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The Revenue & Retention Blog
A business strategy blog for dental, optometry, spa and wellness practice owners & their team members.
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How to Drop PPOs in One Day Without Ruining Your Dental Practice
Most consultants advise slowly phasing out managed care plans over years, but ripping off the band-aid in a single move is possible when your practice meets specific criteria. Here is how one solo dentist dropped every PPO contract overnight, took collections from $950,000 to nearly $1.7 million, and kept his schedule full.

Esthetician Software: What Solo Skincare Pros Actually Need
The right esthetician software handles the work you actually do: booking appointments, documenting care, collecting payments, and managing memberships. Those are different jobs, and a…

Monthly Facial Membership Pricing: What to Charge and Include
Price your monthly facial membership from the cost of delivering the treatment, the room time it consumes, and the margin you need—not from a competitor’s advertised rate. Include a…

Facial Memberships: How Monthly Skincare Plans Work
A facial membership is a recurring skincare plan that gives a client a facial each billing month, usually with member pricing on eligible peels and add-ons. For a med spa, it can make…

Wax Pass vs Waxing Membership: Which One Should You Sell?
A wax pass is a better fit when clients want to prepay for a defined block of services without an ongoing charge; a monthly waxing membership fits when they want a regular routine and…

Waxing Memberships: How Studios Build Recurring Revenue
A waxing membership gives clients a clear maintenance plan while turning repeat visits into recurring revenue for your studio. The strongest programs match the client’s service cycle,…

How to Get More Lash Clients (and Keep the Ones You Have)
If you’re figuring out how to get more lash clients, start by keeping more of the clients already in your chair, then use strong portfolio photos, honest reviews, and referrals to…

Lash Extension Pricing: Full Sets, Fills, and Monthly Plans
Lash extension pricing should start with paid chair time, product cost, and the margin your salon needs—not the menu down the street. Price classic, hybrid, and volume services…

Lash Memberships: Fill Schedules and Predictable Revenue
A lash membership turns an existing habit—coming back for fills—into automatic recurring payment, with clear rules about what each visit includes. For salon owners, the opportunity is…

How Much Does a Tanning Salon Make? The Revenue Math
The answer to “how much does a tanning salon make” depends on occupied beds, realized session prices, retail sales, and the overhead required to deliver those visits. Revenue is not…

Tanning Salon Marketing: Filling Beds Outside of Spring
Tanning salon marketing should bring in local customers during slower months and turn spring demand into memberships that remain useful after the rush. Build around accurate local…
