Educating Patients & Connecting Them to Membership Plans.

Save Big on Dental Costs, With or Without Insurance, Thanks to In‑Office Membership Plans

September 28, 2025
Topics: Patients
Written by: Cory Youngberg

Why Your Teeth Are Costing You Too Much, and What’s Broken in the Traditional System

You go to the dentist, wince as the bill arrives, and wonder how a single filling can run you hundreds of dollars. Especially if you don’t have insurance, or your insurance has already hit its annual limit, dental care can feel like a mysterious, expensive gamble.

For many, the status quo is frightening:

  • Dentists often charge full price until insurance kicks in (if ever).

  • Insurance may deny or partially cover procedures, leaving you with surprise bills.

  • Annual maximums, waiting periods, and restrictive networks limit real access.

Even for those on Medicaid or covered by public insurance, things aren’t always great. The Kaiser Commission on Medicaid and the Uninsured (now part of KFF) has long analyzed the gaps in oral health coverage and access, especially for low-income and uninsured populations. KFF Files+2KFF+2 Their reports repeatedly find that millions of Americans have no dental coverage, and many more are trapped in benefit structures that don’t cover what they really need. KFF+2Harmony Health Foundation+2

In short, the system is broken for many of us.

So how can you actually pay less, without compromising your care?


Picture This: A Family Who Refused to Be Held Hostage by Dental Bills

Meet Sarah and her husband, Mike. They both work hourly jobs without dental benefits. Their daughter, Emily, needs a cavity filled. They shop around, some dentists quote $300+, others $250, but none feel manageable.

Then a local practice signs up with The Patient Marketplace. Through that platform, Sarah finds a dentist offering an in‑office membership plan. They enroll, pay a modest annual fee, and Emily gets her filling at a 30% discount. Meanwhile, Sarah schedules her cleaning and x‑rays under the plan, with no surprise claims or denials.

At the end of the year, instead of $900 in out‑of‑pocket bills, their family spends $350 on the membership plus discounted procedures. They finally feel in control, not at the mercy of insurance paperwork or hidden costs.

Stories like Sarah’s are happening more often now, as dental membership plans spread. With the right approach, membership plans can outperform both cash and traditional insurance in flexibility and value.


The Core Problem: Insurance, Medicaid, and the Uninsured

The Insurance Trap: Premiums, Limits, Denials

When you have private dental coverage, you typically pay monthly premiums, co-pays, deductibles, and abide by yearly caps. The problem:

  • Many people never hit the cap because they avoid visiting.

  • Some procedures get denied or partially paid.

  • Network restrictions may force you to change dentists.

Research from the American Dental Association shows that cost remains a major barrier to dental care, even among insured people. American Dental Association

Medicaid & Public Insurance: Benefits Vary, Access Is Limited

Medicaid dental benefits are highly variable by state, especially for adults. While children under Medicaid/CHIP must receive dental benefits, states may offer optional adult dental benefits. KFF+2KFF+2 Even when benefits are offered, provider participation is often low. Dentists may decline Medicaid patients due to low reimbursement, administrative hurdles, or delayed payments. KFF+1

The Kaiser Commission analyses often highlight this mismatch between coverage and access, especially for low-income, nonelderly adults. KFF+2KFF Files+2

The Uninsured: No Safety Net

Over 100 million Americans currently lack dental insurance in any form. KFF The KFF/KAISER Commission has repeatedly flagged the uninsured as one of the main groups suffering from lack of access to care. KFF+1 Without insurance or membership plans, many simply avoid the dentist until pain forces them in, leading to costly, emergency procedures.


How Dental Membership (Discount) Plans Work

Dental membership plans, also called dental savings or discount plans, aren’t insurance. Instead, they operate on a subscription basis:

  • You pay an annual or monthly fee.

  • In return, your participating dentist offers you discounted rates on many procedures.

  • Preventive care (cleanings, exams, x‑rays) may even be included at no extra cost.

  • You pay the discounted rate directly, no claims, no denials.

  • There are no annual benefit limits or surprise exclusions typically found in insurance. Decisions in Dentistry+3GoodRx+3American Dental Association+3

Because the plan is run in‑office (or via a network of offices), it’s simpler. The American Dental Association provides guidance on such in‑office plans, calling them “dental membership savings plans” or “direct primary care agreements.” American Dental Association+1

A recent Harmony Health study of over 1,000 membership plans found:

  • Adult plans average $32.17/month.

  • Pediatric plans average $26.01/month.

  • Membership discounts ranged between 17–27% on common procedures like endodontics, dentures, sealants. Decisions in Dentistry

Because treatment is offered at discounted rates from day one (no waiting periods), membership plans often deliver more immediate value than insurance, especially for the uninsured or underinsured.


How to Save on Dental Costs: Strategy Guide

Here’s how to stack your options and savings:

If You Have Dental Insurance

  • Use preventive care fully (cleanings, exams) before other benefits are maxed out.

