A business strategy blog for dental, optometry, spa and wellness practice owners & their team members!

Hello! Welcome to February 23, 2026 - Make it a Rockin' Day!
Featured Articles:
Dental Membership Plan: Scaling to $1 Million+ in ARR with BoomCloud™

Dental Membership Plan: Scaling to $1 Million+ in ARR with BoomCloud™

Running a dental practice without a membership plan is like driving a car with square wheels. Sure, you’ll get there eventually, but it’ll be a bumpy ride. Membership plans are the future—they create predictable revenue, build patient loyalty, and offer patients a better alternative to traditional insurance. Don’t...

read more
Dental Clinic Marketing Goals: Scale a Membership Program to 365 Members in 12 Months

Dental Clinic Marketing Goals: Scale a Membership Program to 365 Members in 12 Months

You think you know what works in dental clinic marketing—a splashy ad, a catchy jingle, maybe even some TikTok dances (Yes, I am being sarcastic). But what if I told you the real secret to growing your practice is about relationships, trust, and… a membership program? Yeah, you heard me. Memberships. Most dental...

read more
Dental Case Acceptance: How Patient Membership Plans Crush PPOs and Cash Patients in Saying YES!

Dental Case Acceptance: How Patient Membership Plans Crush PPOs and Cash Patients in Saying YES!

Alright, dental pros, let’s get real & discuss my favorite topic - Dental Case Acceptance. One of the biggest frustrations in your practice is hearing that dreaded “No” when you present a treatment plan. Or worse, the soul-crushing silence when a patient says they’ll “think about it” but you know they’re ghosting...

read more
How to Build a Membership Program for Recurring Revenue

How to Build a Membership Program for Recurring Revenue

How to Build a Membership Program for Recurring Revenue Let’s cut through the fluff. If your practice revenue goes up and down every month like a bad stock market chart… You don’t have a marketing problem. You have a recurring revenue problem. 😬 And if you’re serious about long-term growth, the question isn’t...

read more
How to Build a Membership Plan After Dropping Delta Dental

How to Build a Membership Plan After Dropping Delta Dental

How to Build a Membership Plan After Dropping Delta Dental So… you did it. You dropped Delta Dental. 😎 First of all — respect. That’s not a small decision. That’s a power move. But now comes the real question: How do you replace the patients and revenue without crawling back to PPO land? That’s where...

read more
How to Build a Dental Savings Plan for Small Practices

How to Build a Dental Savings Plan for Small Practices

How to Build a Dental Savings Plan for Small Practices Let’s be honest. If your small dental practice is still depending on PPOs to “feed” you patients… you’re basically letting insurance companies dictate your income. 😬 Margins shrink. Write-offs grow. And you work harder for less. But what if you could:...

read more
How to Bring in New Dental Clients (Without Discounts)

How to Bring in New Dental Clients (Without Discounts)

How to Bring in New Dental Clients (And Turn Them Into Loyal Members) Let’s be honest. When dentists ask how to bring in new dental clients, what they usually mean is: “My new patient numbers are inconsistent.” “Marketing feels expensive.” “We’re busy… but not profitable.” “Insurance write-offs are killing us.” And...

read more
How to Boost Hygiene Reappointment Rates (Proven System)

How to Boost Hygiene Reappointment Rates (Proven System)

How to Boost Hygiene Reappointment Rates (And Stop the Leaky Bucket) Let’s talk about the silent killer of dental profitability. It’s not new patient flow.It’s not PPO write-offs.It’s not marketing. It’s hygiene reappointment rates. If your hygiene reappointment rate is below 85%, you’re bleeding revenue. And most...

read more
How to Attract Patients to a Dental Clinic Near Me

How to Attract Patients to a Dental Clinic Near Me

How to Attract Patients to a Dental Clinic Near Me (Without Slashing Fees or Relying on PPOs) Let’s be real. If you’re Googling how to attract patients to a dental clinic near me, you’re probably feeling one of three things: 😬 New patient numbers are inconsistent 💸 PPO write-offs are eating your lunch...

read more
How to Attract Cash-Pay Dental Patients

How to Attract Cash-Pay Dental Patients

How to Attract Cash-Pay Dental Patients (Without Competing on Price) Let’s start with something controversial. Cash-pay patients are not “cheap.” They are underserved. And if you’re Googling how to attract cash-pay dental patients, you’re probably tired of: PPO write-offs Insurance limitations Reimbursement games...

read more
How Much Notice to Give When Dropping Delta Dental

How Much Notice to Give When Dropping Delta Dental

How Much Notice to Give When Dropping Delta Dental (Before You Make a $500K Mistake) Let’s talk about the question every frustrated PPO dentist eventually Googles: How much notice is required when dropping Delta Dental? Because if you’ve looked at your write-offs lately… you’ve probably felt it. The slow bleed. The...

read more
How Dentists Can Generate Recurring Income

How Dentists Can Generate Recurring Income

How Dentists Can Generate Recurring Income (Without Working More Hours) Let’s get real for a second. If your practice revenue starts at zero every single month… you don’t have predictability. You have pressure. Pressure to produce.Pressure to fill the schedule.Pressure to accept every insurance plan. And if you’re...

read more
Fee-for-Service Advantages and Disadvantages

Fee-for-Service Advantages and Disadvantages

Fee-for-Service Advantages and Disadvantages: What Dentists Need to Know Let’s get straight to it. “Going fee-for-service” sounds sexy. No insurance contracts.No write-offs.No PPO headaches.Full control over your fees. Freedom, right? Well… yes. And no. If you’re researching fee-for-service advantages and...

read more
Real Strategies for Dropping Delta Dental

Real Strategies for Dropping Delta Dental

If you’re considering dropping Delta Dental, you don’t need courage. You need a strategy. Because this isn’t about emotion.It’s about replacing a fragile reimbursement model with a scalable revenue engine. The practices that succeed don’t “rip the Band-Aid off.” They build the parachute first. Let’s break down the...

read more