Russell Brunson Epiphany Bridge Moment:

“Why let insurance set my crown fee when I can package the crown prep procedure into a membership plan patients WANT to pay for?”

Dr. Sam created his Smile Assurance Club:
✅ Includes free exams, X-rays, and cleanings.
✅ Provides a discount on ALL crowns and preps.
✅ Bills patients monthly, before he pops the burr.

Twelve months later:
✅ 610 members.
✅ $19,000 Monthly Recurring Revenue (MRR).
✅ $228,000 Annual Recurring Revenue (ARR).
✅ 3X higher crown acceptance rate.

Now Dr. Sam calls the crown prep procedure his Tooth ATM. ✨


Want that cash-flow dream? Here’s your blueprint:

Take the crown prep procedure (and related codes).
Wrap them in a membership plan patients love.
Automate EVERYTHING with BoomCloud™.

Smile, sip your coffee, watch your rent pay itself on day 1 of every month. ☕


Dan Kennedy says: “Smart businesses sell simplicity.”

Insurance = confusion.
Crown preps = big bills.
Patients = “Hmm, maybe next year.”

But membership?
✅ Fixed monthly payments.
✅ No surprise costs for check-ups.
✅ Big discounts on crown preps and finals.

Patients say YES faster than you can say “Temporary crown fell off.”

BoomCloud™ makes it idiot-proof.


The Stats (Read These Twice):

Membership patients spend 2–4X MORE than uninsured patients.

BoomCloud™ practices average $10k–$25k MRR inside 18 months.

Insurance AR drops 50%.

80%+ of members renew every year.

Translation: Crown prep procedure + membership = predictable profit.


Dr. Sam’s Crown Prep Procedure Profit Flip:

Before BoomCloud™:
❌ $250 write-off per crown.
❌ 30% ghost rate after treatment plan presentation.
❌ Cash flow stress every single month.

After BoomCloud™:
✅ Crown prep procedure discounted for members — patients LOVE it.
✅ 95% treatment acceptance.
✅ $19,000 MRR covers payroll, rent, and Starbucks for the whole team.

He now works smarter, not harder.


How to Package the Crown Prep Procedure for Recurring Revenue:

Steal Dr. Sam’s killer plan

Tier 1: Smile Maintenance Club

  • 2 Cleanings (D1110)

  • 2 Exams (D0120)

  • 4 Bitewings (D0274)

  • 10% off crowns & crown prep procedure.

Tier 2: Smile Complete Plan

  • Everything in Tier 1 +

  • Oral Cancer Screening (D0431)

  • Fluoride Varnish (D1206)

  • 15% off ALL restorative — including crowns & preps.

Tier 3: VIP Smile Club

  • Everything in Tier 2 +

  • ✨ Free whitening trays

  • 1 emergency exam per year

  • 20% off ALL major treatments — crowns, implants, veneers.

BoomCloud™ runs:
✅ Automated billing
✅ Renewals
✅ Compliance
✅ Patient reminders

Your front desk team will hug you daily.


How to Pitch It Without Being Salesy:

Word-for-word winning line:

“Mr. Lewis, your crown prep procedure is normally $1,200–$1,500 total. With our Smile Club, your cleanings and check-ups are covered AND you get up to 20% off your crown work with easy monthly payments. Most patients love the savings and peace of mind. Would you like me to sign you up today?”

Boom. 7/10 say YES.


✅ Must-Bundle Codes with Crown Prep Procedure:

✔️ D2750 — Crown, porcelain fused to high noble metal
✔️ D2740 — Crown, porcelain/ceramic
✔️ D2950 — Core build-up
✔️ D2954 — Prefab post and core
✔️ D0120 — Periodic exam
✔️ D1110 — Adult cleaning
✔️ D0274 — Bitewings
✔️ D1206 — Fluoride varnish
✔️ D0431 — Oral cancer screening

These codes + a loyalty plan = revenue rocket.


FAQs

What is the crown prep procedure?
It’s the process of prepping a tooth for a crown — includes trimming, building up, placing a temp, etc. High value, high lab cost, high insurance headaches.

Why wrap it in a membership plan?
So patients budget for it stress-free, say yes, and YOU get paid predictably.

Does BoomCloud™ handle all the tech stuff?
Heck yes. Billing, renewals, compliance, HIPAA — plug-and-play.

Will patients pay monthly?
They LOVE it. Netflix, Amazon, Spotify — Smile Club is just the next must-have subscription.

Is this legal?
100% legal in all 50 states. BoomCloud™ keeps you squeaky clean.


How to Dominate Crown Prep Procedures This Year:

✅ Train every team member to pitch the plan during consults.
✅ Add it to your treatment plans and website.
✅ Promote it on your socials — patients love “No Surprises Dentistry!”
✅ Celebrate each new $1k MRR milestone — that’s freedom from insurance chaos.


Bottom Line:

The crown prep procedure shouldn’t drain your soul and bank account.

Bundle it smartly inside a membership plan.
Automate with BoomCloud™.
Say goodbye to insurance headaches — and hello to predictable profits.

This is modern dentistry, done right. ✨


Ready to Make Crown Preps Your Passive Income Machine?

Download the Million-Dollar Membership Plan Ebook

Take The Six-Figure Patient Membership Plan Course

Schedule a Demo of BoomCloud™

✅ ✨ Create Your BoomCloud™ Account For FREE

My Top Podcasts

How Smart Practice Owners Attract, Retain & Create Recurring Revenue

Get the book that’s helping over 65,000  practices ditch insurance, boost cash flow, and create financial freedom with a patient membership program.

Membership Plans For Optometrists

vision-membership-plan-ebook Creating a patient membership plan is the smartest strategy to implement in your practice. You will increase patient satisfaction & loyalty, Increase predictable recurring revenue & increase sales!

Fire The PPOs!

Say goodbye to PPOs and hello to a thriving, independent dental practice. Don’t miss out – your journey to financial freedom starts here!

Subscribe to Our Podcasts!

Jordon Comstock

Author Bio

Jordon Comstock is the Founder & CEO of BoomCloud™, a software that allows practice, clinic & spa owners to build, manage and scale a membership program. This helps practice & clinic owners to create recurring revenue & improve loyalty via membership programs. Jordon is passionate about Music, Hawaii, Healthcare businesses like: dentistry, optometry, med spas and massage spas. Schedule a demo of BoomCloud™ and learn how membership programs can improve your business. Here are more dental books to improve your practice

Calculate Your Potential

with BoomCloud™

Recurring Revenue Growth Calculator

Discover the revenue potential of your practice’s membership plans. This calculator helps you project growth by analyzing key factors like patient volume, plan pricing, and service utilization. See how implementing a custom plan can boost your bottom line.

Revenue Calculator

 PPO Loss Calculator – How Much are YOU Losing?

Calculate the hidden costs of relying on traditional PPO plans. Our PPO Loss Calculator reveals the revenue you could be missing out on and helps you strategize for greater profitability with a membership-based model.

PPO Loss Calculator