How to Build a Dental Savings Plan for Small Practices (Step-by-Step)

Let’s get tactical. 💥

1. Design Simple, Profitable Tiers

Small practices don’t need complexity. Keep it clean.

Create 2–3 plans:

• 👨‍👩‍👧 Adult Plan

• 🧒 Child Plan

• 👵 Perio Plan (if needed)

Example pricing structure:

• $35–$45/month adult

• $25–$35/month child

• $50–$65/month perio

The math works because:

• Preventive visits are already built into your schedule

• You eliminate insurance write-offs

• Treatment acceptance increases

Pro Tip: Price it so 2 visits + X-rays are covered, and profit comes from treatment.

2. Make It Subscription-Based (MRR Is King 👑)

One of the biggest mistakes small practices make?

Annual-only plans.

Stop doing that.

Monthly recurring revenue (MRR) creates a predictable cash flow.

Example:

200 members x $40/month = $8,000/month MRR
That’s $96,000/year ARR (Annual Recurring Revenue).

That’s before treatment.

Now imagine 500 members.

This is how you stabilize a small practice without adding more operatories.

Want a real blueprint? Check out the Dental Clinic Marketing Goals Guide.

3. Automate Everything (Manual = Miserable)

If you’re tracking memberships on spreadsheets…

Stop it. 😂

Use a platform like BoomCloud™ to:

• Automate billing

• Manage renewals

• Track MRR & ARR

• Send reminders

• Promote upgrades

👉 Schedule a demo here: https://boomcloudapps.com/demo-schedule/

Automation = scale.

Without automation, you don’t have a program.
You have a headache.

4. Train Your Team to Sell It (Without Being Salesy)

This is where small practices drop the ball.

Your front desk should confidently say:

“Mrs. Jones, since you don’t have insurance, we have something better.”

Not:
“Uh… we have this membership thing if you want it.”

Big difference.

Train your team to:

• Present it at checkout

• Mention it during scheduling

• Offer it before patients leave

When positioned correctly, conversion rates often hit 30–60% for uninsured patients.

Case Study: Small Practice → $42,000 MRR with BoomCloud™

Dr. Smith (name changed) had:

• 1,800 active patients

• 35% uninsured

• Heavy PPO write-offs

They launched a membership plan using BoomCloud™.

Year 1 results:

• 1,050 members

• $40 average monthly fee

• $42,000/month in MRR

• $504,000 ARR

Here’s what changed:

✅ Case acceptance increased 28%
✅ Hygiene schedule filled 3 months out
✅ Revenue per patient doubled

And the kicker?

They dropped 2 low-paying PPOs.

That’s power.

You can create your account here:
👉 https://boomcloudapps.com/

Why Membership Patients Spend 2X–4X More

This isn’t hype.

It’s behavioral economics.

When patients pay monthly:

• They feel invested

• They don’t want to “waste” benefits

• They show up more consistently

• They accept treatment earlier

According to research published on healthcare subscription models, subscription-based healthcare improves patient retention and compliance.

Additionally, Harvard Business Review has repeatedly shown that increasing customer retention by 5% can boost profits by 25–95%.

Membership plans = retention engine.

Retention = revenue.

Common Mistakes Small Practices Make

Let’s avoid self-sabotage. 🚫

❌ Pricing too low
❌ No automatic billing
❌ Overcomplicating plan structure
❌ Not promoting it on the website
❌ Not tracking KPIs

Instead, focus on:

• Revenue per patient

• Membership growth rate

• MRR

• Treatment acceptance %

If you want a deeper strategy, review the Six-Figure Membership Plan Course.

How to Market Your Dental Savings Plan

Building it isn’t enough.

You must promote it everywhere:

• 🌐 Website homepage banner

• 📱 Social media

• 📧 Email campaigns

• 📍 In-office signage

• 💬 Text reminders

Create a dedicated landing page explaining:

• Who it’s for

• What’s included

• How much does it costs

• Why is it better than insurance

Make it simple. Clear beats clever.

The Shift That Changes Everything

Most small practices think growth means:

“Get more new patients.”

Wrong.

The fastest way to grow?

Increase revenue per existing patient.

Membership plans do exactly that.

Instead of chasing strangers…

You maximize the patients already sitting in your chairs.

It’s predictable.
It’s scalable.
It’s controllable.

Insurance companies hate it.
Your accountant loves it. 😎

FAQs About How to Build a Dental Savings Plan for Small Practices

Is a dental savings plan legal?

Yes. When structured correctly, it is NOT insurance. It’s a discount membership plan. Always check state regulations.

How many members do I need to make it worth it?

Even 100 members at $40/month = $4,000 MRR.

That covers a team member’s salary.

How long does it take to launch?

With software like BoomCloud™, you can launch in 30 days or less.

Will it hurt my PPO relationships?

No. It primarily targets uninsured patients. Over time, it gives you leverage to reduce PPO dependency.

Because Implementation Matters

If you’re serious about learning how to build a dental savings plan for small practices, here’s your next step:

📘 Download the Million-Dollar Membership Plan Ebook
https://boomcloud.myclickfunnels.com/million-dollar-book

🎓 Take The Six-Figure Patient Membership Plan Course
https://www.boomcloudapp.com/six-figure-membership-course

📅 Schedule a Demo of BoomCloud™
https://boomcloudapps.com/demo-schedule/

🚀 Create Your BoomCloud™ Account
https://boomcloudapps.com/