A business strategy blog for dental, optometry, spa and wellness practice owners & their team members!
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How to Make Money as a Dentist Without Burning Out or Selling Your Soul to PPOs
You Didn’t Go to Dental School to Be an Overworked PPO Robot Let’s get real for a second. You were promised a life of prestige, profit, and personal fulfillment when you became a dentist. But now? You're staring down: 40% write-offs from PPOs Patients ghosting your treatment plans High overhead Insurance drama And a...
Can I Go to the Dentist Without Insurance? The Truth (and the Surprising Solution Most People Miss)
No Insurance? No Problem. (But Skip the Stress and the Tooth Fairy!) Let’s set the record straight:Over 100 million Americans ask “can I go to the dentist without insurance” every year. Most end up convinced they have two choices: Skip care and hope their toothache is just “seasonal allergies.” Take out a second...
Best Dental Savings Plan: The Real Secret to Big Smiles, Small Bills, and Lifetime Loyalty
Sick of Insurance Headaches? The Best Dental Savings Plan Isn’t What You Think Let’s be honest—Googling the “best dental savings plan” is usually code for “please, someone save me from the insurance mafia.”We’ve all been there: Insurance premiums that make your eyes water Fine print so tiny you need a microscope...
Best Dental Plans: The Ultimate Guide to Saving Your Smile (and Your Wallet) in 2025
Tired of Getting Burned by Insurance? The Best Dental Plans Are NOT What You Think Let’s cut to the chase—most people looking for the best dental plans are done with traditional dental insurance.Premiums go up, coverage goes down, and your “preventive visit” turns into a choose-your-own-bill adventure. Ready for a...
Best Dental Discount Plans: The Smart Way to Save on Your Smile (and How Practices Make It a Win-Win)
Still Buying Dental “Discount Cards”? Why the Best Dental Discount Plans Aren’t What You Think Let’s get real—most people searching “best dental discount plans” are tired of playing the dental insurance lottery. You know the drill: Sky-high premiums Denials for “pre-existing” cavities (huh?) Networks that only work...
Dental Office Text Messaging: The Secret to Fewer No-Shows, Happier Patients, and Wildly Predictable Revenue
Why Your Office Phone Is Killing Growth (and How a Simple Text Message Can Save the Day) Picture this:It’s 2025. You’re still calling patients to confirm appointments, leave voicemails, and play phone tag. Meanwhile, your competitors are using dental office text messaging to fill their schedule, drive loyalty, and 2x...
Dental Office Promotions Giveaways: 15 Genius Ideas to Turn Freebies Into Lifelong, High-Spending Patients
Tired of Free Toothbrushes and No-Show Newbies? How to Turn Giveaways Into Pure Practice Gold Let’s be real:If you’re still running dental office promotions giveaways like “free toothbrush for every new patient,” you’re basically throwing money into a black hole and hoping a unicorn comes out. But what if your next...
17 Wild Dental Office Promotion Ideas That’ll Actually Grow Your Practice (and Make Patients Rave!)
Bored of Boring Promos? Here’s How Smart Dental Offices Stand Out (and Double Their Revenue!) Let’s be honest—most dental office promotion ideas are about as exciting as watching fluoride dry. “$99 New Patient Special!” “Free toothbrush!” “We’ll clean your teeth AND your clock!”Sound familiar?If you want to actually...
Dental Office Manager: The Unsung Hero Who Makes Practices Profitable, Fun, and Freakishly Efficient
Meet the MVP in Scrubs—The Dental Office Manager (and Why Most Dentists Are Lost Without One) Let’s cut to the chase:You can have the best dentist in town, the fanciest equipment, and TikTok-worthy reception chairs…But if your dental office manager isn’t world-class?You’re one “forgotten insurance claim” away from...
Dental Office Management Training: The Secret to Explosive Growth, Happy Teams, and Revenue That Never Sleeps
Why Most Dental Offices Run Like a Circus (and How Killer Management Training Fixes It Fast) Let’s be real—most dental offices have at least a little chaos hiding under the surface. Phones ringing, patients double-booked, a billing nightmare in the back office, and a manager who’s also part-time therapist.Sound...
