Dental Insurance Out of Network: How to Ditch PPOs, Grow MRR, and Create Raving Fans

June 18, 2025
Topics: Dental
Written by: Lisa Rasmussen

How Smart Practice Owners Are Ditching PPOs and Adding $500K+ in Recurring Revenue

Join our exclusive course and discover the proven strategies that practices use to add $10,000+ in monthly recurring revenue with patient membership plans. Dr. Evans took this course and now has over 800 members and $37,000/mo of predictable recurring revenue. Watch this webinar before we take it down in 24 hours.

This course normally sells for $297.

But right now, I’m giving you access for just $47.

That’s cheaper than a hygiene cleaning.

And it could be the most profitable $47 you ever spend.

Get the Course Here → The Six-Figure Membership Plan Course

What You Will Learn:

- How to Build a Membership Plan That Pays You Monthly (Even While You Sleep!)

- Why PPOs Are Stealing Your Revenue—And How to Take Control of Your Profits

- The 3-Step System to Scale Recurring Revenue
(Even If You’ve Never Sold a Membership Plan Before!)

- The #1 Mistake Dentists Make When Dropping PPOs (And How to Avoid It!)

LIVE Case Study: How One Dentist Went from PPO-Dependent to $500K+/Year in Recurring Revenue With a Membership Program!

In dentistry today, PPOs are not your friend, they hurt your cash flow, demolish your profit margins, jeopardize your patient relationships & use A.I. to deny claims!!

If I had an employee or partner that messed up my business like that, I would FIRE them ASAP! 

$47. No fluff. Just results.

You in?

“Are You In-Network?” = The Most Annoying Question in Dentistry

“Hi, do you take my insurance?”

You already know that’s code for:
“If you’re not in-network, I’m ghosting you harder than a failed first date.”

But here’s the truth bomb most dentists are afraid to admit:

Staying in-network is costing you way more than going out of network.

Crazy, right? But true.

PPO write-offs, admin costs, and the emotional toll of dealing with dental insurance out of network rejections is draining your profits and stressing out your team.

Going out of network sounds scary, but when you replace it with a BoomCloud™-powered membership model, you gain control of your revenue, your schedule, and your sanity.


Story: How Dr. Lana Went Out-of-Network, Launched a Membership Plan, and Boosted Revenue by 3X

Meet Dr. Lana Bennett. She’s a general dentist in Charlotte, NC who was drowning in PPO chaos.

She was writing off 37% of her production.

Her team spent 20+ hours/week on claims, pre-auths, and chasing down payments.

So she took the leap.

She dropped her worst PPOs, went dental insurance out of network—and launched her very own in-house membership plan with BoomCloud™.

Plan Name: “Lana Smile Club”
$42/month or $450/year
Included:

  • 2 cleanings/year

  • 1 emergency exam

  • 1 full set of x-rays

  • 20% off all other services

  • Bonus whitening for referrals

Within 9 months, here’s what happened:

Metric Before Membership After BoomCloud™
MRR $0 $18,200
Revenue per Patient $478 $1,160
Patient Retention 51% 89%
Admin Time on Insurance 22 hrs/week 6 hrs/week
New Patient Conversion 34% 73%

Spoiler alert: Patients didn’t care she was out-of-network.
They loved the value, clarity, and ease of her membership program.

Go Out-of-Network and Grow MRR with a Membership Plan Patients Love

Going dental insurance out of network doesn’t mean you’ll lose patients.
It means you’ll stop losing money.

And the easiest way to retain patients, even out-of-network?

Launch a custom membership plan with BoomCloud™.

BoomCloud™ gives you:

  • A beautiful, branded membership program

  • Real-time MRR & ARR dashboards

  • Automated billing & renewals

  • Mobile-friendly patient signup flows

  • ⚖️ Legal-compliant templates for your state

  • Marketing tools to promote like a boss

Build your plan with BoomCloud™ today


From Fear of Going Out-of-Network to Total Freedom

Dr. Lana used to believe:
“If I go out-of-network, I’ll lose all my patients.”

But when she reviewed her write-offs and admin time, she had an “aha” moment.

She realized:

  • PPOs were her biggest source of stress and lowest ROI

  • Insurance didn’t help patients—it confused them

  • People wanted VALUE, not network validation

Now? She doesn’t beg PPOs for scraps.
She offers value-packed membership plans people are excited to pay for.


The Real Cost of Dental Insurance Out of Network PPO Participation

Here’s what PPOs are actually doing to your business:

  • Write-offs of 30–50% of your full fee

  • Weeks to months waiting for reimbursements

  • Staff burnout from appeal/rework cycles

  • Hidden costs that steal profit silently

**Out-of-network practices that implement a membership plan recover this lost revenue—**and then some.


Why Membership Plans Make Dental Insurance Out of Network Totally Workable

Your patients don’t need Aetna.

