A business strategy blog for dental, optometry, spa and wellness practice owners & their team members!

Hello! Welcome to September 14, 2025 - Make it a Rockin' Day!
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Dental Membership Plan Contract: Seal the Deal, Boost Revenue, and Ditch PPO Drama

Dental Membership Plan Contract: Seal the Deal, Boost Revenue, and Ditch PPO Drama

Let’s talk contracts—but hold the yawns and legal mumbo jumbo. We’re diving into the rock-and-roll side of dental membership plan contracts, the secret sauce that makes your practice more profitable, patient-friendly, and freedom-loving. Whether you're tired of the PPO treadmill or just want more control over your...

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Pediatric Dental Software: Say Goodbye to Chaos and Hello to Recurring Revenue

Pediatric Dental Software: Say Goodbye to Chaos and Hello to Recurring Revenue

Let’s be honest. Running a pediatric dental practice is like managing a circus where every clown wants a sticker, a sugar-free lollipop, and your undivided attention. Add the insurance paperwork pileup, and you’ve got yourself a three-ring headache. But what if I told you there’s a way to simplify the madness, ditch...

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The Ultimate “End-of-Year Insurance Letter” Template to Wow Your Dental Patients

The Ultimate “End-of-Year Insurance Letter” Template to Wow Your Dental Patients

Dear dental pros: If you’ve ever struggled to craft the perfect dental patient end of year insurance letter template, we’ve got your back. Sure, writing one might feel like pulling teeth (pun intended), but don’t worry—we’re bringing humor, clarity, and actionable ideas to help you craft a letter that gets patients...

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The Dental Narrative Template That Won’t Make You Lose Your Mind

The Dental Narrative Template That Won’t Make You Lose Your Mind

If you’ve ever stared at your keyboard trying to craft the perfect dental narrative for an insurance claim, you’re not alone. Writing these things is like trying to explain calculus to a cat—it’s painful, unnecessary, and leaves you questioning your career choices. But what if I told you there was a way to break free...

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Lead Management for Dentists: Stop Losing Patients Like Car Keys

Lead Management for Dentists: Stop Losing Patients Like Car Keys

How to Convert Leads, Keep Patients, and Ditch the Chaos Let’s talk about a common problem in the dental world: lead management. If you’re thinking, “Wait, I’m a dentist, not a car dealership—why do I need lead management?” Oh, friend, let me tell you. If you’re running a dental practice, you’re not just fixing...

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Purchasing a Dental Practice: How to Land a Goldmine, Not a Money Pit

Purchasing a Dental Practice: How to Land a Goldmine, Not a Money Pit

Congratulations, you ambitious dental entrepreneur! If you’re thinking about purchasing a dental practice, you’re probably dreaming of those sweet profits, loyal patients, and maybe even your face on a billboard (or at least the office coffee mug). But here’s the deal: buying a practice isn’t like picking up a used...

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The Ultimate Guide to a Dental Membership Plan Agreement

The Ultimate Guide to a Dental Membership Plan Agreement

 Get Loyal Patients, Massive Revenue, and a Killer Membership Plan—All Without the Insurance Nonsense Alright, dentists, optometrists, and wellness rockstars—lean in. I’m about to hit you with a truth bomb: Patient membership programs are the secret sauce to running a wildly successful practice. I’m talking recurring...

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The Ultimate Patient Retention Strategy: How to Keep Patients Hooked and Spending

The Ultimate Patient Retention Strategy: How to Keep Patients Hooked and Spending

Forget Chasing New Patients—Here’s How to Retain the Ones Who Actually Love You Listen up, my fellow warriors of the dental, optometry, and wellness trenches: patient retention is everything. I’m talking about loyalty, trust, and patients who keep coming back like your favorite pair of sweatpants. You know—the ones...

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Patient Acquisition Tools: Supercharge Your Practice Without Losing Your Sanity

Patient Acquisition Tools: Supercharge Your Practice Without Losing Your Sanity

Let’s be real for a sec. Patient acquisition is like dating—you spend time, money, and effort trying to make a killer first impression, hoping they’ll stick around for the long haul. Except in this case, the prize isn’t a second date—it’s patient loyalty, more revenue, and a smooth-running practice. But here’s the...

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Dental Marketing Examples That Actually Work: The Winning Formula for Growth and Revenue

Dental Marketing Examples That Actually Work: The Winning Formula for Growth and Revenue

If you’ve ever felt like your dental marketing is throwing spaghetti at the wall and praying something sticks, you’re not alone. Dentists across the land are bombarded with advice like, “You just need more likes on Facebook!” or “Run this one PPC ad, and BOOM, patients will rain down from the heavens!” Spoiler alert:...

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How to Attract New Patients to Your Dental Office (Without Losing Your Mind)

How to Attract New Patients to Your Dental Office (Without Losing Your Mind)

Let’s face it, getting new patients into your dental office is the holy grail of success. You’re not just running a dental practice—you’re running a business, a mini empire of oral health. But here’s the catch: the dental world is a cutthroat battlefield, and every practice down the street is fighting for those same...

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The Ultimate Dental Office Budget Template: Make Your Money Smile

The Ultimate Dental Office Budget Template: Make Your Money Smile

If your dental office budget looks like a toddler scribbled it with crayons during snack time, it’s time for an upgrade. Budgeting isn’t the sexy part of running a dental practice (unlike, say, transforming a patient’s grill into a Hollywood smile), but it’s what keeps the lights on and your practice thriving. And...

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The Ultimate Dental Marketing System: SEO, PPC, Memberships, and Other Magic

The Ultimate Dental Marketing System: SEO, PPC, Memberships, and Other Magic

Let’s face it: running a dental practice in today’s world without a robust marketing system is like trying to floss with a shoelace—awkward, ineffective, and probably painful. You need strategy, data, and (cue the drumroll) a marketing system that works 24/7 to bring in high-value patients. But wait—it’s not just...

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