The Only Dental Marketing Plan Template You’ll Ever Need To Print Predictable Revenue (While Patients Cheer!)

June 21, 2025
Topics: Dental
Written by: Keilani

How Smart Practice Owners Are Ditching PPOs and Adding $500K+ in Recurring Revenue

Join our exclusive course and discover the proven strategies that practices use to add $10,000+ in monthly recurring revenue with patient membership plans. Dr. Evans took this course and now has over 800 members and $37,000/mo of predictable recurring revenue. Watch this webinar before we take it down in 24 hours.

This course normally sells for $297.

But right now, I’m giving you access for just $47.

That’s cheaper than a hygiene cleaning.

And it could be the most profitable $47 you ever spend.

Get the Course Here → The Six-Figure Membership Plan Course

What You Will Learn:

- How to Build a Membership Plan That Pays You Monthly (Even While You Sleep!)

- Why PPOs Are Stealing Your Revenue—And How to Take Control of Your Profits

- The 3-Step System to Scale Recurring Revenue
(Even If You’ve Never Sold a Membership Plan Before!)

- The #1 Mistake Dentists Make When Dropping PPOs (And How to Avoid It!)

LIVE Case Study: How One Dentist Went from PPO-Dependent to $500K+/Year in Recurring Revenue With a Membership Program!

In dentistry today, PPOs are not your friend, they hurt your cash flow, demolish your profit margins, jeopardize your patient relationships & use A.I. to deny claims!!

If I had an employee or partner that messed up my business like that, I would FIRE them ASAP! 

$47. No fluff. Just results.

You in?

Hey doc — quick pop quiz:

Do you really have a dental marketing plan template, or just a dusty binder full of half-finished ideas from your last “strategy day”?

Be honest.

Most dental practices treat marketing like a last-minute filling:
Painful. Rushed. And you dread doing it again.

The fix?
A bulletproof dental marketing plan template that’s simple, repeatable, and — wait for it — prints MONEY. Yes, I said it.

Time to trade weak ads for predictable cash flow. Welcome to the Jordan Comstock (and Dan Kennedy)-approved blueprint you’ll wish you had five years ago.


Meet Dr. Brian — the king of winging it.

Before he had a real dental marketing plan template, his “plan” looked like this:
❌ Boost a Facebook post here and there.
❌ Mail a postcard when the patient flow dipped.
❌ Run a weak “$49 Exam Special” when hygiene got slow.

Guess what?
It worked. Kinda.
New patients came for cheap cleanings, ghosted before crowns, and Brian stressed about cash flow every month.

One night, he found BoomCloud™ — and my rants about how a membership plan is the real marketing plan.

Boom. Epiphany:
“I don’t need to chase strangers. I need a plug-and-play plan that turns patients into loyal subscribers who pay me every month — before I even drill a molar!”


So, want Dr. Brian’s secret?

This article is your free, plug-and-play dental marketing plan template — and BoomCloud™ is how you automate it. Ready to build unstoppable MRR and ARR?

Let’s go.


Dan Kennedy taught us:

A plan without predictable cash flow is a plan to go broke.

Most dentists build marketing to get appointments.
Smart dentists build marketing to get subscribers.
BoomCloud™ is the subscription engine that makes this possible — and your new dental marketing plan template revolves around it.

The result?
Loyal patients.
Monthly Recurring Revenue (MRR).
Annual Recurring Revenue (ARR).
Freedom from insurance write-offs.


Real Stats That Prove It:

Membership patients spend 2–4X MORE per year than uninsured patients.
BoomCloud™ offices average $10k–$25k MRR in less than 18 months.
80% of members renew automatically.
Insurance AR drops by half.

This isn’t marketing fluff — it’s predictable profit.


The Ultimate Dental Marketing Plan Template (Steal This!):

Below is the only marketing plan you’ll ever need.
Break it up into Quarterly “Sprints” to keep it fun.


️ QUARTER 1 — “Build Your Base”

Create Your Membership Plan

  • Use BoomCloud™ to design 2–3 tiers.

  • Cover cleanings, exams, X-rays.

  • Offer discounts on crowns, implants, ortho.

Train Your Team

  • Everyone pitches the plan at every consult.

  • Use a simple script:
    “Most patients join our Smile Club — it covers check-ups and gives discounts on big work for a simple monthly fee. Want to join today?”

