Pumpkin Spice Isn’t a Marketing Strategy — But THIS Is Let’s talk about the annual fall madness. Pumpkin spice is back. Your patients are stress-baking with caramel and cinnamon. The year is almost over. And your schedule looks like a pumpkin patch after a toddler birthday party: chaotic and full of holes. If you’re...

External Marketing in Dentistry Is a Waste of Money — Unless You’re Doing This One Thing… Every time a dental office drops $3K on Google Ads and hopes for a flood of new patients, somewhere a unicorn dies Let’s get brutally honest.Most external marketing in dentistry sucks. Why? You’re advertising to price shoppers...

Still Wasting Time With Clunky Scheduling Systems? Let’s Fix That — and Make You More Money While We’re At It. Look, I know scheduling dental appointments seems simple. You book ‘em. You see ‘em. You bill ‘em. But what if I told you that inefficient scheduling is costing your practice tens of thousands per year? ✅...

Thinking About Dropping PPO Contracts? Do It. But Do It Smart. If you’ve ever looked at your end-of-month production and thought: “Wait… I produced $100K but only collected $58K?” Congratulations. You’ve been PPO’d.And not in the fun, let's-pop-bottles kind of way. Let’s say it like it is… PPO contracts are glorified...

Your Blog Sounds Like a Boring Textbook — Time for a Dental Content Writer Who Doesn’t Suck Let’s be brutally honest… If your website content still starts with “Our dental office is committed to providing quality care in a warm, welcoming environment” — STOP. That’s not content.That’s copy-pasted dental wallpaper....

What If I Told You Dental Claims Processing Is Designed to Keep You Broke? Yup, I said it. The whole dental claims processing system is a bloated, slow-motion circus designed to help one group win: insurance companies. If you're tired of: Endless EOBs Rejected claims 90-day payment cycles Patients ghosting you over...

If You’re Still Downloading a Dental Claim Form PDF… We Need to Talk. Let’s be honest—just seeing “dental claim form PDF” in your downloads folder is enough to spike your blood pressure . You open it, you sigh, you print it, fax it (if you’re still in 1997), or upload it to some “secure portal” that crashes once you...

Let’s get brutally honest. The phrase “Voices of Dentistry” might sound like an award-winning choir, but in 2025 it means something much louder—and way more chaotic. Dentists aren’t just hearing from the “expert down the hall” or the old-school rep dropping off donuts. Now it’s podcasts, YouTube gurus, TikTok hacks,...

Who are your competitors? No, seriously. If you said “other dentists” or “the DSO down the street,” you’re only seeing half the battlefield. In 2025, the unusual competitors for oral health aren’t just the office with newer chairs or cheaper cleanings—they’re tech bros, TikTok stars, direct-to-consumer brands,...

Let’s face it—there are more types of dental practice models today than ways to floss (and you know patients will still do both wrong if you don’t guide them). Solo? Group? DSO? FFS? Membership?It’s not just alphabet soup. The model you choose will determine whether your practice is a revenue rocket or a financial...

Let’s cut through the dental marketing noise: If your best “strategy to increase patient volume” is another generic postcard or “$79 new patient special,” you’re not just blending in—you’re disappearing. If you want more butts in chairs and bigger deposits in your bank account, you need real strategies to increase...

So you want to start a dental practice in 2025? You’re either brave, slightly insane, or (if you follow this guide) soon to be filthy rich and stress-free. But let’s get real—most new dental owners get sucked into a vortex of debt, empty chairs, PPO nightmares, and late-night Google searches like: “Why won’t my...

Let’s be honest: Most September marketing ideas sound like they came out of a dusty, corporate suggestion box from 1996. "Send a back-to-school email!" "Post a leaf emoji on Facebook!" Yawn. If you want your dental practice to actually stand out, book more appointments, and drive real revenue this September, you need...

Ever wish your practice management system was less “Windows 95,” more “Tesla Autopilot”? Or that you could automate the boring stuff and focus on actually growing your practice—not just fighting insurance and paperwork? Open Dental software is the unsung hero for dentists who want more—more control, more cash, more...

What if you could unlock double the revenue, triple the loyalty, and four times the fun in your dental practice—all without leaving your office, fighting for a hotel WiFi password, or suffering through another soggy buffet breakfast at a CE seminar?Yup, that’s the power of online dental webinars. And you’re about to...

Imagine this: Your next new patient is filling out their dental forms from their phone while binge-watching Netflix in their pajamas. No clipboards. No paper cuts. No grumpy front desk. Just seamless digital onboarding. But what if those “boring” online dental forms could actually become the first domino in doubling...

What if the key to scaling your dental practice and doubling (or quadrupling!) patient spend is not just another online CE course... but a killer membership plan? STORY: Let’s be honest. Most dentists treat their continuing education (CE) requirements the way they treat flossing instructions from their own...

Here’s the truth nobody at your dental conference wants to say out loud: Dental insurance is a scam disguised as a benefit. It limits care, frustrates patients, and eats into your revenue. And every denial means YOU become the bad guy—even though YOU did everything right. According to the ADA, nearly 1 in 3 dental...

Dental claim denial forms are the bureaucratic kryptonite of modern dentistry. Dentists spend over 15 hours a week on insurance paperwork—time that could be spent, you know, doing dentistry. According to the ADA, 25-40% of dental claims are denied the first time they’re submitted.❌ That’s not just annoying—it’s...

Dental Insurance Sucks—Here’s How the Best Dental Membership Plan Changes Everything Let’s be real.Insurance companies are better at saying “no” than your average two-year-old.Denied claims, confusing fine print, shrinking reimbursements—sound familiar? Here’s the real plot twist:The fastest-growing, happiest, and...

Why Most Dental Software Sucks (and What Actually Moves the Needle) Let’s get honest:Most “software for dentist” is about as exciting as a recall postcard from 1998. It’s clunky. The UI looks like Windows XP had a baby with a spreadsheet. And most of it? Just digital versions of paper you don’t want anyway. Here’s...