You became a chiropractor to help people live pain-free, not to struggle with no-shows and empty appointment slots. Yet, here you are—wondering how to get more patients as a chiropractor while juggling marketing, billing, and burnout.
Here’s the hard truth: Patients aren’t avoiding care because they don’t need it. They’re avoiding it because they’re confused, overwhelmed, and worried about cost—especially those without insurance. And that’s a problem you can solve.
Today’s patients crave simplicity, transparency, and affordability—all of which you can provide with a solution that’s growing fast: in-office membership plans.
Even better? When you list your practice on The Patient Marketplace, you’ll be discovered by people actively searching for providers offering affordable, insurance-free chiropractic care near them.
Let’s show you how to transform your practice and your patient base.
Why Patients Aren’t Booking—and Why It’s Not Your Fault
You’re skilled. You provide real results. But there’s a disconnect.
Patients hesitate because they:
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Don’t have insurance that covers chiropractic
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Don’t know what the first visit costs
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Fear being locked into long-term plans
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Don’t want to deal with confusing paperwork
If you remove those obstacles, you’ll unlock a wave of new, grateful, returning patients.
The Secret to Patient Growth: In-Office Membership Plans
Imagine offering patients a Netflix-style experience for chiropractic care. One low monthly price. No insurance. No claims. Just consistent, quality care.
What is a Chiropractic Membership Plan?
A membership plan is a simple monthly or annual payment that covers:
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A set number of visits (e.g., 2–4 per month)
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Initial consultations
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Wellness checks and posture screenings
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Discounts on additional services (rehab, massage, supplements)
No hidden fees. No surprises. Total peace of mind.
It’s cost-effective, transparent, and builds trust instantly.
Why These Plans Work (for You and Your Patients)
When patients know: ✅ What they’re paying
✅ What they’re getting
✅ That they can cancel anytime
They’re far more likely to book, show up, return, and refer others.
Membership plans also help YOU:
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Increase recurring revenue
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Reduce appointment gaps
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Improve retention
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Serve uninsured patients
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Build long-term relationships
A True Story: How Dr. Alvarez Doubled His Visits in 90 Days
Dr. Miguel Alvarez, a solo chiropractor in Atlanta, struggled to attract and keep patients without relying on insurance. He started offering a $59/month membership plan and listed his clinic on The Patient Marketplace.
Results?
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46 new patients in 3 months
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28 of them joined the plan
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He added $1,652/month in recurring revenue
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No insurance claims, no stress
One of his patients even said:
“You’ve made chiropractic care something I can actually commit to—thank you.”
The Patient Marketplace: The Easiest Way to Get Discovered
You don’t need to spend thousands on Google ads. The Patient Marketplace is a free listing platform that connects you with people actively looking for care.
Patients use it to:
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Find affordable, local chiropractors
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Compare membership plans
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Book same-day or next-day appointments
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Avoid insurance hassles
You simply create a profile, add your plan details, and start receiving leads. It’s that easy.
5 Proven Ways to Get More Patients as a Chiropractor
Offer a Plan They Can’t Refuse
Keep it under $70/month, include 2–4 visits, and offer tangible benefits.
List Your Practice on The Patient Marketplace
Be where your ideal patient is already searching.
Make Your Website Work for You
Promote your membership plan front and center. Include pricing, FAQs, and a signup form.
Streamline Booking and Communication
Use online scheduling, automated reminders, and easy check-ins to reduce friction.
Ask for Reviews and Referrals
Happy members are your best marketers. Incentivize them with a free adjustment or credit.
Example Chiropractic Membership Plan
| Plan Name | Monthly Fee | Includes |
|---|---|---|
| Core Align | $59 | 2 adjustments/mo, consult, mobility screening |
| Peak Wellness | $89 | 4 adjustments/mo, posture check, rehab exercise guide |
| Family Flow | $129 | 2 adult + 2 child visits/mo, priority scheduling |
FAQs: How to Get More Patients as a Chiropractor
Do these plans attract quality patients or deal-seekers?
Both—but the structure turns even deal-seekers into loyal, paying members.
Do I need special software to run a membership plan?
Not necessarily. Many EHRs offer recurring billing features. You can also manage plans manually or outsource them.
What’s the best way to market my plan?
Promote it on your homepage, in-office, on social media, and especially on The Patient Marketplace where people are actively looking.
Can I still take insurance and offer a plan?
Absolutely. Many practices offer both to accommodate all types of patients.
Start Getting More Patients—The Smart Way
You don’t need a new logo. You don’t need a TikTok strategy.
You need a plan that meets patients where they are: stressed, price-sensitive, and eager for clarity. In-office membership plans solve all three. And with The Patient Marketplace, patients can find you faster than ever.
Ready to grow your chiropractic practice?
Visit The Patient Marketplace and start attracting patients who are ready to say “yes.”
Because patients don’t just need adjustments—they need access.
Related Articles:
Chiropractic Marketing That Doesn’t Suck: How to Grow Like a Beast Using Membership Plans, Ads & a Bit of Swagger
Membership Marketing for Chiropractors: The Secret Strategy to Build Loyalty, Boost Revenue & Ditch PPOs for Good
Chiropractic Marketing Strategy: The Real-World, No-Fluff Guide to Scaling Your Practice
