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A business strategy blog for dental, optometry, spa and wellness practice owners & their team members!

Hello! Welcome to January 26, 2025 - Make it a Rockin' Day!

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Advertising for Optometrists: How to Make Your Practice Stand Out

Advertising for Optometrists: How to Make Your Practice Stand Out

Hey, optometrists! Are you tired of seeing (pun intended) lackluster results from your marketing efforts? Let’s be real. People don’t usually wake up in the morning and think, “You know what sounds fun today? An eye exam!” Nope. For most folks, it’s not top-of-mind. But that’s where you come in with advertising that...

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Advertising to Uninsured Patients: How to Grow Your Practice and Make Dental Care Accessible

Advertising to Uninsured Patients: How to Grow Your Practice and Make Dental Care Accessible

Alright, let’s get real. Advertising to uninsured patients is sooo important for your practice. If you’ve been in the dental game for a while, you know the sigh patients give when they realize their treatment isn’t covered by insurance. And let’s face it: about 100 million Americans skip dental visits because they’re...

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Marketing Plan for Pediatric Dental Offices: Why a Patient Membership Program Is Your Secret Sauce

Marketing Plan for Pediatric Dental Offices: Why a Patient Membership Program Is Your Secret Sauce

Cue the catchy podcast intro music—maybe with some lively ukulele and a few kids’ giggles mixed in. Why? Because we're diving into the high-energy, laugh-so-you-don't-cry world of marketing plan for pediatric dental offices! Oh, and spoiler alert: We're also revealing why a patient membership program is the ultimate...

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How to Drop Dental Insurance: 6 Tips to Break Free from PPO Chains

How to Drop Dental Insurance: 6 Tips to Break Free from PPO Chains

How to Drop Dental Insurance Alright, fellow dental renegades, let’s get one thing straight & talk about how to drop dental insurance: Insurance companies are not your friends. They’re more like the annoying ex who ghosts you when it’s time to pay up. They’re sucking your profits dry and making it impossible for...

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Dental Marketing Calendar: How to Stay Organized and Keep Your Practice Thriving

Dental Marketing Calendar: How to Stay Organized and Keep Your Practice Thriving

If you’re running a dental practice and still treating marketing like an afterthought, it’s time to level up. Trust me—throwing out random Facebook posts and hoping for the best isn’t going to cut it. It’s like trying to floss once a month and expecting your hygienist to be impressed. Spoiler alert: she’s not. The...

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How to Use AI & ChatGPT for Dental Blog Ideas (with a Winning SEO Strategy!)

How to Use AI & ChatGPT for Dental Blog Ideas (with a Winning SEO Strategy!)

Creating blog ideas &  content for your dental practice doesn't have to feel like pulling teeth. With tools like ChatGPT and a solid SEO process, you can consistently produce unique, engaging content that Google and your readers will love. Here’s a step-by-step guide that combines AI with your proven strategy to...

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How to Get New Dental Patients Guaranteed: The Ultimate Playbook for Your Practice

How to Get New Dental Patients Guaranteed: The Ultimate Playbook for Your Practice

Introduction: Getting New Patients Without Begging or Doing the Floss Dance Let’s face it: We all think about how to get new dental patients guaranteed! Getting new dental patients can feel like trying to win a reality TV show—you put on your best smile and hope for the best. But guess what? There are ways to...

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Dental Implant Marketing Ideas That’ll Make Your Revenue Smile

Dental Implant Marketing Ideas That’ll Make Your Revenue Smile

Introduction: Because Your Implants Deserve Better Than Boring Marketing Look, dental implants aren’t just any procedure—they’re the holy grail of dentistry. We’re talking high-ticket, life-changing, grill-transforming miracles. But getting patients to book implant consultations isn’t as simple as posting a blurry...

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The Best Dental Software for a Healthy ROI: Tools That Make It Rain Revenue

The Best Dental Software for a Healthy ROI: Tools That Make It Rain Revenue

Introduction: Dental Software That’s More Profitable Than a Gold Tooth Let’s get one thing straight: not all dental software is created equal. Some of it is as outdated as a rotary phone and does nothing but collect digital dust. But the best dental software? Oh, it’s a revenue-driving, patient-seducing,...

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Dental Treatment Plan Template

Dental Treatment Plan Template

Dental Treatment Plan Template What Is a Dental Treatment Plan Template? A dental treatment plan template is a structured document that outlines recommended dental treatments for a patient. It includes information on dental issues, proposed procedures, timelines, and cost estimates. Such templates ensure that both...

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Creating an Effective Dental Treatment Plan Sample

Creating an Effective Dental Treatment Plan Sample

Creating an Effective Dental Treatment Plan Sample to Improve Case Acceptance When it comes to helping patients understand the value and necessity of their dental care, nothing beats a well-structured dental treatment plan sample. For many patients, the thought of extensive dental work can be overwhelming, especially...

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