Update Website & Social

  • Add a “Join Now” button.

  • Share posts about zero surprise bills.

  • Use patient testimonials.


️ QUARTER 2 — “Attract & Convert”

Launch a Referral Program

  • $50 gift card for every new Smile Club sign-up a patient brings.

Run an Email Blast

  • Send a “Why Pay Insurance?” campaign.

  • Highlight: cleanings, check-ups, peace of mind.

Post Seasonal Promotions

  • e.g., Spring Whitening Special — free for new members only.


️ QUARTER 3 — “Boost Loyalty”

Monthly Member Perk

  • Give members a free fluoride treatment or whitening gel refill.

Member-Only Event

  • Host a “VIP Smile Night” with free snacks, raffle prizes.

Record Testimonials

  • Short patient stories: “Why I love my Smile Club!”


️ QUARTER 4 — “Scale & Automate”

Analyze Metrics

  • Use BoomCloud™ dashboard to check MRR & ARR.

Run a “Renew & Win” Contest

  • Renew early? Enter to win an iPad.

Celebrate Milestones

  • Every 100 members = team lunch, social shout-out.


Dr. Brian’s Exact Dental Marketing Plan Template (Real-World Example):

BEFORE:
❌ $1,500/month in Facebook ads → $0 predictable revenue.
❌ Insurance AR nightmare.
❌ Seasonal panic.

AFTER BOOMCLOUD™:
✅ $16,400 MRR on autopilot.
✅ 540 loyal Smile Club members.
✅ 85% crown acceptance rate.

He says, “Now my marketing plan is simple: keep the members happy and watch my bank account grow.”


Copy & Paste Dental Marketing Messages (Plug Into This Template!):

  • Welcome Text:
    “Welcome to our Smile Club! Your cleanings, exams & peace of mind are covered. Book online 24/7!”

  • Reactivation Email:
    “Haven’t seen you in a while? Rejoin our Smile Club by Friday and get a free whitening kit!”

  • Referral Script:
    “Bring in a friend! You both get $50 off when they join our Smile Club this month.”

  • Treatment Acceptance:
    “This crown would normally cost $1,500. Smile Club members save 15% — plus easy monthly payments!”


FAQs

Why is a dental marketing plan template important?
Because hope is not a strategy. This template locks in loyal, paying patients month after month.

Why wrap it around a membership plan?
Because predictable revenue beats unpredictable insurance drama — every time.

Does BoomCloud™ handle the tech?
Yes! Sign-ups, billing, renewals, HIPAA compliance — it’s the plug-and-play cash machine.

Do patients want this?
Absolutely! They binge Netflix, Amazon, and Spotify — they love subscriptions. Your practice is next.


Final Takeaway:

A dental marketing plan template is worthless if it doesn’t deliver consistent revenue.

This one does.
✅ Patients stay loyal.
✅ You get paid first.
✅ BoomCloud™ keeps it humming while you focus on dentistry — not chasing AR.

Plug it in. Scale it up. Smile big.


Ready to Make It Happen?

Download the Million-Dollar Membership Plan Ebook

Take The Six-Figure Patient Membership Plan Course

Schedule a Demo of BoomCloud™

✅ ✨ Create Your BoomCloud™ Account For FREE

My Top Podcasts

How Smart Practice Owners Attract, Retain & Create Recurring Revenue

Get the book that’s helping over 65,000  practices ditch insurance, boost cash flow, and create financial freedom with a patient membership program.

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vision-membership-plan-ebook Creating a patient membership plan is the smartest strategy to implement in your practice. You will increase patient satisfaction & loyalty, Increase predictable recurring revenue & increase sales!

Fire The PPOs!

Say goodbye to PPOs and hello to a thriving, independent dental practice. Don’t miss out – your journey to financial freedom starts here!

Subscribe to Our Podcasts!

Jordon Comstock

Author Bio

Jordon Comstock is the Founder & CEO of BoomCloud™, a software that allows practice, clinic & spa owners to build, manage and scale a membership program. This helps practice & clinic owners to create recurring revenue & improve loyalty via membership programs. Jordon is passionate about Music, Hawaii, Healthcare businesses like: dentistry, optometry, med spas and massage spas. Schedule a demo of BoomCloud™ and learn how membership programs can improve your business. Here are more dental books to improve your practice

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