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Direct Dental Care Membership Program: Cutting Out the Middleman and Growing Your Practice

December 27, 2024
Written by: Jordon Comstock

Hey there, dental rebels! Let’s talk about a move that’s as bold as your favorite cup of morning coffee—cutting out the middleman. Yup, we’re talking about ditching the PPO grind, saying “no thanks” to insurers, and working directly with your patients.

How do you do that? By launching a direct dental care membership program. Think of it as the Netflix of dentistry: Patients subscribe to your plan, you deliver incredible care, and everyone wins (especially your revenue).

And the best part? Tools like BoomCloud™ make setting up and managing your membership program ridiculously easy. Ready to dive in? Let’s go!


Why Cut Out the Middleman?

Insurance companies love making you jump through hoops, and what do you get in return? Lower reimbursements, endless paperwork, and a headache big enough to rival that time you ate too much ice cream.

Here’s why working directly with your patients is a smarter move:

1. Say Goodbye to Insurance Drama

No more denied claims or delayed payments. With a membership program, your patients pay YOU directly, and everyone knows exactly what’s included.

2. Predictable Revenue

Membership fees create steady Monthly Recurring Revenue (MRR), giving you financial peace of mind—even in the slow months.

3. Build Patient Loyalty

Membership patients are VIPs. They stick around longer, refer their friends, and trust you to handle all their dental needs.

4. Patients Spend More

Here’s the jaw-dropping stat:

  • PPO Patients: $500/year.
  • Cash Patients: $950/year.
  • Membership Patients: $2,150/year (including the subscription).

How a Direct Dental Care Membership Program Works

Think of your membership plan as a dental subscription service. Patients pay a flat monthly or yearly fee in exchange for perks like free cleanings, discounted treatments, and priority scheduling.

Sample Membership Plan

  • Cost: $35/month or $400/year.
  • Benefits:
    • Two free cleanings per year.
    • 20% off restorative treatments like crowns and fillings.
    • 10% off elective procedures like whitening.
    • Free emergency exams.
    • No surprise bills or hidden fees.

Why Patients Love Membership Plans

Patients love transparency, affordability, and simplicity—all things that traditional insurance lacks. A membership plan offers:

  • Peace of Mind: No more worrying about what’s covered.
  • Savings: Affordable access to preventive and restorative care.
  • VIP Treatment: Members feel like they’re part of an exclusive club.

How BoomCloud™ Makes It Easy

Managing a membership plan might sound daunting, but that’s where BoomCloud™ swoops in to save the day. It’s the ultimate tool for automating, organizing, and growing your direct dental care membership program.

Here’s What BoomCloud™ Does

  1. Automates Billing: Patients pay monthly or yearly without you chasing payments.
  2. Tracks Revenue: Get a clear picture of your MRR (Monthly Recurring Revenue) and ARR (Annual Recurring Revenue).
  3. Simplifies Renewals: Patients stay enrolled without awkward follow-ups.
  4. Customizes Plans: Tailor your membership program to fit your practice and patient base.

Pro Tip: BoomCloud™ also lets you track analytics, so you can see exactly how much your membership program is boosting your bottom line.

Learn More About BoomCloud™ Here: BoomCloud™ – Membership Plan Software


Case Study: How Smiles Unlimited Thrived With a Membership Plan

Let’s look at how Smiles Unlimited ditched the middleman and built a booming membership program with BoomCloud™.

The Problem

Like many practices, Smiles Unlimited was fed up with the low reimbursements and high admin costs of PPOs. They needed a way to attract uninsured patients while improving profitability.

The Solution

They launched a direct dental care membership program that offered:

  • Two free cleanings per year.
  • 20% off additional treatments.
  • Priority scheduling for emergencies.

The Results

  • Members Signed Up: 1,200 patients.
  • Monthly Recurring Revenue (MRR): $42,000.
  • Annual Recurring Revenue (ARR): $504,000.
  • Increased Patient Spend: Membership patients spent 4X more than PPO patients on elective and restorative treatments.

“BoomCloud™ made managing our membership program effortless. Now, we’re in control of our revenue and patient care,” says Dr. Membership Maven.


How to Promote Your Membership Program

1. Train Your Team

Every staff member should be able to explain the benefits of your membership program confidently.

2. Use Social Media

Post about your membership plan on Instagram, Facebook, and LinkedIn. Include testimonials from happy patients.

3. Email Campaigns

Send newsletters to your patient base highlighting the simplicity and savings of your membership program.

4. In-Office Signage

Place eye-catching signs in your waiting area and exam rooms.

5. Incentivize Sign-Ups

Offer a free whitening treatment or discounted first-month fees for new members.


Final Thoughts: Take Back Control With a Membership Plan

If you’re tired of insurance companies dictating your revenue and want to build a practice that’s financially stable, patient-focused, and stress-free, a direct dental care membership program is the way to go.

With tools like BoomCloud™, managing your plan is a breeze. And the best part? You’ll create happier patients and a more profitable practice—without the insurance drama.

Ready to take the leap? Sign up for BoomCloud™ today and start building your membership empire.

Sign Up for BoomCloud™ Here: BoomCloud™ – Membership Plan Software

Now go out there, cut out the middleman, and take your practice to the next level!

My Top Podcasts

Download "The Million Dollar Dental Membership Plan" E-book!

Learn tactics and strategies from practices that have built a million dollars in recurring revenue from their membership subscriptions alone! Creating a patient membership plan is the smartest strategy to implment in your practice. You will increase patient satisfaction & loyalty, Increase predictable recurring revenue & improve your case acceptence by 3X with members. Download the book Now!

Membership Plans For Optometrists

vision-membership-plan-ebook Learn tactics and strategies from practices that have built a million dollars in recurring revenue from their membership subscriptions alone! Creating a patient membership plan is the smartest strategy to implement in your practice. You will increase patient satisfaction & loyalty, Increase predictable recurring revenue & improve your case acceptence by 3X with members. Download the book Now!

What is BoomCloud™?

BoomCloud is a software platform that allows you to create, manage & grow your own membership program. Build unlimited plans, track recurring revenue, active members metrics. Integrate your online membership enrollment with your website & start growing recurring revenue. Schedule a demo!

Fire The PPOs With These Proven Strategies!

Discover how to break free from the grip of PPOs and transform your practice into a thriving, profitable business. Imagine better cash flow, higher profits, and stronger patient relationships. It’s not a dream – it’s a reality waiting for you.

Say goodbye to PPOs and hello to a thriving, independent dental practice. Don’t miss out – your journey to financial freedom starts here!

Watch a BoomCloud™ Demo

Power your patient membership program, Create recurring revenue, improve patient loyalty & maximize patient spend. 

Subscribe to Our Podcasts!

Jordon Comstock

Author Bio

Jordon Comstock is the Founder & CEO of BoomCloud™, a software that allows practice, clinic & spa owners to build, manage and scale a membership program. This helps practice & clinic owners to create recurring revenue & improve loyalty via membership programs. Jordon is passionate about Music, Hawaii, Healthcare businesses like: dentistry, optometry, med spas and massage spas. Schedule a demo of BoomCloud™ and learn how membership programs can improve your business. Here are more dental books to improve your practice

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