Dental Software Cloud Based” + Membership Plans Turn a Dental Practice into a Recurring Revenue Machine

September 28, 2025
Topics: Dental
Written by: Lisa Rasmussen

Picture this: You walk into Starbucks, order your usual latte, and swipe a monthly subscription.

They don’t charge you extra for every single coffee — it’s predictable. You show up, get your caffeine fix, and move on.

Now imagine doing the same in your dental practice: your patients are on a subscription, they show up like clockwork, they say “yes” to treatments without feigning shock at the price, and your revenue becomes predictable — no more gambling on new patients or begging insurance to pay you.

That’s not a pipe dream. That’s what cloud‑based dental software + a smart membership plan can deliver. And yes — it’s here, it’s working, and your competitors are either doing it or will be soon.


Story

Let me tell you about Dr. Lauren Mitchell (not made up — BoomCloud™ users report stories like this). Before membership programs, she survived month to month. A low case acceptance, unpredictable insurance reimbursements, patients skipping treatments — you know the drill.

She implemented a membership plan using a cloud‑friendly membership software (i.e. BoomCloud™). Within 18 months she had:

  • 1,043 active members

  • MRR (Monthly Recurring Revenue) of ~$46,935

  • ARR (Annual Recurring Revenue) hitting ~$563,220

  • Patients that spent 2× to 4× more than traditional insurance patients BoomCloud™

Her cash flow stabilized. Her staff stopped chasing AR. Her treatment acceptance soared. And most importantly, her patients got the care they needed instead of delaying “because insurance won’t cover it.”

That was her “aha” moment: dental isn’t a one‑off sale business. It’s a relationship business. And recurring membership patients are the highest ROI relationships you can build.


The Problem

Oh, the pains are real:

  • Insurance write‑offs, delays, appeals, rejections — a time and cash suck

  • Uninsured patients or patients “waiting” until something breaks

  • No predictable revenue — one “bad month” can tank profitability

  • Low treatment acceptance among “insurance patients” (they lean on coverage)

  • Front desk constantly chasing billing, follow up, late payments

When your revenue depends on volume and insurance, you’re reactive. You’re a hamster on the wheel. The solution? Flip the model: less dependence on volume, more on depth — i.e. optimize revenue per patient through membership.


Here’s the straightforward pitch: use cloud‑based dental software + membership platform (like BoomCloud™) to:

  • Automate billing, renewals, failed payment follow‑ups

  • Track MRR, ARR, churn, revenue per member, lifetime value

  • Design flexible membership tiers (monthly, yearly, family, VIP, etc.)

  • Integrate with your existing PMS / cloud dental systems

  • Enroll patients seamlessly (in office, online, via portal)

  • Train your team with scripts, campaigns, onboarding templates

All of this turns your practice into a subscription‑powered dental business, not just a service shop. And BoomCloud is built for exactly that. BoomCloud™+2BoomCloud™+2


Why Membership Increases Loyalty & Enables Treatment

When a patient pays a monthly fee, magical things happen:

  • They feel committed. Not like they’re “just getting a free checkup.”

  • They show up. No more skipping cleanings because “my insurance won’t cover it.”

  • They say “yes.” Because part of the decision is already paid for; the friction for extra treatment is lower.

  • You reduce no‑shows, boost retention, and improve preventive compliance.

  • You remove the “insurance excuse” out of the equation.

Loyalty is built when patients see value every month, not just when they have pain. And your job is to deliver that reliably.


MRR, ARR & Revenue Per Patient Explained

You can’t manage what you don’t measure. In membership systems, these metrics become your north stars:

  • MRR (Monthly Recurring Revenue): how much recurring membership revenue you collect each month

  • ARR (Annual Recurring Revenue): MRR × 12 (adjusted for churn / declines)

  • Revenue per Member / Revenue per Patient (RPP): how much treatment + membership revenue each member generates, on average

  • Churn / Retention: how many members cancel each month / year

  • Lifetime Value (LTV): how much a member spends over the lifetime of their membership

Using BoomCloud™, practices see:

The key shift is: don’t chase volume, optimize the revenue from each patient you already have.


Case Study: 7 to 7 Dental & BoomCloud™

(This one’s lifted from BoomCloud’s own showcase) BoomCloud™+1

  • Locations: 9 clinic sites

  • Active members: ~3,484

  • MRR: $156,780

  • ARR: ~$1,881,360

They built a membership engine using BoomCloud:

  • Tiered plans (monthly, yearly, family bundles)

  • Promotion at every patient touch point (front desk, hygiene, phone, website)

  • Team alignment so membership is part of their identity, not a side hustle

  • Dashboard to monitor MRR, churn, growth

Outcome: membership patients became revenue engines. No‑show rates dropped. Predictability increased. The practice went from chasing insurance to owning a recurring revenue machine.

They also reduced dependency on PPOs, thereby regaining pricing control and margin.


The Best Way to Grow a Practice: Optimize Revenue Per Patient

Hear me loud: the fastest, safest growth lever isn’t “more new patients.” It’s more revenue per patient.

Why?

  • Cost to acquire a new patient is high (marketing, time, discounting).

  • New patients have onboarding friction, trust barriers, lower average spend initially.