Dental Office Forms Templates: The Secret Weapon for Smarter, Richer, and WAY Less Stressful Dentistry
Paper Cuts or Profit—Which Side of Dental Office Forms Are You On? Let’s be real:Most dentists didn’t get into the biz to become paper-pushers. And yet—every day, front desks are buried under clipboards, insurance forms, HIPAA nightmares, and handwriting that looks like it lost a fight with a tornado. ✍️ But what if...
Live Dental CE Courses: Why “Sit, Listen, Yawn” Is Dead (and How to Turn Learning Into Revenue!)
Let’s face it—most dentists treat live dental CE courses like spinach. You know it’s good for you, but you’d rather be doing… well, almost anything else. But here’s the truth bomb: If you’re not using your CE time to build skills, connection, and fresh revenue streams, you’re missing the biggest growth lever in your...
IT Support for Dental Practice: The Real Reason Your Hygienist Is Panicking—And How to Fix It for Profit
You want the fun Jordon Comstock-style guide to the wild world of IT support for dental practice—and you want it to actually help you grow, not just “not crash.” Let’s face it: Most dental IT content is as dry as a cotton roll in July. But here’s the truth: great IT support isn’t just about avoiding downtime—it’s...
Instagram for Dentists: Are You Just Scrolling… or Building a Patient-Generating Machine?
Absolutely! Buckle up—because this isn’t your grandma’s social media guide. It’s your definitive, irreverent, fun, and results-focused playbook for “Instagram for Dentists”—with Jordon Comstock’s energy, Dan Kennedy-style persuasion, stats, and actual growth strategies (not “post more memes!”). By the end, you’ll...
Are Inhouse Dental Insurance Plans the Ultimate Growth Hack?
Alright dental warriors— Let’s bust out of the insurance box and talk straight about one of the most misunderstood money-makers in dentistry: inhouse dental insurance plans (a.k.a. dental membership plans). If you’re sick of begging insurance for crumbs, chasing unpaid claims, or watching uninsured patients ghost...
The Informed Consent Discussion for Extractions: Are You Just CYA… or Building a Loyalty Machine?
Let’s keep it real: Most informed consent discussions for extractions are about as riveting as reading the safety instructions on an airplane. You’re stuck in a room, explaining risks and benefits, hoping the patient doesn’t freak out, sign the form, and bail forever. But what if this “legal requirement” was actually...
“Dental Marketing Ideas for New Patients: Stop the Madness and Start Building Predictable Profits!”
You want new patients. So does every other dentist within a 10-mile radius. (And their grandmother.) You’ve tried Facebook ads, mailed coupons, free whitening for referrals, and—admit it—offered to personally clean teeth in a clown suit if it would fill your schedule.But let’s get real: Most “dental marketing ideas...
Dental Magazines: How the Oldest Dental Marketing Channel Can Fuel 21st Century Loyalty, Revenue, and Recurring Growth (and Why Membership is the New Cover Story!)
Let’s be honest: When’s the last time you actually read one of those dental magazines sitting in your office? Yeah, I know—maybe you leafed through an issue during a slow hygiene recall or while waiting for a burr change, but most end up as coasters, coffee spill catchers, or inspiration for your next “how not to...
Dental Informed Consent Forms: Are You Using Yours to Print Money (or Just to CYA)?
Be honest. For most dental teams, “dental informed consent forms” are about as exciting as last year’s trade show pens. But what if you could take that boring, legally-required doc and turn it into a gateway for patient loyalty, case acceptance, and recurring revenue? You’re thinking: “Yeah, right.”But stick with me,...
Dental Consent Forms PDF: Boost Patient Loyalty & Double Revenue With Membership Plans
“Another Day, Another Form… Or Is It?” Let’s face it. When most practices hear “dental consent forms PDF,” they picture a patient, half-paying attention, scribbling a signature just to get that filling over with. Most dentists don’t see an opportunity—they see a legal must-do. But what if every time a patient...
Dental Consent Forms for Fillings: Boost Patient Loyalty & Double Your Revenue with Membership Plans
Are You Still Stuck in the “Insurance Shuffle?” It’s 2025. If your practice is still fighting with insurance companies, wasting hours on denied claims, or watching patients ghost after their first filling—guess what? You’re losing money. Worse, you’re losing future treatment opportunities. Here’s the punchline:The...