So You Want to Be Dental Practice of the Year? Stop Playing Small—Start Thinking Like a Legend! Let’s get brutally honest:Anyone can hang a shingle and call themselves a “premier dental provider.” But being the dental practice of the year? That’s for the bold. The...
Why Most Dental Practices Are Bleeding Cash (and the Financial Tools That Can Fix It!) Let’s cut to the chase—running a dental practice without financial tools is like trying to fill a leaky bucket with water guns.You’re hustling hard, seeing patients, and still...
Tired of Posting Tooth Trivia to Crickets? Make Facebook Work for Your Dental Office—AND Your Bottom Line Let’s be honest—most dental posts for Facebook look the same: “Did you floss today?” (Yawn.) “Reminder: Schedule your cleaning!” (Crickets.) A blurry team selfie...
Why “Dental Patient Loyalty” Is the New Superpower (and Why Most Offices Miss It!) Let’s be honest—most dental offices think “patient loyalty” means a smiley receptionist, free pens, and the occasional $10 Starbucks card for referrals. Cute, but in 2025? Totally...
Stop Discounting Your Practice—Build A Loyalty Plan That Pays You Back If you’re relying on tooth‑whitening promotions and PPO dependence to survive, you’re basically printing money onto toilet paper. Low value. High overhead. Imagine instead that your patients...
Stop Being a Checkbox Manager — Become the Growth Driver Your Practice Needs Let’s get one thing straight: Office managers aren’t glorified schedulers. The best ones aren’t just running the day-to-day—they’re steering the ship. But too many dental office managers are...
Your Treatment Planning Isn’t Broken—It’s Just Boring (And Underperforming) If you’re Googling how to tx plan a dental case, chances are you’re doing great dentistry—but maybe your patients aren’t saying “yes” nearly enough. So you wonder: Am I explaining...
You’re Not a Dentist Who Needs “Visibility” — You’re a CEO Who Needs a Messaging & Offer Strategy Here’s the brutal truth: Most dentists waffle between posting teeth selfies and blowing money on ads that get zero ROI. That’s because they treat...
Your Website Isn’t the Problem — Your Offer Is Dentists love asking, “How do I market my dental office?” They hire agencies.Buy Facebook ads.Blow $5K on a “rebrand” that ends in a pastel logo shaped like a molar. Here’s the truth bomb nobody tells you: Marketing...
Dentistry is NOT Boring. So Why is Your Marketing? Let’s cut the floss: Most dental marketing is about as exciting as watching fluoride dry. “Family-friendly care.””Your smile is our top priority.””We cater to cowards.” Cringe. If...
You Don’t Need More Patients — You Need More Profit Per Patient Let’s say the quiet part out loud… Most dentists are broke in fancy scrubs. Sure, you’re producing $1.2M a year, but your take-home is embarrassingly low, thanks to PPOs, insurance games, and...
Stop Grinding for Pennies When You Could Be Scaling for Profit So you want to know how to make extra money as a dentist? Here’s what most docs will tell you: “See more patients!” (You’re already booked out. Thanks, Karen.) “Do more crowns!”...
You Didn’t Go to Dental School to Be an Overworked PPO Robot Let’s get real for a second. You were promised a life of prestige, profit, and personal fulfillment when you became a dentist. But now? You’re staring down: 40% write-offs from PPOs Patients ghosting...
No Insurance? No Problem. (But Skip the Stress and the Tooth Fairy!) Let’s set the record straight:Over 100 million Americans ask “can I go to the dentist without insurance” every year. Most end up convinced they have two choices: Skip care and hope their toothache is...
Sick of Insurance Headaches? The Best Dental Savings Plan Isn’t What You Think Let’s be honest—Googling the “best dental savings plan” is usually code for “please, someone save me from the insurance mafia.”We’ve all been there: Insurance premiums that make your eyes...
