A business strategy blog for dental, optometry, spa and wellness practice owners & their team members!
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The Wild Secret to 2X–4X Revenue: Dental Membership Direct Plans That Actually Work
Why Dental Practices Are Bleeding Profits—And Don’t Even Know It Dental membership direct. Let’s face it: PPOs are like leeches. They bleed your practice dry with shrinking reimbursements, ridiculous restrictions, and mountains of paperwork. Meanwhile, your patients delay treatment (or ghost you altogether) because...
What Is a Good Dental Case Acceptance Rate?
What Is a Good Dental Case Acceptance Rate? what is a good dental case acceptance rate? - If you’re asking this question, congrats—you’re thinking like a business owner, not just a clinician. Because while most dentists obsess over new patient numbers and production goals, the real revenue comes from how many...
Dental Implants Marketing: The No-B.S., Funnel-Driven, Recurring-Revenue Strategy That Grows Like Bone Graft on Steroids
Dental Implants Marketing Okay, let’s get this out of the way: if your dental implants marketing plan is just running a “$999 off dental implants” ad and praying someone with cash shows up—you’re doing it wrong. Sure, implants are big-ticket treatment. But this isn’t Vegas, and you’re not a slot machine. This is...
Chiropractic Personal Injury Marketing: How to Get More PI Patients Without Losing Your Mind
Chiropractic Personal Injury Marketing Let’s cut the whiplash here: if your chiropractic personal injury marketing consists of praying a PI attorney sends you a warm lead while you drop off gift baskets like it’s 1995 — you’re doing it wrong. ♂️ PI marketing isn’t just about networking with lawyers. It’s about...
Chiropractic Neuropathy Marketing: How to Attract Patients and Build Recurring Revenue
Chiropractic Neuropathy Marketing Let's dig into - chiropractic neuropathy marketing. Here’s the harsh truth: if you’re treating neuropathy but marketing like it’s 1999 — aka newspaper ads, boring brochures, and “Call us for a free consult” — then you’re not just missing opportunities. You’re watching high-value...
Optometry Internet Marketing: The Guide for Scaling Revenue Without Selling Your Soul to Insurance
Optometry Internet Marketing Let’s cut the crap. If your current optometry internet marketing strategy is a dusty website, a couple of generic social posts, and the occasional “back-to-school eye exam” special — then yeah, your digital presence is basically on life support. And if your growth plan is “wait for...
How to Grow My Chiropractic Practice: The No-B.S. Guide to Scaling Like a Boss
How to Grow My Chiropractic Practice Let’s face it — if you’ve ever Googled "how to grow my chiropractic practice," you’ve probably been smacked with: “Do spinal screenings at farmer’s markets!” “Give away free adjustments!” “Post more on Instagram!” No shade — but those are tactics, not strategy. I’m Jordon...
Want to Increase Patient Flow in Your Clinic Without Chasing Leads?
How to increase patient flow in clinic. Here’s a bitter truth pill coated in bubblegum-flavored honesty —Most clinics don’t have a marketing problem. They have a monetization problem. You don’t need a bigger billboard. You need better systems.You don’t need more leads. You need loyal patients who pay you every...
How to Improve Dental Industry with a $1M Membership Model
Want to Know How to Improve the Dental Industry? Burn the PPO Playbook Let’s be brutally honest for a second:The dental industry is kind of broken. Not root-canal-on-a-Monday broken... but Death-by-a-thousand-insurance-codes broken. Dentists graduate with high hopes and higher student debt, only to find themselves...
How to Get New Patients Dental Office: 7-Figure Membership Strategy
Want New Dental Patients Without Selling Your Soul? How to get new patients dental office? If you're a dentist, you’ve likely been seduced (or stalked) by Google Ads, zapped by PPC click prices, or guilted into Yelp Premium. Yet, your patient schedule still looks like a sad tumbleweed drifting across a desert of...