They need access to care, affordable preventive services, and clear pricing.

That’s exactly what BoomCloud™ makes easy.

Patients LOVE:

  • Easy monthly pricing

  • Transparent benefits

  • No surprise bills

  • Easy booking

  • Discounted treatments they actually use

And YOU love:

  • Recurring revenue

  • Better treatment acceptance

  • Patient retention

  • ️ Less admin nonsense


MRR + ARR: Recurring Revenue > PPO Payouts

Let’s run the numbers.

‍⚕️ 350 members x $42/month = $14,700 MRR
That’s $176,400 ARR—without sending a single claim to Delta Dental.

Meanwhile, you offer value, keep your sanity, and grow faster without insurance handcuffs.


Revenue Per Patient: The Metric You MUST Track (Especially Out-of-Network)

The best practices in the country don’t obsess over new patients.

They focus on maximizing revenue per existing patient.

Patient Type Avg Annual Spend Retention Lifetime Value
PPO Patient $420 2 years $840
Membership Patient $1,180 4+ years $4,720

Going out of network doesn’t shrink your business—it multiplies your margins.


BoomCloud™ Tools That Make Going Out-of-Network Easy AF

Custom Plan Builder
Stripe & Square Billing Integration
Mobile-Friendly Signup Page
Marketing Emails & Posters
MRR + ARR Dashboards
Compliance Documents by State
Referral Rewards + Promo Codes

Everything you need to transition from insurance prisoner to recurring revenue boss.

Launch your plan now


Cool Ideas to Replace Out-of-Network Plans With Your Own

Preventive Club – $29/mo – 2 cleanings, 1 exam, 1 x-ray
‍‍‍ Family Plan – $99/mo – Covers 4 members
Cosmetic Plan – $49/mo – Whitening + elective discounts
VIP Smile Club – $69/mo – Priority access, 25% off treatment

All launchable in under an hour with BoomCloud™.


FAQs About Going Out-of-Network With Memberships

Will I lose all my patients if I go out-of-network?
Nope. Not if you offer a valuable, easy-to-understand membership plan. Most patients care more about YOU than their insurance.

Is it legal to offer my own plan?
Yes. BoomCloud™ includes legal templates and compliance tools specific to your state.

Can I still accept insurance even with a membership plan?
Yes! Many dentists are hybrid—phasing out bad PPOs while keeping some and offering memberships as a better option.

Do patients really like this model?
They love it. Especially those who are uninsured or tired of insurance red tape. Expect better loyalty and case acceptance.

How long does it take to set up BoomCloud™?
Less than a day. Full onboarding support included.


Conclusion: Out-of-Network Is Not the End—It’s the Upgrade

You don’t have to stay stuck in the insurance hamster wheel.

Going dental insurance out of network is the ultimate power move—if you back it up with a killer membership plan that delivers real value.

BoomCloud™ is your toolkit.
MRR is your new favorite acronym.
And recurring revenue? Your ticket to freedom.

Visit BoomCloudApps.com and make the switch today


Inbound Link Suggestions:

Outbound Link Suggestions:


My Top Podcasts

How Smart Practice Owners Attract, Retain & Create Recurring Revenue

Get the book that’s helping over 65,000  practices ditch insurance, boost cash flow, and create financial freedom with a patient membership program.

Membership Plans For Optometrists

vision-membership-plan-ebook Creating a patient membership plan is the smartest strategy to implement in your practice. You will increase patient satisfaction & loyalty, Increase predictable recurring revenue & increase sales!

Fire The PPOs!

Say goodbye to PPOs and hello to a thriving, independent dental practice. Don’t miss out – your journey to financial freedom starts here!

Subscribe to Our Podcasts!

Jordon Comstock

Author Bio

Jordon Comstock is the Founder & CEO of BoomCloud™, a software that allows practice, clinic & spa owners to build, manage and scale a membership program. This helps practice & clinic owners to create recurring revenue & improve loyalty via membership programs. Jordon is passionate about Music, Hawaii, Healthcare businesses like: dentistry, optometry, med spas and massage spas. Schedule a demo of BoomCloud™ and learn how membership programs can improve your business. Here are more dental books to improve your practice

Calculate Your Potential

with BoomCloud™

Recurring Revenue Growth Calculator

Discover the revenue potential of your practice’s membership plans. This calculator helps you project growth by analyzing key factors like patient volume, plan pricing, and service utilization. See how implementing a custom plan can boost your bottom line.

Revenue Calculator

 PPO Loss Calculator – How Much are YOU Losing?

Calculate the hidden costs of relying on traditional PPO plans. Our PPO Loss Calculator reveals the revenue you could be missing out on and helps you strategize for greater profitability with a membership-based model.

PPO Loss Calculator