Real Talk: Insurance is Killing Your Margins Lets talk about Chiropractic Membership Plans! Here’s the truth most chiropractors don’t want to admit: “You’re not running a business. You’re running a really stressful charity funded by PPOs.” You know the drill: You bill...
Let’s Be Honest: Most Dental Marketing Is Weak You’ve got a killer team, a beautiful practice, high-tech gear, and you’re still wondering: “Where the hell are my loyal patients?” You run new patient specials… they ghost.You accept 10+ PPOs… and get paid...
Real Talk: If You’re Losing More Patients Than You’re Keeping, You’re Bleeding Money You don’t have to be a marketing genius to know this: “It costs WAY more to get a new patient than it does to keep one.” Yet here we are — running “$49 new patient specials” while...
Let’s Get Real: You Don’t Have a New Patient Problem — You Have a Strategy Problem Let’s talk about the ultimate marketing question: How do you get more patients in a dental practice? Everyone and their marketing consultant is out here yelling: “You need more...
Your Website Isn’t a Digital Business Card — It’s a Freakin’ Funnel Let’s chat about optometric website marketing! Let me guess: Your website looks good. Nice colors. Sleek logo. You’ve got a fancy “Book Now” button in the top right. Cool. So… where’s the...