How to Get New Patients Without Selling Your Soul (Or Discounting Yourself to Death)
The Real Reason You’re Not Getting Enough New Patients Let’s get real for a second. You’ve probably tried everything to figure out how to get new patients: Google Ads? Expensive AF. Facebook specials? Attracts coupon hunters. “Free whitening for life”? Yep, people love free... until they ghost you after their first...
How to Get More Patients Into Your Practice (Without Begging, Discounting, or Breaking the Bank)
More Butts in Chairs (And Cash in the Bank) How to get more patients into your practice.Let’s be honest:Getting new patients feels a lot like dating in your 30s. They ghost. They’re picky. And they all want something “affordable.” Sound familiar? If you’ve ever asked yourself how to get more patients into your...
How to Get More Patients for Your Dental Office (While Boosting Revenue 4X Without Insurance Headaches)
More Patients = More Problems (Unless You Do THIS) How to get more patients for dental office. Let’s get this out of the way…If you think the answer to “how to get more patients for dental office” is just to buy more ads or hire a fancy SEO agency, you’re already bleeding cash. And yeah, ads work sometimes. SEO is...
How to Get More Dental Referrals (And Turn Your Practice Into a Word-of-Mouth Machine)
Referrals Are Sexy, Scalable… and Free Let’s be real for a second… You can throw thousands of bucks at ads, Google rankings, and influencers — and still end up with patients who ghost you after their free whitening tray. But guess what never fails?Referrals.That sweet, delicious moment when a new patient walks in and...
How to File a Claim with Delta Dental (Without Losing Your Mind or Your Money)
Dental Claims Don’t Have to Suck — Here's the Smarter Way to Get Paid If the phrase “submit claim to Delta Dental” sends chills down your spine and makes your front desk reach for the Advil, congrats — you’re a real dentist. Let’s be honest: Filing insurance claims is the dental version of paperwork purgatory. One...
How to Attract More Dental Patients (And Keep Them Spending 4X More!)
New Patients Are Cool… but You Know What’s Cooler? Patients Who Stick Around and Spend More How to attract more dental patients. Here’s the thing nobody wants to say out loud:Most dental marketing is a money pit. You throw $2,500/month into Google Ads, get a handful of new patients, and half of them ghost you after...
How to Appeal a Delta Dental Claim (Without Losing Your Mind or Your Money)
Tired of Getting Screwed by Insurance? You're Not Alone. How to appeal a delta dental claim. If you’ve ever had a Delta Dental claim denied, underpaid, or lost in the Bermuda Triangle of insurance bureaucracy, this one’s for you. Here’s the reality: Dental insurance doesn’t exist to help you — it exists to maximize...
How Much Does a Dentist Make Owning Their Own Practice? The Untold Truth + The $360K Passive Profit Hack
Owning a Dental Practice—Path to Wealth or Road to Burnout? How much does a dentist make owning their own practice? So, you're fresh out of dental school or deep into the trenches of practice ownership, asking the million-dollar question: “How much does a dentist make owning their own practice?” Here’s the answer no...
How Do You Promote Teeth Whitening? 3X Your Revenue with THIS Bold Move
Why Most Teeth Whitening Promotions Flop… and How to Fix It with Predictable Cash Flow How do you promote teeth whitening? Here’s the cold, enamel-polishing truth: Most dental clinics are promoting teeth whitening like it’s 2006. “$99 special!” “Free whitening with cleaning!” “Limited-time deal!” — all shouted in...
How to Promote Dental Clinic with Membership Program
The Hidden Problem Bleeding Dental Clinics Dry: How do you promote a dental clinic? Imagine you're a dentist running a beautiful clinic. Polished floors, front desk staff smiling, and a shiny new laser sitting in the corner. But... you're broke. Not because you're not working. Oh no, you're grinding — doing hygiene...
Veterinary Software That Pays You Back: Why BoomCloud™ Delivers the Best ROI in the Industry
Veterinary Software Let’s be real: most veterinary software systems are glorified schedulers and digital file cabinets. Sure, they help organize patient records and track appointments—but they don’t build wealth, grow MRR, or help you scale your practice like a subscription model. That’s why I created BoomCloud™—the...