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Concierge Dentist: How to Attract Patients and Transform Your Practice

January 09, 2025
Written by: Jordon Comstock

So, you want to become a concierge dentist, huh? Congratulations! You’re stepping into a world where exceptional care meets unparalleled patient loyalty. This isn’t your typical dental office—we’re talking VIP vibes, personalized care, and membership plans that make patients feel like royalty.

In this article, we’ll break down how to become a concierge dentist, why it’s a game-changer for both patients and practices, and how tools like BoomCloud™ help you build a thriving membership program. Ready? Let’s dive in.


What Is a Concierge Dentist?

A concierge dentist is all about delivering a high-touch, personalized experience. Forget insurance headaches and one-size-fits-all care—this model focuses on putting patients first while creating predictable revenue for your practice.


Why Patients Love Concierge Dentistry

  • Clear Pricing: No surprise bills or insurance red tape.
  • VIP Perks: Priority scheduling and personalized care plans.
  • Ongoing Value: Membership plans that make dental care affordable and consistent.

Why Practices Thrive as Concierge Dentists

  • Steady Revenue: Membership plans create predictable income streams.
  • Loyal Patients: Happy patients stick around and refer others.
  • Simplified Operations: Less time chasing insurance claims means more time for patient care.

How to Become a Concierge Dentist

Becoming a concierge dentist isn’t as complicated as you think. With the right strategies and tools, you can transform your practice into a patient-focused, revenue-boosting machine.


1. Launch a Patient Membership Program

Membership plans are the backbone of concierge dentistry. They replace traditional insurance models with a simple, transparent subscription service.

Membership Plan Examples

  • Basic Plan: $30/month for cleanings, exams, and X-rays.
  • Premium Plan: $60/month for preventive care plus 20% off major treatments.
  • VIP Plan: $100/month for priority scheduling, cosmetic services, and routine care.

Benefits of Membership Plans for Practices

  • MRR (Monthly Recurring Revenue): Steady income you can count on.
  • Higher Case Acceptance: Discounts make treatments more appealing.
  • Loyal Patients: Members are more likely to stay and refer others.

2. Tap Into Small Business Outreach

Partnering with local businesses is a great way to grow your membership base. Many small business employees lack dental insurance and are eager for affordable care options.

How to Do It:

  • Offer group discounts to local companies.
  • Use tools like Weave to communicate with business owners and their employees.
  • Highlight the convenience and affordability of your membership plan.

3. Dominate Digital Marketing

Patients are already searching for “concierge dentist near me.” Your job is to make sure they find you.

Digital Marketing Musts:

  • SEO: Optimize your website for keywords like “affordable dental care” and “concierge dentist.”
  • PPC Ads: Run Google Ads targeting patients actively looking for care.
  • Social Media: Share testimonials, membership perks, and success stories on Instagram and Facebook.

4. Build Trust with Community Marketing

Nothing builds loyalty like showing patients you care about your community.

Ideas to Try:

  • Host free dental care days for underserved populations.
  • Sponsor local events or charities.
  • Partner with other businesses to co-host wellness events.

Case Study: How 7 to 7 Dental Became Membership Champions

Justin Koch and his team at 7 to 7 Dental mastered the concierge model, scaling their membership program to over $1 million ARR with the help of BoomCloud™.


How They Did It:

Step 1: Build a Membership Plan

Justin designed plans tailored to his Ideal Customer Profile (ICP): patients seeking high-quality, hassle-free care.

Step 2: Leverage Local Partnerships

They partnered with small businesses, offering group discounts to attract hundreds of loyal members.

Step 3: Go Big Online

From PPC ads to engaging social media content, 7 to 7 Dental made their membership program impossible to ignore.

Step 4: Engage the Community

By sponsoring events and hosting free care days, they built trust and visibility in their local area.


Results with BoomCloud™

  • Active Members: 2,200 patients.
  • MRR: $85,000.
  • ARR: Over $1 million.
  • Case Acceptance: Increased by 50%.

Justin says, “BoomCloud™ made it easy to scale our membership program and grow our practice faster than we ever thought possible.”


Why BoomCloud™ Is Essential for Concierge Dentists

Managing a membership program can feel overwhelming—but not with BoomCloud™.

What BoomCloud™ Offers:

  • Automation: Handles renewals, billing, and tracking seamlessly.
  • Customization: Tailor plans to fit your patients’ needs.
  • Data Insights: Real-time metrics on revenue, members, and renewals.

FAQs

What is a concierge dentist?
A concierge dentist offers VIP care with personalized treatment plans and membership options, focusing on exceptional patient experiences.

How does BoomCloud™ help with membership plans?
BoomCloud™ automates renewals, tracks revenue, and simplifies membership management, making it easy to scale your program.

What are the benefits of membership plans for patients?
Patients enjoy affordable care, exclusive perks, and no insurance hassles.

Can small practices become concierge dentists?
Absolutely! The concierge model and membership plans are scalable for practices of any size.

How quickly can I grow my patient base with these strategies?
Most practices see significant growth within 6–12 months when implementing these strategies effectively.


Final Call to Action: Build Your Concierge Dental Practice with BoomCloud™

Ready to transform your practice and become a concierge dentist? Follow the lead of 7 to 7 Dental and use BoomCloud™ to attract patients, build loyalty, and boost revenue.

Click HERE to schedule your free demo and start growing your dream practice today.


Resources:

My Top Podcasts

Download "The Million Dollar Dental Membership Plan" E-book!

Learn tactics and strategies from practices that have built a million dollars in recurring revenue from their membership subscriptions alone! Creating a patient membership plan is the smartest strategy to implment in your practice. You will increase patient satisfaction & loyalty, Increase predictable recurring revenue & improve your case acceptence by 3X with members. Download the book Now!

Membership Plans For Optometrists

vision-membership-plan-ebook Learn tactics and strategies from practices that have built a million dollars in recurring revenue from their membership subscriptions alone! Creating a patient membership plan is the smartest strategy to implement in your practice. You will increase patient satisfaction & loyalty, Increase predictable recurring revenue & improve your case acceptence by 3X with members. Download the book Now!

What is BoomCloud™?

BoomCloud is a software platform that allows you to create, manage & grow your own membership program. Build unlimited plans, track recurring revenue, active members metrics. Integrate your online membership enrollment with your website & start growing recurring revenue. Schedule a demo!

Fire The PPOs With These Proven Strategies!

Discover how to break free from the grip of PPOs and transform your practice into a thriving, profitable business. Imagine better cash flow, higher profits, and stronger patient relationships. It’s not a dream – it’s a reality waiting for you.

Say goodbye to PPOs and hello to a thriving, independent dental practice. Don’t miss out – your journey to financial freedom starts here!

Watch a BoomCloud™ Demo

Power your patient membership program, Create recurring revenue, improve patient loyalty & maximize patient spend. 

Subscribe to Our Podcasts!

Jordon Comstock

Author Bio

Jordon Comstock is the Founder & CEO of BoomCloud™, a software that allows practice, clinic & spa owners to build, manage and scale a membership program. This helps practice & clinic owners to create recurring revenue & improve loyalty via membership programs. Jordon is passionate about Music, Hawaii, Healthcare businesses like: dentistry, optometry, med spas and massage spas. Schedule a demo of BoomCloud™ and learn how membership programs can improve your business. Here are more dental books to improve your practice

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Calculate the hidden costs of relying on traditional PPO plans. Our PPO Loss Calculator reveals the revenue you could be missing out on and helps you strategize for greater profitability with a membership-based model.

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