  • Pair with a membership plan for discounts on cosmetic or major services that insurance doesn’t cover.

  • Shop in-network wisely; your co-pay differences may be large.

  • Ask your dentist whether they allow both a membership plan and insurance on the same visit (some do).

If You’re Uninsured or Don’t Want Insurance

  • Choose a dental membership plan to guarantee discounts and predictable costs.

  • Negotiate with dentists directly; in many markets, open‑paying patients receive discounts too.

  • Use The Patient Marketplace to find dentists who already offer membership plans or sliding scale options.

  • Prioritize preventive services to avoid costly extractions or root canals later.

If You’re on Medicaid or Public Coverage

  • Understand what your state’s Medicaid covers in dental. Many cover children aggressively; adult coverage is inconsistent. KFF+2KFF+2

  • If your dentist doesn’t take Medicaid but offers a membership plan, the membership plan might be your only alternative for additional care.

  • Advocate for expanded dental coverage in your state by using data from KFF/Kaiser Commission reports. KFF+2KFF Files+2


Why Membership Plans Are Disrupting the Status Quo

  1. Simplicity & Transparency
    No deductibles, no claims, no surprise denials. Everything is laid out.

  2. Better Cash Flow for Dentists & Patients
    Predictable payments help dentists plan and patients budget. American Dental Association+1

  3. More Access, Especially for the Uninsured
    Because dentists cut out the insurance middleman, they can often accept lower payments or more flexible arrangements.

  4. Stronger Patient–Dentist Relationships
    Without third-party insurer meddling, treatment decisions are more personalized and collaborative. American Dental Association+2Harmony Health Foundation+2

  5. Rising Trend & Increased Acceptance
    Subscription healthcare models are booming, and dentistry is catching up. DentalHQ+1


Steps to Start Saving Now

  1. Go to The Patient Marketplace
    Use their platform (thepatientmarketplace.com) to find dentists near you who offer membership plans.

  2. Compare Plan Options
    Look at monthly vs annual fees, what’s included (cleanings, x‑rays, fillings), and discount tiers.

  3. Ask About Procedure Pricing
    Before committing, request estimates for the treatments you need under the membership rate.

  4. Sign Up & Act Quickly
    Many plans start giving value immediately. Don’t delay, if you need work, the sooner you enroll, the more you save.

  5. Regular Maintenance Pays Off
    Use your included cleanings and exams religiously, preventive care is the cheapest treatment of all.


Real Savings Examples: Membership vs Insurance vs Cash

Scenario Traditional Insurance Cost Cash Price Membership Plan Cost
Annual cleanings & x‑rays $25 co‑pay (post deductible) $200 Included in membership
One crown ($1,200 list) Insurance pays $600, you pay $600 + deductible $1,200 $960 (20% discount)
Filling + root canal Partially covered, possible denial $800 $640 (20% discount)

Over a few years, a membership plan can save hundreds, even thousands, compared to paying cash or dealing with restrictive insurance gaps.


Common Misconceptions & FAQs

Is a dental membership plan the same as insurance?
No. Membership plans are not insurance. You’ll never file claims, face waiting periods, or run into yearly caps. GoodRx+1

Will my dentist accept such plans?
Many do. More practices are adopting them as patients demand predictable, flexible care. Ask your dentist; check The Patient Marketplace.

Are membership plans legal in all states?
Mostly yes, but some states treat them as insurance-like and require regulation. Ask the dentist or plan administrator. American Dental Association+1

Can I use both my dental insurance and a membership plan?
Yes, in many cases. You can apply insurance first and then use membership discounts on what’s left. Confirm with your provider.

What’s the downside?
If your needed work is extremely expensive (e.g., full-mouth reconstruction), membership discounts may not cover everything. But they still beat many alternatives.

Is this only for the uninsured?
Nope. Even insured patients use membership plans to lower their out-of-pocket costs, especially for treatments their insurance doesn’t cover well.


Final Word

You don’t have to be stuck between paying outrageous dental bills or settling for subpar, delayed care. Whether you’re uninsured, underinsured, or even covered by Medicaid, dental membership plans offer a transparent, affordable path forward.

Start now: Go to The Patient Marketplace, find a local practice offering a membership plan, get the estimate, and enroll. Your wallet, and your teeth, will thank you.

Don’t wait until pain forces your hand. Take control of your dental costs today.

Save on Dental, Optometry & Wellness

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Jordon Comstock

Author Bio

Jordon Comstock is the Founder & CEO of BoomCloud™, a software that allows practice, clinic & spa owners to build, manage and scale a membership program. Jordon loves helping patients save on care & writing tips in dentistry, optometry and the spa industries. Jordon is passionate about music, Hawaii, Healthcare businesses like: dentistry, optometry, med spas and massage spas.