  • Your existing patients are already warmed up, with trust, willingness to spend, and history.

So you:

  1. Convert existing patients (especially uninsured / inactive ones) into members

  2. Increase case acceptance within members

  3. Use tiers and upsells (e.g. VIP, cosmetic, whitening add-ons)

  4. Use the membership as a bridge to treatment, not just preventive

  5. Automate and scale with cloud software

When your RPP doubles or quadruples, you don’t need to double your patient base — your revenue does the heavy lifting.


Implementation Tips & Mistake Avoidance

To make this work (and avoid rookie errors), here’s how top practices do it:

  • Start simple. Launch with a basic preventive + exam plan. Don’t overcomplicate.

  • Offer tiers. Some patients want basic. Some want VIP. Let them choose.

  • Train your team (scripts!). The front desk & hygiene team must live this.

  • Automate everything. Billing, renewals, failed payment follow-ups. Use software (BoomCloud) to do it.

  • Promote widely. Website, front desk, phone scripts, emails, social media.

  • Track metrics. Monitor MRR, churn, revenue per member, retention. Optimize.

  • Iterate. Adjust pricing, benefits, enrollment flows.

  • Integrate with your PMS / cloud software. Don’t build a silo.

Avoid:

  • Too many plan choices (decision paralysis)

  • Hidden fines, surprises, complexity

  • Weak onboarding — patients must “feel” membership

  • No tracking or measuring — you’ll be flying blind


You’ve read about what membership + cloud dental software can do. Now let’s turn it into action:

  • Use BoomCloud™ to build, manage, automate, and scale your membership program

  • Turn your practice into a recurring revenue engine, not a hit‑or‑miss arcade

  • Automate billing, track MRR/ARR, monitor churn, optimize RPP

  • Grow by elevating patients, not just adding them

Ready to see it in action?

Download the million‑dollar membership plan ebook — templates, strategies, copy you can swipe
https://boomcloud.myclickfunnels.com/million-dollar-book

Take The Six-Figure Patient Membership Plan Course — training to design, launch, scale
https://www.boomcloudapp.com/six-figure-membership-course

Schedule a Demo of BoomCloud™ & Learn how to manage & grow
https://boomcloudapps.com/demo-schedule

Create Your BoomCloud™ Account For FREE
https://www.boomcloudapp.com/main-online-demo-and-sign-up-page

If you want your practice to stop being hostage to insurance and start earning what it deserves — recurring revenue, loyal patients, and optimized spend — this is your blueprint.


FAQs

How many members do I need before the plan “pays off”?
It depends on your pricing, base patient count, and fixed overheads. Many practices see meaningful MRR within 3–6 months at ~200–300 members.

Will patients balk at paying monthly for dental care?
Some will, but many won’t — especially when you package value (exams, cleanings, discounts) clearly. Over time, they see it as the “normal way” to access care.

Can small practices or solo docs do this?
Absolutely. The membership concept scales up/down. The key is value, communication, and execution — not size.

What happens when a patient cancels?
You track churn, analyze patterns, and often re‑enroll them. Many systems (like BoomCloud) handle failed payments, renewals, reactivation flows automatically.

Do I have to replace my existing dental software?
No. Membership software like BoomCloud integrates with many existing cloud or on-prem systems so you don’t rip out everything. BoomCloud™+1

Is this just a fad or future of dental?
This is the evolution. As insurance becomes more onerous and patients expect subscription models, cloud + membership is where bold practices win.


Conclusion

Switching to a dental software cloud based + membership model is not a gimmick — it’s a paradigm shift. It turns your relationship with patients from transactional to subscription. It transforms your practice from unpredictable to predictable. And it gives you control, margin, and growth without being hostage to insurance and acquisition costs.

Remember Dr. Lauren’s story, or 7 to 7 Dental’s results — thousands of practices are already riding this wave. The data is clear: membership patients spend 2–4× more, retention soars, AR drops, and cash flow stabilizes.

The real growth lever isn’t more patients — it’s more revenue per patient. Use cloud software + membership automation to unlock that.

If you’re serious about scaling smarter (not just harder), those links above are your first steps. Let’s make your software not just manage, but multiply your practice revenue.

Download the million‑dollar membership plan ebook — https://boomcloud.myclickfunnels.com/million-dollar-book
Take The Six‑Figure Patient Membership Plan Course — https://www.boomcloudapp.com/six-figure-membership-course
Schedule a Demo of BoomCloud™ & Learn how to manage & grow your membership plan — https://boomcloudapps.com/demo-schedule
Create Your BoomCloud™ Account For FREE — https://www.boomcloudapp.com/main-online-demo-and-sign-up-page

Let’s build your recurring revenue engine — no more surprises, no more chasing insurance, just growth you can count on.

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Jordon Comstock

Author Bio

Jordon Comstock is the Founder & CEO of BoomCloud™, a software that allows practice, clinic & spa owners to build, manage and scale a membership program. This helps practice & clinic owners to create recurring revenue & improve loyalty via membership programs. Jordon is passionate about Music, Hawaii, Healthcare businesses like: dentistry, optometry, med spas and massage spas. Schedule a demo of BoomCloud™ and learn how membership programs can improve your business. Here are more dental books to improve your practice

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