Alright, dental pros, listen up! Before you start throwing wads of cash at Facebook ads, Google PPC campaigns, and that fancy new billboard on Main Street, let’s take a pause. If your patient experience isn’t stellar, your marketing dollars might as well be tossed into the trash chute of the Death Star. Marketing...

Alright, dentists, let’s get real & talk about Dental Industry KPIs. When was the last time you looked at your practice's KPIs? I know—“KPIs” sounds like some corporate mumbo-jumbo cooked up by a guy in a suit who’s never held a scaler in his life. But here’s the deal: Key Performance Indicators (KPIs) are the...

Let’s face it: attracting more dental patients can feel like running on a hamster wheel, Let's Get More Dental Patients. You hustle to get new people through the door, only to realize that PPOs are eating your profits faster than a kid at a candy store post-Halloween. Sound familiar? Here’s the deal—if you want to...

Let’s get real for a second & discuss your dental office new patient value. You know what’s scarier than pulling a wisdom tooth on a Monday morning? Patient acquisition costs (PAC) and invisible write-offs chewing through your hard-earned profits. Yep, PPOs, I’m looking at you. It’s time to put on your game face,...

Hey there, dental rockstars! Let’s talk about How to Increase Dental Practice Revenue. More specifically, let’s talk about how to rake in more dough while making your patients happier, healthier, and fiercely loyal to your practice. It’s time to level up, ditch some bad habits (PPOs, looking at you), and create a...

Alright, folks. Let’s talk about the unsung heroes of your dental practice—your hygiene department & dental hygiene production goals. That’s right, the department often seen as a necessary evil, slogging through cleanings and recall appointments. But here’s the kicker: your hygiene department can (and should) be...

Hey, dentists, remember the good ol’ days when marketing wasn’t just a social media arms race? When people actually opened their mailboxes instead of deleting emails faster than you can say "spam"? Well, guess what? Dental direct mail marketing is back, and it’s bigger, badder, and smarter than ever. And no, I’m not...

Let’s cut the small talk: dental offices aren’t exactly Disney World. Patients aren’t fist-pumping on the way to their six-month cleaning. That’s where Dental Office Giveaway Ideas come in. But not the boring kind (looking at you, branded pens). I’m talking about creative, exciting marketing promotions that not only...

Let’s face it—PPOs are like the annoying middleman in every cheesy rom-com. They take too much, deliver too little, and somehow still think you’re lucky to have them. Spoiler alert: you’re not. If you’re tired of their game, it’s time to swipe left and start building your own in-house dental discount plan. Think of...

Creating an in-house dental savings plan is like designing the ultimate VIP club for your patients—without the velvet ropes, cover charges, or overpriced martinis. It’s your golden ticket to predictable revenue, patient loyalty, and freedom from the soul-sucking grip of PPOs. Sound good? Heck yeah, it does! But...